# HubSpot Analytics MCP for AI Agents AI Agent Connect > HubSpot Analytics MCP lets your AI agent pull web traffic, email performance, and CRM data into one conversation. Stop jumping between tabs to check lead sources or deal stages. It handles everything from contact management to marketing reports in a single interface. ## Overview - **Category:** industry-titans - **Price:** Free - **Endpoint:** https://edge.vinkius.com/vk_preview_gAiQMuysFK3z09ciOWtKbzEPcSWLNrlXykUqmRji/ai-agent-connect - **Tags:** web-analytics, campaign-tracking, marketing-reports, data-visualization, inbound-marketing ## Description HubSpot Analytics lets you pull your CRM and marketing data into your AI client without leaving your current workspace. Instead of hunting through different HubSpot tabs to see if a campaign worked or to check a lead's history, you can just ask your agent to do the heavy lifting. You can get a breakdown of email click rates, check website sessions, or find specific companies by their domain in seconds. It also handles the core CRM tasks like creating new deals, managing support tickets, and listing your pipeline stages. Because Vinkius hosts this Connector, you can plug it into your existing workflow and turn your CRM into a conversational data source. You get the ability to see your full marketing and sales picture through plain English, making it much easier to get answers about your customers and campaigns without the manual navigation. ## Tools ### hs_analytics_views List available reporting scopes to filter web traffic and marketing data. This helps you find the right view for your specific query. ### hs_email_analytics Get delivery counts, open rates, and click rates for specific marketing emails. Use this to audit your campaign performance. ### hs_web_analytics Pull website sessions, pageviews, and new contact numbers over a set date range. This gives you a clear view of your traffic trends. ### hs_list_reports Find custom reports in your account by name or type. This is the fastest way to locate saved analytics configurations. ### hs_list_events View the full activity history for a specific contact, company, or deal record. Use this to see every interaction in one place. ## Prompt Examples **Prompt:** ``` How did our last newsletter perform? ``` **Response:** ``` 📊 **Last Newsletter Performance** * **Total Sends:** 12,450 * **Open Rate:** 24.5% * **Click Rate:** 3.2% * **Bounces:** 42 * **Unsubscribes:** 3 Would you like a breakdown of the top performing links? ``` **Prompt:** ``` Show me the activity for the Acme Corp account. ``` **Response:** ``` 🕒 **Acme Corp Activity Timeline** * **Oct 24:** Email sent (Opened) * **Oct 25:** Meeting scheduled: Product Demo * **Oct 26:** Call received (No answer) * **Oct 27:** Note added: Customer requested custom pricing. ``` **Prompt:** ``` Create a new deal for a $10k software subscription. ``` **Response:** ``` ✅ **Deal Created Successfully!** * **Name:** Software Subscription * **Amount:** $10,000 * **Pipeline:** Sales Pipeline * **Stage:** Appointment Scheduled I have linked this to the current active company record. ``` ## Capabilities ### Pull web traffic stats Get sessions, pageviews, and lead sources for specific dates. ### Check email campaign results See open rates, clicks, and unsubscribes for marketing sends. ### Manage CRM records Create, search, and update contacts, companies, and deals. ### Track deal pipelines List stages for sales and support tickets. ### Review activity timelines See every interaction a contact or company has had. ## Use Cases ### Checking campaign engagement A marketing manager asks the agent to show clicks and unsubscribes for last week's newsletter using hs_email_analytics. ### Reviewing lead history A sales rep needs to know what a contact has done recently and asks the agent to show the timeline using hs_list_events. ### Quick pipeline snapshots A manager asks the agent to list the current sales pipeline stages to see where deals are stuck in the flow. ### Creating records on the fly An agent finds a company by its domain and then creates a new deal for a software subscription automatically. ## Benefits - Stop manual data entry for deals and contacts by using the Connector to create records directly through your AI client. - Get instant email performance metrics using hs_email_analytics to see open and click rates without opening the marketing tab. - Monitor website health using hs_web_analytics to see sessions and pageviews in seconds. - Access full activity histories for any lead using hs_list_events to see every interaction in one place. - Identify reporting scopes quickly with hs_analytics_views to ensure you are looking at the right data set. - Keep your team in one place by pulling CRM notes and owner assignments into your chat window. ## How It Works The bottom line is you get a conversational interface for your entire HubSpot marketing and sales data. 1. Connect your HubSpot account to the Vinkius platform. 2. Link your preferred AI client to the HubSpot Analytics MCP. 3. Ask questions about your data like 'How many people clicked our last email?' ## Frequently Asked Questions **Can HubSpot Analytics MCP track my website traffic?** Yes, it pulls sessions, pageviews, and lead sources directly from your HubSpot account. You can ask your agent for specific date ranges or traffic trends. **Does the HubSpot Analytics MCP work with my marketing emails?** Yes, it can show you open rates, clicks, and unsubscribes for your marketing sends. This helps you see which campaigns are actually engaging your audience. **Can I use HubSpot Analytics MCP to manage my sales pipeline?** Yes, it can list your pipeline stages and create new deals. You can manage your sales flow through a simple chat interface. **How does HubSpot Analytics MCP show me contact history?** It retrieves a timeline of every interaction like calls, emails, and meetings for a specific contact or company. This gives you a full history in one view. **Can HubSpot Analytics MCP find companies by their domain?** Yes, you can ask the agent to search for companies based on their website domain. This is a fast way to find and manage specific business accounts. **Is HubSpot Analytics MCP good for tracking new leads?** Yes, it can pull data on new contacts generated from your website. You can quickly see how many new leads are coming in through your various channels. **What HubSpot data can I access?** Contacts, Companies, Deals, Tickets, Notes, Owners, and Pipelines. All data respects your HubSpot permissions. **Can I create and update records?** Yes! Create contacts, deals, tickets, and notes. All through natural conversation. **How does authentication work?** Uses a HubSpot Private App token (Bearer). Create a Private App in Settings > Integrations > Private Apps, copy the token, and paste it.