# Tubular MCP for AI Agents AI Agent Connect > Tubular MCP lets you pull video performance metrics, creator trends, and audience demographics from platforms like YouTube and TikTok into your AI client. It handles the heavy lifting of competitive benchmarking and sponsorship tracking so you can get straight to the insights. Use it to identify high-value creator partnerships and monitor brand spending in the creator economy. ## Overview - **Category:** data-analytics - **Price:** Free - **Endpoint:** https://edge.vinkius.com/vk_preview_bxLnM2K6KplbHnizrd8Nfo3e127NGPrdqEFwTIfI/ai-agent-connect - **Tags:** video-intelligence, audience-insights, competitive-benchmarking, social-video, metrics, creator-economy ## Description The Tubular MCP connects your Tubular Labs video intelligence account to any AI agent so you can analyze digital video trends and creator performance through natural conversation. Instead of jumping between five different tabs to see how a creator's audience actually overlaps or which brands are sponsoring the biggest trends, you can just ask your agent to do the heavy lifting. It handles the gritty details of fetching reach ratings and monitoring sponsored campaigns, letting you focus on the strategy. Having this in your Vinkius catalog means you're getting a direct line to professional-grade video intelligence without the manual overhead of exporting data or building your own scrapers. You can spot partnership opportunities faster by checking shared audience data or keep an eye on connection health to make sure your data flow stays consistent. It turns your AI into a specialized video analyst that knows the pulse of the creator economy. Whether you are looking for a specific niche of content or trying to understand the demographic breakdown of a viral hit, the information is always just a prompt away. You can move from raw data to actionable strategy without the friction of traditional analytics tools. This means you spend less time in spreadsheets and more time making decisions on where to allocate your budget or which creators to sign. It's about getting the right answers to the right questions without the typical research headache. ## Tools ### get_audience_overlap See how much of an audience two different creators share. This helps you find the right partners for collaborations. ### get_audience_ratings Pull reach and engagement ratings for specific content. It gives you a clear picture of how a video is actually performing. ### get_creator_summary Get a high-level summary of a specific creator's profile. Use this to quickly vet new talent for your brand. ### get_creator_trends See what's trending for a specific creator right now. It helps you stay ahead of shifts in the creator economy. ### check_api_health Check if the Tubular API is up and running. Use this to ensure your automated workflows aren't hitting a wall. ### list_sponsored_campaigns See a list of active sponsored video campaigns. This is perfect for competitive benchmarking in the creator space. ### list_sponsors Get a list of brand partners and sponsors. Use it to see who is currently spending money in your niche. ### get_api_rate_limits See your current API rate limits. This keeps your agent from making too many requests too quickly. ### search_creators Search for creators using names or specific keywords. It's the fastest way to build a database of potential partners. ### get_video_trends List trending videos across platforms. Use this to spot new content styles before they go mainstream. ### get_video_demographics Get audience demographics for a specific video. Use this to see exactly who is watching your content. ### get_video_insights Get detailed insights for a specific video. It breaks down the performance metrics you need for reporting. ## Prompt Examples **Prompt:** ``` Who are some high-performing gaming creators in the US and what's their reach? ``` **Response:** ``` I've scanned the creator directory for high-performing gaming accounts in the US. Here are the top results: | Creator Name | Reach Rating | Key Trends | | :--- | :--- | :--- | | **ProGamerX** | 9.8/10 | High engagement in live streaming | | **EliteStreamer** | 8.5/10 | Trending in mobile gaming | | **JoystickGuru** | 7.9/10 | Strong educational content | Would you like me to pull a full summary for any of these? ``` **Prompt:** ``` Show me the audience overlap between 'Creator_A' and 'Creator_B'. ``` **Response:** ``` I've analyzed the shared audience for both entities. * **Overlap Percentage:** 14% * **Key Takeaway:** There is a moderate overlap, suggesting a solid opportunity for a cross-promotion without too much audience fatigue. Should I get the demographic breakdown for this shared group? ``` **Prompt:** ``` List the active sponsored campaigns for 'TechBrand Inc'. ``` **Response:** ``` I found 3 active sponsored campaigns for **TechBrand Inc**: 1. **Holiday Tech Guide** 2. **Summer Unboxing Series** 3. **Home Office Overhaul** Would you like to see the engagement metrics for the 'Holiday Tech Guide' specifically? ``` ## Capabilities ### Find shared audiences between creators Identify how much of an audience two different content properties share to find collaboration opportunities. ### Get reach and engagement ratings Pull the specific reach and engagement numbers for any piece of video content. ### Fetch creator summaries Get a high-level performance summary for a specific creator in the creator economy. ### Identify trending content See what's trending for a specific creator to stay ahead of shifts in the video landscape. ### Monitor sponsored campaigns List active sponsored video campaigns to understand the competitive landscape of brand spending. ### Check connection health Verify your connection status and current rate limits to ensure your data flow stays active. ### Retrieve audience demographics Get specific age, gender, and location breakdowns for any video. ### Analyze video performance insights Get detailed performance metrics for a specific video to inform your reporting. ### List brand partners Get a list of sponsors and brand partners to see who is currently active in your niche. ### Search for creators Search for creators using names or keywords to build a database of potential partners. ## Use Cases ### Finding Collaboration Partners A brand wants to find creators who reach the same people. They ask the agent to use get_audience_overlap between two accounts to see if a partnership makes sense. ### Competitive Benchmarking A media agency wants to see which brands are sponsoring the most videos. They use list_sponsors and list_sponsored_campaigns to map out the current landscape. ### Content Strategy Planning A creator wants to know what their audience likes. They ask for get_video_demographics on their top 10 videos to see the age and location of their fans. ### Creator Vetting A talent manager needs a quick overview of a new creator. They use get_creator_summary and get_audience_ratings to see if the creator is worth a contract. ## Benefits - Stop manual data entry by using search_creators to build lists of potential partners instantly. - Identify high-value collaborations by checking get_audience_overlap to see who shares your target viewer. - Monitor the competition more effectively with list_sponsored_campaigns to see who's spending. - Refine your content strategy by pulling get_video_demographics to see who's actually watching your content. - Stay on top of the creator economy by using get_creator_trends to spot shifts in real time. - Ensure your data stays fresh by checking check_api_health and get_api_rate_limits automatically. ## How It Works The bottom line is you get a direct conversational interface to the Tubular Labs video intelligence platform. 1. Subscribe to the Tubular MCP on Vinkius. 2. Enter your Tubular API Key from your developer settings. 3. Start asking your AI client about creator trends and audience metrics. ## Frequently Asked Questions **Can the Tubular MCP help me find the right influencers for my brand?** Yes. You can use it to search for creators by name or keywords and then pull summaries of their reach and engagement ratings to see if they fit your brand's goals. **Does the Tubular MCP work for multiple social platforms?** It does. This Connector pulls video intelligence and audience demographics from across platforms like YouTube, Facebook, and TikTok into a single conversation. **How does the Tubular MCP help with competitive research?** You can use it to list brand partners and monitor active sponsored campaigns to see exactly how your competitors are spending their marketing budget. **Can I see who is actually watching my videos with the Tubular MCP?** Yes, you can retrieve specific audience demographics like age, gender, and location for any video to see exactly who your content is reaching. **Is the Tubular MCP good for finding collab opportunities?** It's perfect for that. You can check the audience overlap between two different creators to see if their fanbases are large enough to share for a partnership. **How do I know if the Tubular MCP is working correctly?** You can ask your agent to check the connection health or view current rate limits to ensure the connection to the data source is active and stable. **Can I see the audience demographics for a specific YouTube video?** Yes! Use the `get_video_demographics` tool and provide the Video ID. Your agent will retrieve the age and gender breakdowns for that specific piece of content. **How do I analyze the shared audience between two different creators?** Use the `get_audience_overlap` tool and provide the IDs for both entities. The agent will return the percentage and metrics of the audience that both creators share. **Is it possible to see which brands are sponsoring a specific creator?** Absolutely. Run the `list_sponsored_campaigns` query or search for sponsors using the `list_sponsors` tool to retrieve data on brand partnerships within the video ecosystem.