# Umeng / 友盟+ MCP for AI Agents AI Agent Connect > Umeng / 友盟+ lets you manage mobile growth and push notifications in China directly through your AI. It handles everything from sending targeted messages and tracking real-time delivery to pulling deep analytics on user retention and session behavior. Instead of jumping between different tabs in a complex dashboard, you can just ask your agent to pull the data or trigger a campaign. It's built for anyone running mobile apps who needs to keep users engaged without the manual overhead of a massive analytics portal. ## Overview - **Category:** marketing-automation - **Price:** Free - **Endpoint:** https://edge.vinkius.com/vk_preview_nETTtxYNtMwVnIgj0RtC46OiHpnbXLtK04HFoGBW/ai-agent-connect - **Tags:** mobile-analytics, push-notifications, user-retention, campaign-management, growth-hacking ## Description Managing mobile growth in a market as complex as China usually means jumping through endless hoops. You're constantly switching between different dashboards to see if your last push notification actually landed, how many people clicked it, or if your new user registrations are actually sticking. It's a lot of manual data gathering that eats up your day. This Connector changes that by bringing the platform directly into your daily workspace. You can just talk to your agent to get the job done. You can ask for a summary of how the app is performing today, check if a specific push campaign is still pending, or pull out the retention stats for a specific group of users. It takes the heavy lifting out of the analytics side of things. If you're already using Vinkius to manage your various integrations, adding this to your setup means you can stay in one place while handling your entire mobile marketing stack. You stop being a data entry clerk and start being a strategist. You get real-time updates on your push tasks and deep dives into user behavior without ever having to learn a new UI or copy-paste numbers into a spreadsheet. Instead of spending your morning hunting down the right metrics to report to your team, you can get a full picture of your mobile ecosystem in seconds. You can quickly see which campaigns are driving the most engagement and which ones are falling flat, letting you pivot your strategy on the fly. It makes your mobile marketing feel like a conversation rather than a chore. ## Tools ### get_app_summary Get a high-level look at your app's performance. This is great for a quick health check of your mobile ecosystem. ### get_duration_stats See how long people are staying in your app. You can use this to measure how engaging your content actually is. ### get_event_data Pull data on specific actions users take. This helps you see exactly where people are clicking or dropping off. ### get_new_users See how many people signed up recently. Use this to track the success of your latest acquisition campaigns. ### get_push_status Check if your push messages actually reached their destination. It's the fastest way to verify your campaign's reach. ### get_retention See how many users come back after their first visit. This tells you if your app is actually keeping people interested. ### list_push_tasks See a list of your recent and pending push notifications. It helps you keep track of what's currently in the queue. ### send_push Send a push notification to your users. You can use this to trigger a sale, a reminder, or a general update. ### cancel_push Stop a push notification that's still waiting to go out. This is useful if you spot a typo right after hitting send. ### get_active_users See how many people are using your app right now. It helps you understand your real-time reach. ## Prompt Examples **Prompt:** ``` How many new users did we get today? ``` **Response:** ``` I've pulled the registration data for today. Here is the summary: | Metric | Value | Change | | :--- | :--- | :--- | | **New Registrations** | 1,240 | +5.2% | | **Active Users** | 15,200 | +2.1% | Your registration rate is slightly higher than yesterday, likely due to the morning push campaign. ``` **Prompt:** ``` Did the 'Flash Sale' push go out okay? ``` **Response:** ``` I checked the status of the 'Flash Sale' push task. Here are the details: * **Task ID:** 8821 * **Status:** Completed * **Delivery Rate:** 94.2% * **Click-Through Rate:** 3.8% The message reached almost your entire target audience, and the engagement looks solid. ``` **Prompt:** ``` What's our retention looking like for last week's cohort? ``` **Response:** ``` I've calculated the retention for the cohort that joined last week. **Day-7 Retention:** 28.5% **Project Average:** 25.0% The new cohort is performing 3.5% above your project average. This suggests the recent onboarding flow is working well. ``` ## Capabilities ### Send push notifications Trigger template-based or custom messages to your target audience. ### Track push delivery See real-time click and delivery status for your active campaigns. ### Audit user growth Pull stats on new registrations and active user counts instantly. ### Analyze session behavior Get stats on how long people are staying in your app. ### Monitor retention See how many users come back after their first visit. ### Manage push tasks View recent activities and cancel pending notifications. ### Pull custom event data Retrieve specific user actions from your custom event logs. ## Use Cases ### Fixing a typo You realize a push notification has a mistake. You ask your agent to use cancel_push to stop it immediately before it reaches your users. ### Daily growth check A growth manager asks for a summary of new users and retention from the last 24 hours to see if a recent campaign worked. ### Engagement audit A product lead wants to see if a new feature increased session length and asks the agent to pull get_duration_stats. ### Campaign monitoring An ops person asks the agent to check the delivery status of a Flash Sale push using get_push_status to see the click rate. ## Benefits - Stop manual dashboard hopping by using get_app_summary to get a quick health check of your app's performance in one sentence. - Verify your marketing reach instantly with get_push_status to see exactly how many users saw your latest message. - Track your acquisition success with get_new_users to see how many people are signing up from your latest ads. - Monitor user loyalty using get_retention to see if your latest updates are actually keeping people coming back. - Handle mistakes quickly with cancel_push so you can stop a notification before it reaches your entire user base. - Deep dive into user habits using get_event_data and get_duration_stats to see exactly what people are doing in your app. ## How It Works The bottom line is you get a conversational interface for your entire Umeng mobile marketing and analytics suite. 1. Connect your Umeng App Key and App Master Secret to the Connector. 2. Open your preferred AI client like Claude or Cursor. 3. Ask the agent to send a push or pull a growth report. ## Frequently Asked Questions **Can Umeng / 友盟+ help me send push notifications?** Yes, this Connector allows your agent to send push notifications directly. You can ask it to send a message to your users or check if a specific campaign is currently in the queue. **How do I track push delivery with Umeng / 友盟+?** You can ask your agent to check the status of any push task. It will return real-time data on how many people received the message and how many clicked it. **Can I use Umeng / 友盟+ to see user retention?** Yes, you can pull retention stats for specific groups of users. This helps you see how well your app is keeping people interested over time. **Is Umeng / 友盟+ good for analyzing mobile app growth?** It's designed for that. It can pull summaries of your app's health, active user counts, and new registration metrics to give you a clear picture of your growth. **Can I cancel a push notification if I make a mistake?** Yes, if you notice an error in a pending notification, you can tell your agent to cancel the push task immediately to stop it from being sent. **Does Umeng / 友盟+ support custom event data?** Yes, it can retrieve custom event data. You can ask your agent to pull specific details about user actions to see where people are interacting with your app. **How do I find my Umeng App Key and Master Secret?** Log in to the [Umeng portal](https://www.umeng.com/), select your application from the dashboard, and you will find your App Key and App Master Secret in the application settings under 'App Info'. **Does Umeng require different keys for iOS and Android?** Yes. Umeng typically uses separate App Keys for different platforms. Ensure you authorize the correct key depending on which platform's analytics or push notifications you wish to manage. **Can I cancel a push task through the agent?** Yes! Use the `cancel_push` tool with the specific task ID. Your agent will communicate with Umeng to stop the delivery of any pending notification broadcast.