# Wine Trade Show ROI Calculator AI Agent Connect

> Calculate financial and strategic ROI for wine industry trade shows.

## Overview
- **Category:** marketing
- **Price:** Free
- **Endpoint:** https://edge.vinkius.com/vk_preview_03lJqqGyiAEq7dNa7ITL8WYIczmFTHuADfHuqFUJ/ai-agent-connect
- **Tags:** roi, wine, trade-show, analytics, business-intelligence

## Description

This MCP server provides specialized tools for the wine industry to evaluate the effectiveness of trade show participation. It calculates total investment using `get_event_cost_analysis`, assesses lead quality with `get_lead_performance`, quantifies intangible benefits like brand exposure via `get_strategic_value_assessment`, and provides final prioritization through `get_roi_recommendation`.

## Tools

### get_event_cost_analysis
Calculate total investment for a trade show

### get_lead_performance
Assess lead quality and conversion potential

### get_roi_recommendation
Final ROI and prioritization

### get_strategic_value_assessment
Quantify intangible benefits

## Prompt Examples

**Prompt:** 
```
Calculate the total cost for a show with a $5000 booth, $2000 travel, $1000 samples, and 20 staff hours at $50/hour.
```

**Response:** 
```
The total investment for the trade show is $9,000.
```

**Prompt:** 
```
What is the ROI if I spent $10,000 and gained $25,000 in conversion value and $5,000 in brand value?
```

**Response:** 
```
The overall ROI is 300%.
```

**Prompt:** 
```
I had 50 leads, an average deal value of $1000, and a 10% conversion rate. What is my conversion value?
```

**Response:** 
```
The total conversion value is $5,000.
```

## Frequently Asked Questions

**How does this tool calculate total investment?**
The `get_event_cost_analysis` tool sums booth costs, travel, samples, and staff labor to provide a complete investment figure.

**Can I compare this show to previous ones?**
Yes, the `get_roi_recommendation` tool accepts a list of previous ROIs to determine a prioritization rank.

**Does it account for brand value?**
Yes, `get_strategic_value_assessment` allows you to quantify intangible benefits like brand exposure and relationship building.