# Determ MCP for AI Agents MCP

> Determ equips your AI agent with real-time media monitoring capabilities, letting you track brand mentions across millions of web sources. It analyzes sentiment—positive, neutral, or negative—and identifies exactly who is talking about your company and why.

## Overview
- **Category:** marketing-automation
- **Price:** Free
- **Tags:** media-monitoring, social-listening, pr-analytics, brand-mentions, sentiment-analysis, competitive-intelligence

## Description

Need to know what the public thinks right now? Determ monitors massive streams of content from the web and social media so you don't have to copy-paste articles into a spreadsheet. It lets your AI agent list all your configured monitoring queries, giving you an immediate overview of where your brand is visible. The system doesn't just count mentions; it analyzes sentiment, providing a clear breakdown of positive vs. negative buzz across huge datasets. By connecting this MCP via Vinkius, your AI client can interpret complex media data and deliver actionable insights directly in conversation. You simply ask the agent to search for keywords within recent mentions or list only high-reach articles, and you get structured results instantly.

## Tools

### search_mentions_by_keyword
Filters existing media coverage results to find articles that contain a specific keyword or phrase you define.

### get_account_metadata
Retrieves information about your Determ account settings, including usage limits and configuration details.

### get_mention_details
Pulls all the technical content and metadata for one specific piece of media coverage.

### get_monitoring_query_details
Shows detailed settings, status, and history for a single monitoring query you set up.

### get_query_sentiment_summary
Calculates and provides a summary of positive, neutral, and negative sentiment scores for a chosen monitoring topic.

### list_media_mentions
Retrieves a list of recent articles mentioning your brand based on an active query.

### list_monitoring_queries
Lists all the keyword or topic monitoring queries you have set up in your Determ account.

### list_recent_high_reach_mentions
Provides a list of media mentions that are predicted to have the largest audience reach.

### list_analytics_reports
Gets a summary and list of all available reporting formats and analytics data within Determ.

### list_top_media_sources
Identifies the media outlets that have published the most mentions related to your brand.

## Prompt Examples

**Prompt:** 
```
List all my current monitoring queries and tell me if any of them are overdue for a review.
```

**Response:** 
```
**🔍 Active Monitoring Status**

Here are your 4 active queries:

*   🟢 **Product X Launch:** (Active - Last updated: Today)
*   🟡 **Main Competitor:** (Needs Review - Last analyzed 5 days ago)
*   🟢 **Industry Trends:** (Active - Last updated: Yesterday)
*   🔴 **Outdated Topic:** (Inactive - Paused for optimization)

I recommend reviewing 'Main Competitor' to see if we need to adjust keywords.
```

**Prompt:** 
```
What is the sentiment breakdown for my brand over the last month?
```

**Response:** 
```
📊 **Sentiment Analysis: Your Brand** (Last 30 Days)

Overall Sentiment Score: **+12% Positive Bias**

| Category | Percentage | Trend vs. Last Month |
| :--- | :--- | :--- |
| Positive | 45% | ▲ Increased by 8% |
| Neutral | 30% | ↔ Stable |
| Negative | 25% | ▼ Decreased by 12% |

Negative sentiment is primarily linked to shipping delays. I can list the top 5 negative mentions if you want.
```

**Prompt:** 
```
Show me all media articles mentioning 'AI ethics' that were published today.
```

**Response:** 
```
**📰 Today's Mentions for 'AI Ethics'**

Found **12** relevant mentions in top-tier press.

*   [TechCrunch] - *Analyzing Bias:* Discusses new standards. (Reach: 50k)
*   [The Wall Street Journal] - *Ethical Guidelines:* Focus on corporate responsibility. (Reach: 85k)
*   [VentureBeat] - *AI Governance Report:* Details legislative changes. (Reach: 32k)

Would you like me to retrieve the full text and metadata for any of these?
```

## Capabilities

### Search mentions by keyword
Filters existing media coverage results to find articles that contain a specific keyword or phrase you define.

### List all monitoring queries
Lists every keyword or topic your company is currently tracking in the media.

### Get sentiment breakdown for queries
Calculates and provides a summary of positive, neutral, and negative public feeling surrounding a monitored topic.

### Retrieve full article details
Fetches all metadata about one specific media mention, including the source and date posted.

## Use Cases

### Responding to a sudden negative trend
A PR manager notices buzz about a product. They ask their agent, 'What is the sentiment for Product X?' The agent uses `get_query_sentiment_summary` and reports that negative feeling jumped 10% in the last hour, allowing the team to draft an immediate response.

### Measuring campaign success
A marketing analyst needs to prove a recent PR push worked. They ask their agent to identify all media sources and list mentions for 'Campaign Alpha'. The tool uses `list_top_media_sources` and provides an exact count of press coverage.

### Competitor analysis before a product launch
A competitor intelligence team needs to know what rivals are talking about. They ask the agent to list mentions for 'Rival Brand Z'. The tool uses `list_media_mentions` and quickly provides a feed of current coverage, letting them spot weak points.

### Creating automated reporting dashboards
A communications director needs weekly reports. They ask the agent to list all available analytics reports using `list_analytics_reports`, getting metadata they can plug directly into a BI tool without manual data extraction.

## Benefits

- Instantly understand public opinion. Instead of manual data review, use the `get_query_sentiment_summary` tool to get a clear positive/negative breakdown for any topic.
- Focus on impact, not volume. Use `list_recent_high_reach_mentions` to prioritize reading only the articles that reached the most people.
- Track your full scope of coverage. The agent can list all media mentions using `list_media_mentions`, giving you a comprehensive view of recent press activity.
- Understand source credibility. Use `list_top_media_sources` to immediately see which outlets are driving the most buzz for your brand.
- Maintain a clear record. The agent can list all monitoring queries via `list_monitoring_queries`, so you never forget what topics you're tracking.
- Deep dive into any single article. If an important mention pops up, use `get_mention_details` to pull all the source metadata and context instantly.

## How It Works

The bottom line is that your AI client becomes a dedicated PR analyst, handling massive amounts of public data through simple conversation.

1. Connect your AI client to Determ using your API key. This grants the agent access to monitor millions of sources.
2. Ask your agent to run a query, for example, by calling list all media mentions for 'Product X'.
3. The agent retrieves the data and can then summarize it—for instance, giving you the sentiment breakdown or listing only the top-reaching articles.

## Frequently Asked Questions

**How does Determ help me track my company's public reputation?**
Determ monitors millions of sources in real time, allowing you to see exactly what is being said about your brand across the web. You get immediate sentiment scores and a list of all relevant mentions so you can react faster than your competitors.

**Can I use Determ for competitive intelligence?**
Yes, it's excellent for competitive tracking. You set up monitoring queries for specific rival brands or topics and get detailed reports on their mention volume and sentiment trends compared to your own brand.

**Does Determ just count mentions, or can I analyze the tone?**
It does much more than counting. It analyzes the emotional tone of every piece of coverage, giving you a clear breakdown into positive, neutral, and negative sentiment percentages for any topic.

**What if I only care about high-profile press? How do I filter results?**
You can use Determ to list only the mentions with the highest estimated reach. This cuts through the noise from small blogs and focuses your team's attention on major, influential publications.

**How often should I check my brand mentions using Determ?**
You can automate monitoring for continuous awareness. The agent handles the real-time flow of information, ensuring you are always updated when a mention hits the wire.