# Hootsuite MCP > Hootsuite connects your social accounts (Twitter, Facebook, LinkedIn, Instagram) to your AI agent. Use this MCP to schedule posts across multiple networks, monitor brand mentions in real time, and manage team roles from one conversation interface. ## Overview - **Category:** growth-engine - **Price:** Free - **Tags:** content-scheduling, social-monitoring, brand-mentions, roi-tracking, multi-channel, social-orchestration ## Description Managing a brand's presence used to mean jumping between five different platform dashboards just to post an update or check engagement. Now, you control everything through your AI client. You can tell your agent exactly what needs posting—a thread for Twitter, a link drop on LinkedIn, and an image burst on Instagram—and it handles the scheduling across all of them. It also keeps a clean history of every message sent and tracks which profiles belong to which team. If you're coordinating content or managing client accounts, this MCP lets your agent act like a dedicated social media manager for you, ensuring consistent branding without the manual effort. Connecting through Vinkius makes it simple: just link up and start orchestrating. You never have to manually check another platform's dashboard again. ## Tools ### create_media_upload Generates an upload URL needed for posting rich image or video content across platforms. ### create_message Sends a new social media post, or schedules one, to multiple target profiles. ### delete_scheduled_message Removes a scheduled message using its unique ID from the system's outbound list. ### get_social_profile Gets specific information about a single social media account, including its type and status. ### list_organization_members Pulls a list of all team members, providing their names, emails, and roles within the organization. ### list_organizations Shows all the primary administrative units set up within the Hootsuite system. ### list_outbound_messages Retrieves a history of all messages that have been sent or are upcoming on the social calendar. ### list_social_profiles Lists every connected social media profile that your agent has permission to manage and post from. ### list_organization_teams Lists groups used to organize both people and social profiles for collaborative management. ### get_member_info Retrieves details about the current user, confirming their identity and permissions in the organization. ## Prompt Examples **Prompt:** ``` List all my social media profiles in Hootsuite. ``` **Response:** ``` I've retrieved your profiles. You have 4 networks connected: Twitter (@TechCorp), Facebook Page (TechCorp Official), LinkedIn (TechCorp), and Instagram (@TechCorp_Life). Which one should we use for your next post? ``` **Prompt:** ``` Schedule a post with text 'Excited for our product launch!' for tomorrow at 10 AM. ``` **Response:** ``` Message scheduled! I've set your post for tomorrow at 10:00 AM across Twitter and LinkedIn. You can track it in your scheduled messages history. ``` **Prompt:** ``` Check my outbound messages for the last 24 hours. ``` **Response:** ``` Scanning history... In the last 24 hours, you've sent 3 messages: 2 on Twitter and 1 on Facebook. All were delivered successfully with no errors reported. ``` ## Capabilities ### List all connected profiles Retrieves a list of every social media account the team has permission to manage. ### Create and schedule posts Sends or sets up a new message across multiple target social networks, optionally scheduling it for a future date. ### Manage media assets Generates the necessary upload URL so your agent can post rich images and videos automatically. ### Monitor organization structure Lists all teams, members, and organizational units to keep track of who runs what. ### Review sending history Pulls up a list of past and upcoming messages so you can audit content or delete failed posts. ### Get user details Verifies the current AI agent's identity and what permissions it has within your organization. ## Use Cases ### Launching a Product Update The marketing team needs to announce a new product feature across Twitter, LinkedIn, and Facebook. They ask their agent to schedule the post using `create_message`, specifying all three profile IDs, ensuring consistent timing and copy without logging into any platform. ### Auditing a Client's History A manager needs to confirm that last week’s posts were delivered. They ask their agent to run `list_outbound_messages`, which provides an immediate report of all sent and scheduled content, confirming no missed posts. ### Onboarding a New Client An agency employee needs to know which profiles they can work with. They use the agent to run `list_social_profiles`, instantly getting a list of all accessible accounts and who owns them. ### Cleaning Up Old Posts A user accidentally scheduled an incorrect announcement. Instead of finding it in five different drafts, they ask the agent to locate the post via `list_outbound_messages` and then use `delete_scheduled_message` to kill it immediately. ## Benefits - Saves time by letting your agent handle the details. Instead of manually logging into five separate social platforms, you give one command to schedule a post using `create_message` and it handles all targets. - Keeps everyone on the same page with detailed team management. You can use `list_organization_members` and see who's in charge of which client before making any posts. - Handles rich media posting effortlessly. To get a video up, you just call `create_media_upload`, and your agent uses that URL to post the content across platforms. - Maintains perfect oversight by tracking every outgoing piece of content. Use `list_outbound_messages` to view scheduled posts or check history before deleting something with `delete_scheduled_message`. - Provides a single source of truth for profiles. Never forget which network is connected; use `list_social_profiles` to see everything available in one list. ## How It Works The bottom line is you connect once, and your AI can manage all your social networks from a single place. 1. First, subscribe to this MCP and register a new application through the Hootsuite Developer Portal. 2. Next, obtain your OAuth 2.0 Access Token and provide it in the required field for connection. 3. Finally, start giving commands using any MCP-compatible client; your agent will use the connected data to perform tasks. ## Frequently Asked Questions **How do I schedule posts with the Hootsuite MCP?** You use the `create_message` tool. You provide your message text, a list of target social profile IDs, and optionally include an ISO 8601 formatted date/time for scheduling. **What if I need to stop a scheduled post with Hootsuite MCP?** You use the `delete_scheduled_message` tool. You must provide the unique message ID that you obtained when viewing your outbound messages list. **Can I see who works at my company using Hootsuite MCP?** Yes, run the `list_organization_members` tool. This lists all members and includes their roles, helping you manage collaboration workflows. **Does the Hootsuite MCP help me post videos?** The `create_media_upload` tool helps with rich media. You must call this first to get a secure upload URL before your agent can use it in a scheduled message. **What does using the `get_member_info` tool tell me about my account permissions with Hootsuite MCP?** It confirms your current user identity and available roles. This is useful because it verifies that your AI client operates only within the boundaries of your established organization's access rights. **How does the `create_media_upload` tool help me prepare rich media content for posting?** It generates a unique upload URL for images and videos. You use this link to host your media files before scheduling them across any connected social platform via the MCP. **Which profiles can I manage by calling `list_social_profiles` with Hootsuite MCP?** This tool retrieves all accessible accounts you have permission to use. You get a clear list of connected platforms and their current connectivity status, so your agent knows where to post. **If I need to review past posts, can the Hootsuite MCP show me history using `list_outbound_messages`?** Yes, this tool provides a detailed record of all sent and scheduled content. You review post status, delivery success, and timing directly through your AI client. **How do I find social profile IDs?** You can use the `list_social_profiles` tool to retrieve a list of all connected social networks and their unique IDs. **Can I schedule posts for multiple profiles at once?** Yes, the `create_message` tool accepts a comma-separated list of profile IDs to post or schedule to multiple networks simultaneously. **What is the correct time format for scheduling?** You should use the ISO 8601 format (e.g., 2026-04-18T10:00:00Z) for the `scheduledSendTime` parameter.