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ClaudeChatGPTPerplexityGeminiMicrosoft CopilotRaycastMeta AIGrokZ.aiQwenKimi
DeepSeekMistralCursorVS CodeWindsurfJetBrainsClineLovableVercel AI SDKLangChain

Use Media Mix Efficiency Calculator with your AI.

Connect your account once and let the AI you already use work with it, without building another integration. Calculate channel efficiency (CPL, CPA, ROAS) and get a data-driven budget reallocation plan to maximize conversions.

Included with plan

Ask AI about this Connector

Developed, maintained, and hosted by Vinkius.

MCP VERIFIED · PRODUCTION READY · VINKIUS GUARANTEED

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Works with modern AI clients that support MCP, including ChatGPT, Claude, Cursor, and more.

ChatGPTClaudeCursorPerplexityGeminiMicrosoft CopilotRaycastMeta AI

Complete set · 3 capabilities

The complete Media Mix Efficiency Calculator capability set.

These are the exact actions your AI can choose when you ask it to work with Media Mix Efficiency Calculator.

Capability set01 / 01

01-03

3 capabilities in this set.

Part of 3 available through Media Mix Efficiency Calculator.

  1. 01

    Rank channel efficiency

    Rank marketing channels by composite efficiency score

  2. 02

    Calculate channel metrics

    Calculate efficiency metrics (CPL, CPA, ROAS) for a marketing channel

  3. 03

    Propose budget reallocation

    Propose budget reallocation to maximize conversions within total budget

Observed, not estimated

626ms average. Fast in production.

Media Mix Efficiency Calculator is checked daily against the live service.

Daily averagePeak 748ms
Aug 20Today
Fastest day
493ms
Slowest day
748ms
14-day trend
Slowing+48%

Connect your client

One URL. Every client.

Activate the Connector, copy your link, and paste it into the client you already use. 3 capabilities arrive ready to run.

Preview access · not provider authentication

The vk_preview_* token belongs to Vinkius preview infrastructure. It lets Claude discover and display the capabilities of Media Mix Efficiency Calculator, so you can see the experience inside your AI.

It does not authenticate your account with Media Mix Efficiency Calculator. Actions requiring credentials or live account data may not run until you activate the Connector and authorize the service.

Media Mix Efficiency Calculator Connector

You're all set. Choose your MCP client and follow the setup instructions.

Connector linkhttps://edge.vinkius.com/vk_preview_iQYyK1pyfSMrKO04GRDswSl7eg1NHholRCBDg3VZ/mcp

Claude Desktop

Follow the steps below to connect in seconds.

  1. 1In Claude Desktop, open Settings → Connectors.
  2. 2Click “Add custom connector” and paste the connector link above as the remote MCP server URL.
  3. 3Click Add and start a new chat — Media Mix Efficiency Calculator capabilities are ready to use.
Configuration · claude_desktop_config.jsonCopy
{
  "mcpServers": {
    "media-mix-efficiency-calculator-mcp": {
      "url": "https://edge.vinkius.com/vk_preview_iQYyK1pyfSMrKO04GRDswSl7eg1NHholRCBDg3VZ/mcp"
    }
  }
}
  • Claude
  • ChatGPT
  • Cursor
  • VS Code
  • Windsurf
  • Claude Code
  • JetBrains
  • Cline

Step-by-step instructions for each client are in the guide. How to connect

FAQ

Questions Media Mix Efficiency Calculator owners ask.

  • 01

    How do I determine if a channel is truly profitable?

    Profitability requires calculating the Return On Ad Spend (ROAS). You must first run calculate_channel_metrics to get the ROAS for each channel. Then, use rank_channel_efficiency to get a composite score that weights this ROAS against your primary goal.

  • 02

    What is the final step after analyzing channel metrics?

    The last and most critical step is using propose_budget_reallocation. This capability takes your optimal efficiency rankings (from rank_channel_efficiency) and mathematically determines the precise amount of budget each channel should receive to maximize total conversions.

  • 03

    Can this capability handle different optimization goals (e.g., leads vs. revenue)?

    Yes. The rank_channel_efficiency capability accepts a primaryGoal parameter, allowing you to instruct the system whether the ranking should prioritize 'Lead Generation Volume' or 'Revenue Maximization', ensuring the subsequent budget proposal is tailored to your business objective.

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