Can I trigger an API campaign for a specific user?

Yes! Use the `trigger_campaign` tool with the Campaign ID and a JSON array of recipient objects (e.g., `[{"external_user_id":"123"}]`).

How do I update a user's custom attribute?

Simply ask the agent to `track_user` and provide the External ID along with the new attributes in JSON format (e.g., `{"favorite_color":"blue"}`).

Does the integration allow permanently deleting a user for GDPR compliance?

Yes. Use the `delete_user` mutation with the user's External ID. This will permanently remove their profile and data from your Braze dashboard.

Braze MCP Server

Name: Braze
Availability: InStock
Author: Vinkius

braze.com

Built by Vinkius GDPR ToolsFree

Manage customer engagement via Braze — track users, list campaigns, and trigger canvases directly from any AI agent.

Vinkius AI Gateway supports streamable HTTP and SSE.

Works with every AI agent you already use

…and any MCP-compatible client

Braze MCP Server: see your AI Agent in action

AI Agent→Vinkius→Braze

You

Vinkius AI Gateway

GDPR·High Security·Kill Switch·Ultra-Low Latency·Plug and Play

Built-in capabilities (10)

delete_user

Delete a user by external ID

export_user_ids

Export profile data for specific users

get_campaign_details

Get details of a specific campaign

get_canvas_details

Get details of a specific Canvas

identify_user

Identify a user (merge alias to external ID)

list_campaigns

List all campaigns

list_canvases

List all Canvases

track_user

Track user attributes or events

trigger_campaign

Trigger an API-triggered campaign

trigger_canvas

Trigger a Canvas journey

What this connector unlocks

Connect your Braze customer engagement platform to any AI agent and orchestrate your marketing automation and user tracking workflows through natural conversation.

What you can do

User Orchestration — Track new user attributes and events, identify anonymous users, or permanently delete user profiles for compliance.
Campaign Management — List all your marketing campaigns, retrieve detailed metadata, and instantly trigger API-based campaign sends to specific users.
Canvas (Journey) Control — List and inspect multi-step Canvases, and trigger users to enter specific Canvas workflows.
Data Export — Programmatically export user profile data by their external IDs.

How it works

1. Subscribe to this server
2. Enter your Braze REST API Key and Base URL (e.g., https://rest.iad-01.braze.com)
3. Start managing your customer journeys from Claude, Cursor, or any MCP-compatible client

Frequently asked questions

Give your AI agents the power of Braze

Access Braze and 2,000+ MCP servers — ready for your agents to use, right now. No glue code. No custom integrations. Just plug Vinkius AI Gateway and let your agents work.

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