• TECHNICAL
  • STRATEGY
  • COMPARISON
  • HUMAN

How to audit competitor SEO performance with your AI

Connect the Google Lighthouse SEO Auditor to your agent. Once connected, you can pull live technical data from any URL to see where rivals are beating you.

Ask AI about this page

Short answer

How can I use AI to check my competitors' SEO?

Your agent uses the Lighthouse tool to run live audits on any competitor URL you provide. It pulls technical scores for performance, accessibility, and SEO to show you exactly where they have the edge. You get a clear comparison of their technical health against your own.

Audit outcomes.

Where your data lands.

The AI processes the raw scan data into specific technical insights.

TECHNICAL

Performance gaps identified

The AI analyzes the Lighthouse report to find specific technical advantages your rivals hold. You see exactly which metrics they are winning on.

STRATEGY

SEO roadmap built

Your agent uses the scan results to suggest specific fixes for your own site. It turns competitor data into a checklist for your next sprint.

COMPARISON

Side-by-side scores

The AI compares the scores of multiple URLs. You get a direct look at how your technical SEO stacks up against the market leaders.

HUMAN

Manual implementation

The AI identifies the problems, but you must apply the code changes to your site. It provides the diagnosis, while you handle the surgery.

The workflow

What your AI does when the URL arrives.

The AI handles the heavy lifting of running the scan and interpreting the technical data.

  1. Trigger the scan

    Your agent takes the URL you provide and initiates a fresh, real-time audit of the page.

    run_lighthouse_audit

  2. Extract metrics

    The AI pulls the specific scores for SEO, performance, and best practices from the audit results.

    run_lighthouse_audit

  3. Identify advantages

    Your agent compares the competitor's scores against your own known benchmarks to find their technical edge.

    run_lighthouse_audit

  4. Summarize findings

    The AI translates the raw Lighthouse data into a plain English summary of what needs to change on your site.

    run_lighthouse_audit

Try it

Copy these to start.

Paste these directly into your chat to begin.

Starting points

These are opening lines. Swap out the example URLs for the actual competitor sites you want to check.

Google PageSpeed Connector

You're all set. Choose your MCP client and follow the setup instructions.

Connector linkhttps://edge.vinkius.com/vk_preview_9Mk53ujLVabH15pmMlz3G5n8yj7lgL7W2ar1OJaP/mcp

Claude Desktop

Follow the steps below to connect in seconds.

  1. 1In Claude Desktop, open Settings → Connectors.
  2. 2Click “Add custom connector” and paste the connector link above as the remote MCP server URL.
  3. 3Click Add and start a new chat — Google PageSpeed capabilities are ready to use.
Configuration · claude_desktop_config.jsonCopy
{
  "mcpServers": {
    "google-lighthouse-seo-auditor-mcp": {
      "url": "https://edge.vinkius.com/vk_preview_9Mk53ujLVabH15pmMlz3G5n8yj7lgL7W2ar1OJaP/mcp"
    }
  }
}
Copy into chat04

  • Run a Lighthouse audit on https://example-competitor.com and tell me their SEO score.

  • Compare the technical SEO performance of https://competitor-a.com against https://competitor-b.com.

  • What are the main technical SEO advantages of https://rival-site.com based on a Lighthouse scan?

  • Analyze the performance metrics for https://target-site.com and suggest three fixes for my own site.

  • Claude
  • ChatGPT
  • Cursor
  • VS Code
  • Windsurf
  • Claude Code
  • JetBrains
  • Cline

Start here

Connect Google Lighthouse SEO Auditor once, then ask.

Just click the link to connect the MCP to your preferred client. Your credentials stay encrypted, and you can start auditing immediately.

Connect Google Lighthouse SEO Auditor to your AI

FAQ

How the auditor behaves

  • 01

    Can the AI change my website's code to fix SEO issues?

    No. The AI only runs the audit and provides the data. You have to implement any technical changes yourself.

  • 02

    Does the AI use old data or real-time data?

    It uses real-time data. Every time you ask for an audit, the tool runs a fresh Lighthouse scan on the live URL.

  • 03

    Can I audit sites that require a login?

    No. The tool performs public scans. It cannot access pages behind a login or a paywall.

  • 04

    Will the AI automatically send reports to my email?

    No. The AI provides the analysis directly in your chat interface. It does not have a tool for sending emails.

  • 05

    Can the AI audit mobile performance as well as desktop?

    Yes. The tool can run audits for both mobile and desktop environments to give you a full picture of site performance.

  • More questions about Google Lighthouse SEO Auditor? The Connector page answers them. See everything the Google Lighthouse SEO Auditor Connector can do

Connect Google PageSpeed to Claude, Cursor, ChatGPT & more