• TRENDS
  • IMPACT
  • REPORT
  • HUMAN

How to track marketing campaign performance with your AI

Connect GoSquared to your AI client to pull live data and compare it against past trends. You'll see exactly which campaigns are moving the needle.

Ask AI about this page

Short answer

How do I track marketing campaign performance with my AI?

Your AI pulls current campaign data and compares it to historical trends to identify which efforts drive the most traffic. You'll get a clear view of what's working and what isn't.

The outcomes.

Where your insights land.

The AI processes your GoSquared data into these specific outcomes.

TRENDS

Historical comparisons

The AI compares current traffic against past benchmarks. You get a clear picture of whether your performance is growing or dipping.

IMPACT

Campaign effectiveness

The AI identifies which specific campaigns are responsible for traffic spikes. You'll know exactly which marketing spend is paying off.

REPORT

Data summaries

The AI condenses complex campaign metrics into plain English. You get a readable summary of your current marketing standing.

HUMAN

Strategic decisions

The AI provides the data, but you decide how to shift your budget. You use these insights to plan your next move.

The workflow

What your AI does when the data arrives.

The AI handles the heavy lifting of pulling and comparing GoSquared data.

  1. Fetch current data

    The AI pulls a list of your active marketing campaigns to see what is running right now.

    get_now_campaigns
  2. Analyze historical patterns

    The AI looks at past campaign performance to establish a baseline for your traffic.

    get_trends_campaigns
  3. Compare performance

    The AI matches current campaign results against those historical trends to find deviations.

    get_trends_campaigns
  4. Summarize findings

    The AI translates the raw numbers into a direct answer about which campaigns are driving traffic.

    get_now_campaigns

Try it

Copy these to start.

Use these prompts to kick off your analysis.

Starting points

These are just ways to start the conversation. Swap out the specific campaign names or channels to match your actual GoSquared setup.

GoSquared Connector

You're all set. Choose your MCP client and follow the setup instructions.

Connector linkhttps://edge.vinkius.com/vk_preview_p8nyeXpH9AnYu29UMrWbYdfGTYYc6yKjDTZnj2dP/mcp

Claude Desktop

Follow the steps below to connect in seconds.

  1. 1In Claude Desktop, open Settings → Connectors.
  2. 2Click “Add custom connector” and paste the connector link above as the remote MCP server URL.
  3. 3Click Add and start a new chat — GoSquared capabilities are ready to use.
Configuration · claude_desktop_config.jsonCopy
{
  "mcpServers": {
    "gosquared-mcp": {
      "url": "https://edge.vinkius.com/vk_preview_p8nyeXpH9AnYu29UMrWbYdfGTYYc6yKjDTZnj2dP/mcp"
    }
  }
}
Copy into chat04
  • Compare my current email campaign performance against last month's trends.

  • Which of my active social media campaigns is driving the most traffic right now?

  • Show me a comparison between the Summer Sale campaign and our historical baseline.

  • Are my recent paid search efforts performing better or worse than they were last quarter?

  • Claude
  • ChatGPT
  • Cursor
  • VS Code
  • Windsurf
  • Claude Code
  • JetBrains
  • Cline

Start here

Connect GoSquared once, then ask.

Just follow the link to connect your account. Your credentials stay encrypted, and you can immediately start asking questions in your preferred AI client.

Connect GoSquared to your AI

FAQ

How this task behaves.

  • 01

    Can the AI change my campaign settings in GoSquared?

    No. The AI can only read campaign data to provide insights. It cannot edit, pause, or delete your campaigns.

  • 02

    Does the AI have access to my GoSquared login credentials?

    No. Vinkius manages the connection securely. Your AI client only uses the tools provided by the MCP.

  • 03

    Can I ask for specific traffic metrics like bounce rate?

    The AI can only report on the data available through the get_now_campaigns and get_trends_campaigns tools.

  • 04

    How does the AI know if a campaign is successful?

    It compares the current campaign data against the historical trends it retrieves to see if traffic is up or down.

  • 05

    Can the AI create new campaigns for me?

    No. This connector is designed for data retrieval and analysis, not for creating or managing campaign content.

  • More questions about GoSquared? See everything the GoSquared Connector can do

Connect GoSquared to Claude, Cursor, ChatGPT & more