• SOURCE LIST
  • PERFORMANCE
  • LEAD QUALITY
  • HUMAN

How to analyze marketing channel performance with your AI

Connect Nimbata to your agent to turn raw call data into a clear picture of which marketing sources actually drive leads.

Ask AI about this page

Short answer

How can I see which marketing channels are driving the most calls?

Your agent pulls data from your different marketing sources and compares call volumes to see which ones are performing best. You'll get a clear breakdown of lead distribution across your entire marketing mix.

Where every insight lands.

The outcomes of your analysis

Once your agent processes the data, you'll have these specific views available.

SOURCE LIST

Identified marketing sources

The agent uses list_sources to find every active channel in your Nimbata account. You'll see exactly which platforms are currently feeding your system.

PERFORMANCE

Channel efficiency data

By pulling reports for each source, your agent identifies which channels generate the highest volume. This shows you where your budget is working.

LEAD QUALITY

Lead distribution insights

The agent compares call counts against specific sources to highlight high-performing channels. You'll know which sources drive the most engagement.

HUMAN

Strategic decisions

The AI provides the data, but you decide how to reallocate your marketing budget. You use these findings to shift spend toward the best channels.

The workflow

What your AI does when you ask for a report.

The agent handles the heavy lifting of data retrieval and comparison.

  1. Inventory sources

    The agent first scans your Nimbata account to see every marketing channel currently active.

    list_sources

  2. Pull performance data

    It then requests specific performance metrics for every source it found in the first step.

    get_source_report

  3. Compare volumes

    The agent looks at the call counts from each report to find patterns in lead generation.

    get_source_report

  4. Summarize findings

    Finally, the agent presents a clear comparison of which channels are driving the most traffic.

    get_source_report

Try it

Copy these to start.

Paste these directly into your chat to begin.

Starting points

These are basic ways to start. You can swap out specific channel names or timeframes as needed.

Nimbata Connector

You're all set. Choose your MCP client and follow the setup instructions.

Connector linkhttps://edge.vinkius.com/vk_preview_bqCaIYLw9CIEa5dd3fXhLMnunU2nZVC0dn7KK4jW/mcp

Claude Desktop

Follow the steps below to connect in seconds.

  1. 1In Claude Desktop, open Settings → Connectors.
  2. 2Click “Add custom connector” and paste the connector link above as the remote MCP server URL.
  3. 3Click Add and start a new chat — Nimbata capabilities are ready to use.
Configuration · claude_desktop_config.jsonCopy
{
  "mcpServers": {
    "nimbata-mcp": {
      "url": "https://edge.vinkius.com/vk_preview_bqCaIYLw9CIEa5dd3fXhLMnunU2nZVC0dn7KK4jW/mcp"
    }
  }
}
Copy into chat04

  • List all my marketing sources in Nimbata.

  • Compare the call volume between my Google Ads and Facebook sources.

  • Which marketing source has the highest number of calls this month?

  • Give me a report on how my organic search channel is performing compared to paid social.

  • Claude
  • ChatGPT
  • Cursor
  • VS Code
  • Windsurf
  • Claude Code
  • JetBrains
  • Cline

Start here

Connect Nimbata once, then ask.

Just link your account through the Vinkius interface. Your credentials stay encrypted, and you can immediately start asking questions about your call data.

Connect Nimbata to your AI

FAQ

Common questions

  • 01

    Can the AI change my marketing settings in Nimbata?

    No. The AI can only read data from your sources and reports. It cannot modify your settings or change how calls are routed.

  • 02

    Can I ask for specific date ranges?

    Yes. Once connected, you can ask your agent to look at performance for specific days, weeks, or months.

  • 03

    Does the AI delete any of my call logs?

    No. The AI has no capability to delete, edit, or overwrite any data in your Nimbata account.

  • 04

    Can the AI create new marketing sources for me?

    No. The tools only allow the agent to list existing sources and pull reports for them.

  • 05

    How does the AI know which channels are which?

    It uses the list_sources tool to see the names and IDs of every channel you have set up.

  • More questions about Nimbata? The Connector page answers them. See everything the Nimbata Connector can do

Connect Nimbata to Claude, Cursor, ChatGPT & more