• LOCAL DATA
  • TREND ANALYSIS
  • CONTENT GAP
  • HUMAN REVIEW

How to research international markets with your AI

Connect SerpApi to your AI client to pull live search data from regional engines. Your agent handles the queries while you analyze the local trends.

Ask AI about this page

Short answer

How can I use AI to see what's trending in other countries?

Your AI uses SerpApi to run searches directly on Baidu and Yandex. This gives you a window into regional search behavior and local trends. You get raw search data to feed into your analysis.

The research outcomes

What your AI produces

The specific data points your agent gathers from regional engines.

LOCAL DATA

Regional search results

The AI pulls specific snippets and links from Baidu and Yandex. You see exactly what the local web looks like.

TREND ANALYSIS

Identifying local patterns

Your agent compares search volumes and topics across different engines. This highlights what matters in specific territories.

CONTENT GAP

Finding market voids

By looking at what isn't appearing in local results, your AI identifies where your product or content could fit.

HUMAN REVIEW

Strategic validation

The AI provides the data, but you decide if the cultural nuances and market shifts justify a change in strategy.

The workflow

What your AI does when the request arrives.

The AI moves from a broad question to specific regional data points.

  1. Targeting regions

    Your agent identifies which regional engines are needed based on your target market.

    baidu_searchyandex_search

  2. Executing queries

    The AI sends specific search terms to the local engines to pull live results.

    baidu_searchyandex_search

  3. Parsing results

    The agent cleans up the raw HTML and snippets from the search engine responses.

    baidu_searchyandex_search

  4. Synthesizing trends

    Your AI looks for recurring keywords and topics across the gathered data sets.

    baidu_searchyandex_search

Try it

Copy these to start.

Use these prompts to kick off your market research.

Starting points

Swap out the bracketed text for your specific industry or target country.

SerpApi Universal Search Connector

You're all set. Choose your MCP client and follow the setup instructions.

Connector linkhttps://edge.vinkius.com/vk_preview_gV52CWs5GvIzGirZSNPjxOgBuV6WJXvr3PhQV5sC/mcp

Claude Desktop

Follow the steps below to connect in seconds.

  1. 1In Claude Desktop, open Settings → Connectors.
  2. 2Click “Add custom connector” and paste the connector link above as the remote MCP server URL.
  3. 3Click Add and start a new chat — SerpApi Universal Search capabilities are ready to use.
Configuration · claude_desktop_config.jsonCopy
{
  "mcpServers": {
    "serpapi-mcp": {
      "url": "https://edge.vinkius.com/vk_preview_gV52CWs5GvIzGirZSNPjxOgBuV6WJXvr3PhQV5sC/mcp"
    }
  }
}
Copy into chat04

  • Search Baidu for the most popular consumer electronics brands in Beijing right now.

  • Use Yandex to find out what people in Moscow are searching for regarding electric vehicle infrastructure.

  • Compare search trends for skincare products between Baidu and Yandex to see regional differences.

  • Find the top trending news topics in Russia using Yandex search results.

  • Claude
  • ChatGPT
  • Cursor
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Start here

Connect SerpApi once, then ask.

Just link your account to get started. Your credentials stay encrypted and the setup is handled on our end.

Connect SerpApi to your AI

FAQ

How this task behaves

  • 01

    Can the AI browse the live web directly?

    No. The AI uses the specific search tools provided by the SerpApi Connector to fetch data from search engines.

  • 02

    Does the AI translate the search results automatically?

    The AI can translate the text it finds, but the search tools themselves return the original language results from the engines.

  • 03

    Can the AI buy products found in the search results?

    No. The AI only retrieves search data and snippets. It cannot perform transactions or interact with e-commerce checkouts.

  • 04

    Will the AI save these search results to a file?

    The AI can format the data into a table or list for you to copy, but it does not have a tool to write files directly to your hard drive.

  • 05

    Can I search engines other than Baidu and Yandex?

    This specific setup is focused on Baidu and Yandex to ensure accurate regional data for those specific markets.

  • More questions about SerpApi? See everything the SerpApi Connector can do

Connect SerpApi Universal Search to Claude, Cursor, ChatGPT & more