• DEVICE INSIGHTS
  • GEOGRAPHY
  • AUDIENCE SEGMENTS
  • HUMAN REVIEW

How to analyze website traffic patterns with your AI

Connect Umami Cloud to your AI client to turn raw visitor data into specific audience insights. Once connected, you can ask questions about who is visiting your site and how they are accessing it.

Ask AI about this page

Short answer

How can I use my AI to find traffic trends?

Your AI uses Umami Cloud tools to pull specific dimensions like OS, browser, and location from your site data. You get a breakdown of audience behavior through direct conversation. This allows you to spot shifts in device usage or geographic interest instantly.

The outcomes

What your data reveals

The AI processes your Umami Cloud metrics to produce these specific outcomes.

DEVICE INSIGHTS

Identify hardware trends

The AI pulls browser and OS data to show you exactly what devices your visitors use. This helps you optimize your site for specific platforms.

GEOGRAPHY

Map visitor locations

Get a clear picture of where your audience is coming from. Your AI identifies top countries and cities from your traffic logs.

AUDIENCE SEGMENTS

Group visitor types

The AI analyzes dimensions to help you understand different user segments. You can see how different groups interact with your site.

HUMAN REVIEW

Validate the findings

The AI presents the data trends, but you decide if the patterns warrant a change in your marketing or technical strategy.

The workflow

What your AI does when the data arrives.

The AI acts as a bridge between your raw Umami Cloud metrics and your natural language questions.

  1. Fetch raw metrics

    The AI reaches into your Umami Cloud instance to grab the latest visitor statistics.

    websites

  2. Filter by dimension

    Your agent narrows down the data by specific categories like browser type or country.

    websites

  3. Identify patterns

    The AI looks for spikes or drops in specific traffic segments over time.

    websites

  4. Summarize findings

    The AI translates the technical data points into a plain English summary of your audience trends.

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Try it

Copy these to start.

Use these prompts once you have connected Umami Cloud.

Starting points

These are starting points. Swap out the specific dimensions or timeframes to match your actual needs.

Umami Cloud Connector

You're all set. Choose your MCP client and follow the setup instructions.

Connector linkhttps://edge.vinkius.com/vk_preview_9EXTuMmdOrkYmdFdEgqrlxY9Eb8e04EFBbQtnTHF/mcp

Claude Desktop

Follow the steps below to connect in seconds.

  1. 1In Claude Desktop, open Settings → Connectors.
  2. 2Click “Add custom connector” and paste the connector link above as the remote MCP server URL.
  3. 3Click Add and start a new chat — Umami Cloud capabilities are ready to use.
Configuration · claude_desktop_config.jsonCopy
{
  "mcpServers": {
    "umami-cloud-mcp": {
      "url": "https://edge.vinkius.com/vk_preview_9EXTuMmdOrkYmdFdEgqrlxY9Eb8e04EFBbQtnTHF/mcp"
    }
  }
}
Copy into chat04

  • Show me the most common browsers used by visitors on my website.

  • Which countries are sending the most traffic to my site right now?

  • What is the breakdown of mobile versus desktop users for my website?

  • List the top five operating systems my visitors are using.

  • Claude
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Start here

Connect Umami Cloud once, then ask.

Follow the link to connect your account. Your credentials stay encrypted, and you can immediately start querying your data through your preferred AI client.

Connect Umami Cloud to your AI

FAQ

How this task behaves

  • 01

    Can the AI change my Umami Cloud settings?

    No. The AI can only read data from your website metrics; it cannot modify your Umami Cloud configuration or settings.

  • 02

    Can the AI delete my website data?

    No. The tools provided only allow for data retrieval. Your existing data remains untouched.

  • 03

    Do I need to export CSV files first?

    No. The AI pulls the data directly from your website via the connector, so there is no need for manual exports.

  • 04

    Can the AI create new tracking codes for me?

    No. The AI is limited to analyzing the data already being collected by your website.

  • 05

    How does the AI know which website to look at?

    You specify the website or the specific data context in your prompt, and the AI uses that to target its queries.

  • More questions about Umami Cloud? The Connector page answers them. See everything the Umami Cloud Connector can do

Connect Umami Cloud to Claude, Cursor, ChatGPT & more