• VALIDATED
  • READY
  • ORGANIZED
  • HUMAN

How to generate trackable marketing links with your AI

Connect this MCP to your AI client to turn campaign details into valid, trackable URLs. It handles the encoding so you don't have to manually mess with syntax.

Ask AI about this page

Short answer

How can I use AI to make UTM links?

Tell your AI the campaign source, medium, and name, and it will use the build_utm_url tool to generate a clean, clickable link. You get a ready-to-use URL that's guaranteed to work in your analytics dashboard.

The results of your request.

Where your links land.

Once you provide the campaign details, the AI handles the technical heavy lifting.

VALIDATED

Error-free URLs

The AI uses build_utm_url to ensure all characters are properly encoded. You won't deal with broken links or missing parameters.

READY

Copy-paste links

The output is a finished string. You can grab it and drop it straight into your email or social post.

ORGANIZED

Consistent tracking

The AI follows your naming conventions every time. This keeps your campaign data clean and easy to filter later.

HUMAN

Final review

The AI presents the link for you to check. You decide if the campaign names look right before you go live.

The workflow

What your AI does when the campaign details arrive.

The AI acts as a technical bridge between your marketing ideas and the final URL structure.

  1. Parse campaign data

    Your AI reads your natural language description to identify the source, medium, and campaign name.

    build_utm_url

  2. Construct the URL

    The AI uses the specific tool to assemble the base URL and all required UTM parameters.

    build_utm_url

  3. Encode parameters

    The tool ensures special characters and spaces are converted into a format browsers can read.

    build_utm_url

  4. Present the link

    The AI gives you the final, clickable URL and asks if you need any adjustments.

    build_utm_url

Try it

Copy these to start.

Use these prompts to kick off the process.

Starting points

Replace the bracketed text with your actual campaign info.

Node URL Connector

You're all set. Choose your MCP client and follow the setup instructions.

Connector linkhttps://edge.vinkius.com/vk_preview_a46swue75dLTvItgRHUYOHc38XKO6hdtiPwdmbgr/mcp

Claude Desktop

Follow the steps below to connect in seconds.

  1. 1In Claude Desktop, open Settings → Connectors.
  2. 2Click “Add custom connector” and paste the connector link above as the remote MCP server URL.
  3. 3Click Add and start a new chat — Node URL capabilities are ready to use.
Configuration · claude_desktop_config.jsonCopy
{
  "mcpServers": {
    "utm-campaign-builder-mcp": {
      "url": "https://edge.vinkius.com/vk_preview_a46swue75dLTvItgRHUYOHc38XKO6hdtiPwdmbgr/mcp"
    }
  }
}
Copy into chat04

  • Build a UTM link for my newsletter using source 'email' and medium 'weekly_digest'.

  • Create a trackable URL for this product page [URL] for a LinkedIn ad campaign.

  • Generate a UTM link for my Instagram bio using source 'instagram' and medium 'bio'.

  • I need a UTM link for a summer sale campaign. Source is 'facebook' and medium is 'paid_social'.

  • Claude
  • ChatGPT
  • Cursor
  • VS Code
  • Windsurf
  • Claude Code
  • JetBrains
  • Cline

Start here

Connect UTM Campaign Builder once, then ask.

One connection gives your AI the ability to build links. Your credentials stay encrypted and secure on our side.

Connect UTM Campaign Builder to your AI

FAQ

How the task behaves.

  • 01

    Can the AI create short links like bit.ly?

    No. This MCP only builds the full UTM-encoded URLs. You would need a separate tool to shorten them.

  • 02

    Will the AI change my existing website URL?

    No. The AI only reads your base URL to append the tracking parameters. It cannot modify your actual website files or hosting.

  • 03

    Does the AI decide what the campaign name should be?

    It follows your instructions. If you don't provide a name, it will suggest one based on your context, but you must approve it.

  • 04

    Can the AI track how many people clicked the link?

    No. This tool only generates the link. Tracking the clicks happens in your analytics platform like Google Analytics.

  • 05

    What happens if I give it a broken URL?

    The AI will attempt to use the string you provide, but it cannot fix a non-existent or typo-ridden domain name.

  • More questions about UTM Campaign Builder? The Connector page answers them. See everything the UTM Campaign Builder Connector can do

Connect Node URL to Claude, Cursor, ChatGPT & more