• RETENTION
  • CONVERSION
  • ACQUISITION
  • STRATEGY

How to analyze user behavior events with your AI

Connect AppsFlyer to your AI client to pull raw event data and install reports. Once connected, you can ask your agent to find patterns in user churn or conversion drops.

Ask AI about this page

Short answer

How can I analyze user behavior events with my AI?

Your AI pulls raw event and install data directly from AppsFlyer to identify specific friction points in your user journey. You'll get a breakdown of exactly where users are dropping off or failing to convert.

Data outcomes

What you'll discover

The specific insights your agent extracts from your mobile data.

RETENTION

Identify churn points

The AI pulls uninstall data to show you when users leave. You'll see the specific moments before a user decides to delete the app.

CONVERSION

Spot funnel leaks

By looking at in-app events, your agent finds where users stall in the conversion path. You'll know which specific actions are failing to trigger.

ACQUISITION

Track install quality

The AI pulls install reports to help you understand the initial user experience. You can see how new users behave immediately after their first session.

STRATEGY

Human review needed

The AI provides the raw data and pattern recognition. You still need to decide on the actual product changes or marketing shifts based on these findings.

The workflow

What your AI does when the data arrives.

The AI acts as a data analyst that queries your AppsFlyer account on demand.

  1. Fetch install data

    Your agent pulls the latest installation records to establish a baseline of new user activity.

    get_installs_report

  2. Pull event logs

    The AI retrieves granular details for specific in-app actions to map out the user journey.

    get_in_app_events_report

  3. Identify churn

    Your agent pulls uninstall reports to correlate user loss with specific app versions or events.

    get_uninstalls_report

  4. Analyze patterns

    The AI compares the different reports to find correlations between installs, events, and uninstalls.

    get_installs_reportget_in_app_events_reportget_uninstalls_report

Try it

Copy these to start.

Use these prompts to begin your analysis.

Starting points

Swap out the bracketed terms for your specific app names or event types.

AppsFlyer Connector

You're all set. Choose your MCP client and follow the setup instructions.

Connector linkhttps://edge.vinkius.com/vk_preview_vAXcZKRZCngkCAsazhtmdHujZ3c4CubTKhEKjqeE/mcp

Claude Desktop

Follow the steps below to connect in seconds.

  1. 1In Claude Desktop, open Settings → Connectors.
  2. 2Click “Add custom connector” and paste the connector link above as the remote MCP server URL.
  3. 3Click Add and start a new chat — AppsFlyer capabilities are ready to use.
Configuration · claude_desktop_config.jsonCopy
{
  "mcpServers": {
    "appsflyer-pull-api-mcp": {
      "url": "https://edge.vinkius.com/vk_preview_vAXcZKRZCngkCAsazhtmdHujZ3c4CubTKhEKjqeE/mcp"
    }
  }
}
Copy into chat04

  • Show me the install report for [App Name] from the last 7 days.

  • Compare the in-app event data for [Event Name] against recent installs to find conversion gaps.

  • Analyze the uninstall report for [App Name] to see if there is a spike after a specific version update.

  • Look at the in-app events for [Event Name] and tell me which user segment has the highest drop-off rate.

  • Claude
  • ChatGPT
  • Cursor
  • VS Code
  • Windsurf
  • Claude Code
  • JetBrains
  • Cline

Start here

Connect AppsFlyer once, then ask.

You only need to link your account once. Your credentials stay encrypted, and you can immediately start asking your agent questions about your mobile data.

Connect AppsFlyer to your AI

FAQ

How this task behaves.

  • 01

    Can the AI change my AppsFlyer settings?

    No. The AI can only read data from your reports. It cannot modify your AppsFlyer configuration or settings.

  • 02

    Can the AI delete any of my event data?

    No. The tools are read-only. Your data remains untouched in AppsFlyer.

  • 03

    Does the AI see real-time data?

    The AI sees whatever data is available in your AppsFlyer reports through the provided tools.

  • 04

    Can I use this with any AI client?

    Yes, as long as you are using an MCP-compatible client like Claude, Cursor, or Windsurf.

  • 05

    Can the AI create new custom events in AppsFlyer?

    No. The AI can only retrieve data from existing reports; it cannot trigger or create new events.

  • More questions about AppsFlyer? See everything the AppsFlyer Connector can do

Connect AppsFlyer to Claude, Cursor, ChatGPT & more