• DATA
  • PEOPLE
  • STRATEGY
  • HUMAN

How to identify brand influencers with your AI

Connect BrandMentions to your AI client to turn your monitoring projects into influencer lists.

Ask AI about this page

Short answer

How can I find influencers in my BrandMentions data?

Your AI scans your active BrandMentions projects to find the people driving the most conversation. It pulls these profiles into a list you can use for outreach. You'll see the specific outcomes below.

Where your data goes

The outcomes of this task

The AI processes your monitoring data to isolate high-impact voices.

DATA

Project visibility

The AI uses list_projects to see which monitoring setups you have active. This gives it the context needed to find the right people.

PEOPLE

Influencer lists

By running get_influencers, the AI extracts the specific users who are actually moving the needle in your brand's conversations.

STRATEGY

Targeted outreach

You get a clean list of handles and profiles. You can then hand this to your agent to draft personalized messages.

HUMAN

Final vetting

The AI identifies the names, but you decide which influencers actually fit your brand's specific tone and values.

The workflow

What your AI does when the request arrives.

The AI moves from broad project oversight to specific person-level data.

  1. Locate your data

    The AI first looks through your BrandMentions account to find the specific monitoring projects you want to analyze.

    list_projects

  2. Extract key voices

    Once it finds the right project, the AI pulls the specific profiles of the people most active in those conversations.

    get_influencers

  3. Filter and organize

    The AI sorts these influencers based on the criteria you provide in your chat, like reach or frequency.

    get_influencers

  4. Prepare for action

    The AI presents the final list in a format you can immediately use for your next campaign or report.

    get_influencers

Try it

Copy these to start.

Use these prompts to kick off the process.

Starting points

Swap the bracketed text for your actual project names or specific social platforms.

BrandMentions Connector

You're all set. Choose your MCP client and follow the setup instructions.

Connector linkhttps://edge.vinkius.com/vk_preview_SufU7LPdIHh7Xo26CWULB6RifbHyU7E2ISlPn6UN/mcp

Claude Desktop

Follow the steps below to connect in seconds.

  1. 1In Claude Desktop, open Settings → Connectors.
  2. 2Click “Add custom connector” and paste the connector link above as the remote MCP server URL.
  3. 3Click Add and start a new chat — BrandMentions capabilities are ready to use.
Configuration · claude_desktop_config.jsonCopy
{
  "mcpServers": {
    "brandmentions-mcp": {
      "url": "https://edge.vinkius.com/vk_preview_SufU7LPdIHh7Xo26CWULB6RifbHyU7E2ISlPn6UN/mcp"
    }
  }
}
Copy into chat04

  • List my BrandMentions projects so we can pick one to analyze.

  • Find the top influencers in my [Project Name] project.

  • Get a list of influencers from my Twitter monitoring project.

  • Who are the most active influencers in my recent BrandMentions data?

  • Claude
  • ChatGPT
  • Cursor
  • VS Code
  • Windsurf
  • Claude Code
  • JetBrains
  • Cline

Start here

Connect BrandMentions once, then ask.

You only need to link your account once. Your credentials stay encrypted, and you can start asking questions immediately.

Connect BrandMentions to your AI

FAQ

How this task behaves

  • 01

    Can the AI create new BrandMentions projects?

    No. The AI can only read data from your existing projects using the available tools.

  • 02

    Does the AI automatically contact these influencers?

    No. The AI identifies the influencers, but you must manually handle any outreach or messaging.

  • 03

    Can I filter influencers by their follower count?

    Yes, once the AI pulls the influencer data, you can ask it to sort or filter that list by any metric it has access to.

  • 04

    How does the AI know which project to look at?

    You tell it which project to use, or you can ask it to list all your projects first so you can choose.

  • 05

    Will this change my settings in BrandMentions?

    No. This Connector is read-only for these specific tasks. It won't change your project configurations or alert settings.

  • More questions about BrandMentions? See everything the BrandMentions Connector can do

Connect BrandMentions to Claude, Cursor, ChatGPT & more