• DELIVERY
  • ENGAGEMENT
  • HEALTH
  • HUMAN

How to audit email campaign performance with your AI

Connect Brevo to your AI client to pull real-time delivery and engagement data. Once connected, you can ask questions about your recent campaign results without logging into the dashboard.

Ask AI about this page

Short answer

How can I audit my email campaigns using AI?

Your AI uses Brevo tools to fetch a list of your recent campaigns and their specific delivery metrics. You'll get a clear view of what worked and what didn't through direct conversation. This breakdown shows you how to get those stats.

Audit outcomes.

Where your data lands.

The AI turns raw Brevo data into actionable insights.

DELIVERY

Check reach

The AI pulls SMTP data to show you how many emails actually hit inboxes. You'll see exactly where your delivery stands.

ENGAGEMENT

Spot trends

By looking at campaign lists, your AI identifies which subject lines or send times drove the most clicks. You get the patterns, not just the numbers.

HEALTH

Identify issues

The AI flags sudden drops in delivery or engagement rates. This helps you catch technical problems before they ruin a campaign.

HUMAN

Refine strategy

The AI provides the data, but you decide how to change your content or timing. You take the insights and apply them to your next blast.

The workflow

What your AI does when the data arrives.

The AI acts as a bridge between your chat interface and your Brevo account.

  1. Fetch campaign history

    The AI looks up your recent marketing blasts to establish a baseline for comparison.

    list_email_campaigns

  2. Pull delivery stats

    It retrieves specific SMTP data to check for bounce rates or delivery failures.

    get_smtp_statistics

  3. Analyze engagement

    The AI compares the stats from different campaigns to find what's working.

    list_email_campaigns

  4. Summarize findings

    It translates the technical metrics into a plain English report for you.

    get_smtp_statistics

Try it

Copy these to start.

Use these prompts to kick off your audit.

Starting points

These are basic ways to start. Swap out the campaign names or timeframes to match your actual Brevo data.

Brevo Connector

You're all set. Choose your MCP client and follow the setup instructions.

Connector linkhttps://edge.vinkius.com/vk_preview_Oy3eD4Ujg5ObL6bcAy4fllMW852O0ZBjQu1AsOjX/mcp

Claude Desktop

Follow the steps below to connect in seconds.

  1. 1In Claude Desktop, open Settings → Connectors.
  2. 2Click “Add custom connector” and paste the connector link above as the remote MCP server URL.
  3. 3Click Add and start a new chat — Brevo capabilities are ready to use.
Configuration · claude_desktop_config.jsonCopy
{
  "mcpServers": {
    "brevo-mcp": {
      "url": "https://edge.vinkius.com/vk_preview_Oy3eD4Ujg5ObL6bcAy4fllMW852O0ZBjQu1AsOjX/mcp"
    }
  }
}
Copy into chat04

  • List my last five email campaigns from Brevo.

  • Show me the SMTP statistics for the 'Summer Sale' campaign.

  • Compare the delivery rates of my recent campaigns.

  • Which of my recent email blasts had the best delivery performance?

  • Claude
  • ChatGPT
  • Cursor
  • VS Code
  • Windsurf
  • Claude Code
  • JetBrains
  • Cline

Start here

Connect Brevo once, then ask.

Just link your account once. Your credentials stay encrypted, and you can immediately start asking your AI about your email data.

Connect Brevo to your AI

FAQ

How this task behaves.

  • 01

    Can the AI send emails for me?

    No. The AI can only read campaign and delivery data from Brevo. You still handle the actual sending through the Brevo interface.

  • 02

    Can the AI change my campaign settings?

    No. The tools only allow the AI to retrieve information. It cannot modify your campaigns, lists, or templates.

  • 03

    Does the AI see my customer contact details?

    The AI only accesses the campaign and SMTP statistics provided by the tools. It does not pull individual contact lists or personal data.

  • 04

    How recent is the data?

    The AI sees whatever data is currently available in your Brevo account through the provided tools.

  • 05

    Can I use this with Claude?

    Yes, you can use this with any MCP-compatible client like Claude, Cursor, or Windsurf.

  • More questions about Brevo? The Connector page answers them. See everything the Brevo Connector can do

Connect Brevo to Claude, Cursor, ChatGPT & more