• DATA
  • BEHAVIOR
  • ACTION
  • HUMAN

How to analyze conversion funnels with your AI

Connect Howuku to your agent to turn raw funnel data and session recordings into actionable friction reports.

Ask AI about this page

Short answer

How can I use AI to find where my funnel is leaking?

Your agent uses funnel data and session recordings to pinpoint exactly where users stop converting. You'll get a clear view of the specific friction points causing the drop-off.

The results.

Where your insights land.

The AI processes the data and organizes the findings into these categories.

DATA

Funnel health reports

The AI maps out the percentage of users moving through each stage. You get a clear view of the leakiest parts of your path.

BEHAVIOR

Session friction points

By looking at recordings, the AI identifies specific moments where users struggle. You see the behavior behind the numbers.

ACTION

Fix priority list

The agent ranks drop-off points by impact. You get a list of what to fix first to improve conversions.

HUMAN

Manual UX review

The AI flags complex behavioral patterns that require a human designer to interpret. You decide if a change is actually needed.

The workflow

What your AI does when the data arrives.

The agent handles the heavy lifting of data retrieval and pattern matching.

  1. Map the funnel

    The agent pulls your current conversion stages to see the overall flow.

    list_funnels
  2. Identify leaks

    It compares the volume between steps to find where the biggest percentage drops occur.

    list_funnels
  3. Watch the struggle

    The agent pulls specific session recordings from the identified drop-off steps.

    list_recordings
  4. Summarize friction

    It combines the funnel math with the visual session data to explain the cause of the drop.

    list_recordings

Try it

Copy these to start.

Paste these directly into your chat to begin.

Starting points

These are opening lines. Swap out the specific funnel names or recording IDs for your own.

Howuku Connector

You're all set. Choose your MCP client and follow the setup instructions.

Connector linkhttps://edge.vinkius.com/vk_preview_n1i042d08CVurALqzFpto5KCWqoYy2iQ9ulhBQSc/mcp

Claude Desktop

Follow the steps below to connect in seconds.

  1. 1In Claude Desktop, open Settings → Connectors.
  2. 2Click “Add custom connector” and paste the connector link above as the remote MCP server URL.
  3. 3Click Add and start a new chat — Howuku capabilities are ready to use.
Configuration · claude_desktop_config.jsonCopy
{
  "mcpServers": {
    "howuku-mcp": {
      "url": "https://edge.vinkius.com/vk_preview_n1i042d08CVurALqzFpto5KCWqoYy2iQ9ulhBQSc/mcp"
    }
  }
}
Copy into chat04
  • List all my funnels and tell me which one has the highest drop-off rate.

  • Look at the 'Checkout' funnel and find the session recordings for users who dropped off at the shipping step.

  • Analyze the conversion funnel for the 'Summer Promo' campaign and identify the main friction point.

  • Compare the drop-off rates between my 'Sign Up' funnel and my 'Product Demo' funnel.

  • Claude
  • ChatGPT
  • Cursor
  • VS Code
  • Windsurf
  • Claude Code
  • JetBrains
  • Cline

Start here

Connect Howuku once, then ask.

Just link your account once. Your credentials stay encrypted, and you can immediately start asking your agent questions about your data.

Connect Howuku to your AI

FAQ

How this task behaves.

  • 01

    Can the AI change my funnel settings?

    No. The AI can only read funnel data and recordings to provide analysis. You must make all changes manually in your dashboard.

  • 02

    Can the AI delete any session recordings?

    No. This MCP is read-only for your data. It cannot delete or modify any recordings or funnel configurations.

  • 03

    Does the AI watch every single recording?

    No. The AI uses the data to find specific sessions that are relevant to the drop-off points you are investigating.

  • 04

    Can I use this with any AI client?

    Yes, as long as your client is MCP-compatible, like Claude, Cursor, or Windsurf.

  • 05

    How does it know which recordings to watch?

    It uses the funnel data to find the specific steps where users are leaving, then pulls the recordings associated with those steps.

  • More questions about Howuku? See everything the Howuku Connector can do

Connect Howuku to Claude, Cursor, ChatGPT & more