• METRICS
  • TRENDS
  • AUDIT
  • HUMAN

How to analyze email campaign performance with your AI

Connect HubSpot to your AI client to pull engagement data without leaving your chat. Your agent handles the math and the digging through your campaign history.

Ask AI about this page

Short answer

How can I check my email stats with AI?

Your AI pulls specific engagement metrics like open rates and click rates from HubSpot. It then summarizes these numbers so you can spot trends or underperforming campaigns instantly. You get a breakdown of how to pull these insights below.

The results you get

What your AI delivers

Instead of clicking through HubSpot dashboards, you just ask for the data you need.

METRICS

Instant engagement stats

The AI pulls open rates and click rates for specific campaigns. You get the raw numbers or a summary depending on how you ask.

TRENDS

Identify performance shifts

Ask your agent to compare this week's email performance against last week. It identifies if engagement is climbing or dropping.

AUDIT

Find weak subject lines

The AI looks at which emails had the lowest opens. It helps you see which messaging isn't hitting the mark.

HUMAN

Strategy and creative

The AI provides the data, but you decide how to change your brand voice or design based on those numbers.

The workflow

What your AI does when you ask for stats.

The AI acts as a bridge between your chat window and your HubSpot email data.

  1. Fetch campaign data

    Your agent looks up the specific email campaigns you mention to find their unique IDs and basic stats.

    hs_email_analytics

  2. Calculate engagement

    It pulls the specific click and open counts to determine how well the audience responded.

    hs_email_analytics

  3. Compare results

    The AI looks at multiple campaigns at once to find patterns in how different segments are behaving.

    hs_email_analytics

  4. Summarize findings

    It turns the raw HubSpot data into a plain English summary that highlights the most important wins or losses.

    hs_email_analytics

Try it

Copy these to start.

Use these prompts to get moving once you've connected HubSpot.

Starting points

Swap out the bracketed text with your actual HubSpot campaign names or dates.

HubSpot Connector

You're all set. Choose your MCP client and follow the setup instructions.

Connector linkhttps://edge.vinkius.com/vk_preview_gAiQMuysFK3z09ciOWtKbzEPcSWLNrlXykUqmRji/mcp

Claude Desktop

Follow the steps below to connect in seconds.

  1. 1In Claude Desktop, open Settings → Connectors.
  2. 2Click “Add custom connector” and paste the connector link above as the remote MCP server URL.
  3. 3Click Add and start a new chat — HubSpot capabilities are ready to use.
Configuration · claude_desktop_config.jsonCopy
{
  "mcpServers": {
    "hubspot-analytics-mcp": {
      "url": "https://edge.vinkius.com/vk_preview_gAiQMuysFK3z09ciOWtKbzEPcSWLNrlXykUqmRji/mcp"
    }
  }
}
Copy into chat04

  • What was the open rate for the 'Summer Sale' email campaign?

  • Compare the click rates of my last three email blasts.

  • Which email campaign in HubSpot had the highest engagement this month?

  • Summarize the performance of the 'Newsletter July' campaign.

  • Claude
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Start here

Connect HubSpot Analytics once, then ask.

Click the link to authorize the connection. Your credentials stay encrypted and secure, and you'll be ready to chat with your data immediately.

Connect HubSpot Analytics to your AI

FAQ

Common questions

  • 01

    Can the AI send emails for me?

    No. This MCP is for reading and analyzing email performance data, not for sending new messages or campaigns.

  • 02

    Can the AI change my HubSpot settings?

    No. The AI can only pull analytics data. It cannot modify your HubSpot account, change contact properties, or edit campaign settings.

  • 03

    Do I need to export CSVs first?

    No. The AI reads the data directly from HubSpot through the connection.

  • 04

    Can it analyze my contact lists too?

    No. This specific tool is focused on email campaign engagement metrics.

  • 05

    Will my HubSpot login be shared with the AI model?

    No. Your login is handled through the secure Vinkius connection, and the AI only sees the data it needs to answer your questions.

  • More questions about HubSpot Analytics? See everything the HubSpot Analytics Connector can do

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