• METRICS
  • FEEDBACK
  • TRENDS
  • HUMAN

How to analyze video engagement with your AI

Connect Loom to your AI client once. From there, you can ask your agent to pull viewership data and summarize what people are saying in your comments.

Ask AI about this page

Short answer

How can I analyze my Loom video engagement with AI?

Your AI client uses Loom tools to pull viewership metrics and read through comments on your recordings. You'll get a clear view of how people are watching and what they're saying. This breakdown shows you how it works.

Where your data goes.

The outcomes of your analysis.

Your agent processes the Loom data and organizes it into these four areas.

METRICS

Watch time insights

The AI pulls viewership data to show you exactly how people are interacting with your video. You'll see where interest peaks or drops off.

FEEDBACK

Comment summaries

Your agent reads through the comments to pull out the main points. You get the gist of viewer feedback without reading every line.

TRENDS

Pattern detection

The AI identifies recurring themes or questions across your recordings. This helps you spot what your audience cares about most.

HUMAN

Direct replies

The AI flags specific comments that need a personal response. You decide which viewers to message back yourself.

The workflow

What your AI does when the data arrives.

The AI handles the heavy lifting of reading your Loom library and interpreting the numbers.

  1. Fetch video info

    The agent identifies the recording you want to check and pulls its metadata.

    get_video

  2. Pull viewership stats

    The AI retrieves specific engagement numbers to show how the video performed.

    get_video_analytics

  3. Read viewer comments

    Your agent scans the text left by viewers to understand their sentiment.

    get_video

  4. Summarize findings

    The AI combines the metrics and comments into a single summary for you.

    get_video_analyticsget_video

Try it

Copy these to start.

Use these prompts to kick off your analysis.

Starting points

These are just ideas. Swap out the video names or specific metrics to match your actual Loom recordings.

Loom Connector

You're all set. Choose your MCP client and follow the setup instructions.

Connector linkhttps://edge.vinkius.com/vk_preview_Uu9jPN9J4ZKTMBM6vNYe7pDv8xkM7PV88lMaLqfl/mcp

Claude Desktop

Follow the steps below to connect in seconds.

  1. 1In Claude Desktop, open Settings → Connectors.
  2. 2Click “Add custom connector” and paste the connector link above as the remote MCP server URL.
  3. 3Click Add and start a new chat — Loom capabilities are ready to use.
Configuration · claude_desktop_config.jsonCopy
{
  "mcpServers": {
    "loom-async-video-messaging-mcp": {
      "url": "https://edge.vinkius.com/vk_preview_Uu9jPN9J4ZKTMBM6vNYe7pDv8xkM7PV88lMaLqfl/mcp"
    }
  }
}
Copy into chat04

  • Summarize the comments on my 'Product Demo' video and tell me the top three questions asked.

  • Look at the analytics for my 'Weekly Sync' recording and tell me where most people stopped watching.

  • What is the general sentiment of the comments on my 'Customer Feedback' video?

  • Compare the engagement metrics between my 'Tutorial A' and 'Tutorial B' recordings.

  • Claude
  • ChatGPT
  • Cursor
  • VS Code
  • Windsurf
  • Claude Code
  • JetBrains
  • Cline

Start here

Connect Loom once, then ask.

Just click the link to connect your account. Your login stays encrypted, and you can start asking questions immediately.

Connect Loom to your AI

FAQ

How this task behaves.

  • 01

    Can the AI delete my Loom videos?

    No. The AI only has permission to read data and analytics. It cannot delete or modify your recordings.

  • 02

    Can the AI post replies to comments for me?

    No. The AI can read and summarize comments, but it cannot write or post replies to your Loom videos.

  • 03

    Does the AI see my private videos?

    The AI can only access the videos you explicitly grant it permission to view through your session.

  • 04

    Can I ask about specific timestamps?

    Yes. Since the AI can access video analytics, you can ask it about engagement spikes at certain points in a video.

  • 05

    How does the AI get the comment data?

    The AI uses the get_video tool to pull the text and metadata associated with your recordings.

  • More questions about Loom? See everything the Loom Connector can do

Connect Loom to Claude, Cursor, ChatGPT & more