• MONITOR
  • ANALYZE
  • REPORT
  • HUMAN

How to monitor conversion goals with your AI

Connect Matomo to your AI client once. After that, your agent can pull your specific goal stats and visit summaries whenever you ask.

Ask AI about this page

Short answer

Can my AI track my Matomo conversion goals?

Yes. Your agent uses Matomo tools to fetch your configured goals and visit summaries. You'll get a clear view of your site performance through your chat interface.

The outcomes

Where your data goes

The AI handles the heavy lifting of data retrieval so you can focus on the results.

MONITOR

Track goal progress

The AI pulls your specific conversion targets. You'll see exactly how many completions have happened for any goal you name.

ANALYZE

Review visit trends

Your agent summarizes site traffic. You'll get a clear picture of how many people are visiting your site.

REPORT

Get instant summaries

Instead of clicking through dashboards, just ask for a performance update. The AI translates the raw Matomo data into a readable summary.

HUMAN

Make the decisions

The AI provides the numbers, but you decide what those numbers mean for your site strategy.

The workflow

What your AI does when the data arrives.

The AI acts as the bridge between your Matomo account and your chat window.

  1. Fetch goals

    The AI looks up your specific conversion targets to see how they are performing.

    get_goals

  2. Pull traffic data

    It retrieves visit summaries to give you context for your conversion numbers.

    get_visits_summary

  3. Compare metrics

    The agent looks at the relationship between total visits and goal completions.

    get_goalsget_visits_summary

  4. Deliver answers

    The AI presents the final numbers in a plain text format that answers your specific question.

    get_goals

Try it

Copy these to start.

Paste these into your chat to begin.

Starting points

These are opening lines. Swap out the specific goal names or site names to match your Matomo setup.

Matomo Connector

You're all set. Choose your MCP client and follow the setup instructions.

Connector linkhttps://edge.vinkius.com/vk_preview_oYWxdQG5Apb39ZR5fQLt5E0cTSRcuy6MLVvC6uIb/mcp

Claude Desktop

Follow the steps below to connect in seconds.

  1. 1In Claude Desktop, open Settings → Connectors.
  2. 2Click “Add custom connector” and paste the connector link above as the remote MCP server URL.
  3. 3Click Add and start a new chat — Matomo capabilities are ready to use.
Configuration · claude_desktop_config.jsonCopy
{
  "mcpServers": {
    "matomo-mcp": {
      "url": "https://edge.vinkius.com/vk_preview_oYWxdQG5Apb39ZR5fQLt5E0cTSRcuy6MLVvC6uIb/mcp"
    }
  }
}
Copy into chat04

  • What are my current conversion goals in Matomo?

  • Give me a summary of recent site visits.

  • How many people completed the 'Newsletter Signup' goal?

  • Compare my goal completion rate against the total number of visits.

  • Claude
  • ChatGPT
  • Cursor
  • VS Code
  • Windsurf
  • Claude Code
  • JetBrains
  • Cline

Start here

Connect Matomo once, then ask.

Link your account once and your credentials stay encrypted. You can then start asking questions in any MCP-compatible client.

Connect Matomo to your AI

FAQ

How this task behaves

  • 01

    Can the AI change my Matomo settings?

    No. The AI can only read goal and visit data. It cannot modify your Matomo configuration.

  • 02

    Can the AI create new goals?

    No. It can only retrieve the goals you have already set up in your Matomo dashboard.

  • 03

    Can the AI delete my visit data?

    No. The AI has no permission to delete or alter any data in your Matomo account.

  • 04

    Does this work with Cursor?

    Yes. It works with any MCP-compatible client, including Cursor.

  • 05

    Can the AI see my site's source code?

    No. It only sees the analytics data provided by the Matomo tools.

  • More questions about Matomo? The Connector page answers them. See everything the Matomo Connector can do

Connect Matomo to Claude, Cursor, ChatGPT & more