• MONITOR
  • IDENTIFY
  • ACT
  • REVIEW

How to pause underperforming campaigns with your AI

Connect Moloco to your agent to automate campaign monitoring. Once connected, your AI handles the heavy lifting of checking metrics and stopping bad spend.

Ask AI about this page

Short answer

How can I use AI to pause underperforming Moloco campaigns?

Your agent uses Moloco data to identify campaigns where performance has dipped. It can then immediately switch those campaigns to a paused state to save your budget. You get a breakdown of how the agent identifies and acts on these dips below.

Campaign outcomes.

Where your campaign data goes.

The agent moves through these stages to manage your spend.

MONITOR

Active campaign oversight

The agent pulls your current campaign list and recent performance data. You get a clear view of what is running and how it is performing.

IDENTIFY

Spotting performance dips

The agent compares live metrics against your set thresholds. It flags exactly which campaigns are failing to meet your goals.

ACT

Automated status changes

The agent updates the status of specific campaigns. It stops the bleeding by pausing underperforming assets instantly.

REVIEW

Human oversight required

The agent provides the data, but you decide if you want to restart a campaign or change the creative. You maintain final control over the budget.

The workflow

What your AI does when performance drops.

The agent acts as a real-time watchdog for your Moloco account.

  1. Fetch campaign list

    The agent starts by pulling a full list of your active campaigns to establish a baseline.

    list_campaigns

  2. Analyze performance

    It pulls specific metric reports to see which campaigns are missing their targets.

    get_analytics_report

  3. Toggle campaign status

    When a campaign hits a negative threshold, the agent changes its status to paused.

    update_campaign_status

  4. Confirm changes

    The agent verifies the status update was successful so you know the spend has stopped.

    update_campaign_status

Try it

Copy these to start.

Use these prompts to kick off the process.

Starting points

These are opening lines. Swap out the campaign names or specific metrics to match your actual Moloco setup.

Moloco Connector

You're all set. Choose your MCP client and follow the setup instructions.

Connector linkhttps://edge.vinkius.com/vk_preview_bIHIzDdTMSs78TO68tuWIrTkSJvn3kiGcYdGVZfg/mcp

Claude Desktop

Follow the steps below to connect in seconds.

  1. 1In Claude Desktop, open Settings → Connectors.
  2. 2Click “Add custom connector” and paste the connector link above as the remote MCP server URL.
  3. 3Click Add and start a new chat — Moloco capabilities are ready to use.
Configuration · claude_desktop_config.jsonCopy
{
  "mcpServers": {
    "moloco-mcp": {
      "url": "https://edge.vinkius.com/vk_preview_bIHIzDdTMSs78TO68tuWIrTkSJvn3kiGcYdGVZfg/mcp"
    }
  }
}
Copy into chat04

  • List all my active Moloco campaigns.

  • Get an analytics report for the 'Summer_Sale_2024' campaign.

  • Pause any Moloco campaigns where the CPA is higher than $15.

  • Check the performance of my 'Brand_Awareness' campaign and tell me if it needs to be paused.

  • Claude
  • ChatGPT
  • Cursor
  • VS Code
  • Windsurf
  • Claude Code
  • JetBrains
  • Cline

Start here

Connect Moloco once, then ask.

Just link your account through the Vinkius dashboard. Your credentials stay encrypted, and you can immediately start talking to your agent about your campaigns.

Connect Moloco to your AI

FAQ

How this task behaves.

  • 01

    Can the AI create new campaigns?

    No. The agent can only list, read analytics, and update the status of existing campaigns.

  • 02

    Will the AI delete my campaigns?

    No. The agent only has the ability to update the status of a campaign, such as pausing it.

  • 03

    Does the AI decide the budget?

    No. The agent can only act based on the performance metrics you tell it to watch.

  • 04

    Can I review what the AI wants to pause first?

    Yes. You can ask the agent to list underperforming campaigns before you give it the command to pause them.

  • 05

    How does the agent know when to pause a campaign?

    It relies on the specific performance thresholds you provide in your prompt.

  • More questions about Moloco? The Connector page answers them. See everything the Moloco Connector can do

Connect Moloco to Claude, Cursor, ChatGPT & more