Pricing Psychology Calculator Connector for AI agents.
5 live capabilities
Audit retail pricing strategies for behavioral economics and marketing impact
Waiting for input…
Why people use Pricing Psychology Calculator
Pricing Psychology Calculator for Retail Marketing Audits
This Connector changes that by letting your agent do the heavy lifting. You can feed it your pricing data and get an immediate audit on your psychological triggers. It tells you exactly how your anchors, charms, and decoys are performing, so you can make decisions based on data instead of gut feelings.
What Vinkius changes
You get a data-backed audit of your retail pricing strategy instead of just guessing.
Use it from Claude, ChatGPT, Cursor or another AI client you already have.
One account · 6,100+ Connectors
- Real-world use case 01
Reducing sticker shock on premium items
A brand wants to know if a $500 item feels too expensive.
- Real-world use case 02
Validating a new three-tier SaaS plan
A startup is launching a three-tier pricing structure.
- Real-world use case 03
Checking bundle clarity for e-commerce
An e-commerce store wants to know if their Buy 3 bundle is confusing.
Complete set · 5capabilities
The complete Pricing Psychology Calculator capability set.
These are the exact actions your AI can choose when you ask it to work with Pricing Psychology Calculator.
01—03
3 capabilities in this set.
Part of 5 available through Pricing Psychology Calculator.
- 01 Capability
Calculate anchoring impact
Quantifies how much a discount actually matters based on the original price. This helps you see if your sale price feels like a significant win for the customer.
- 02 Capability
Analyze bundle value
Checks if a multi-item set feels like a bargain or just a confusing list of products. It ensures your bundles provide clear savings rather than just adding clutter.
- 03 Capability
Detect charm pricing
Finds psychological endings like .99 and calculates the resulting left-digit shift. This helps you see how small changes in your price endings impact perceived value.
04—05
2 capabilities in this set.
Part of 5 available through Pricing Psychology Calculator.
- 04 Capability
Validate decoy effectiveness
Determines if your three-tier pricing actually uses a decoy to push customers toward a specific choice. It confirms your middle-tier pricing is doing the heavy lifting.
- 05 Capability
Compare payment framing
Evaluates how splitting a total cost into installments changes the perceived cost of a purchase. This helps you see if your premium products are more accessible to your audience.
Set up in minutes
One URL. Then ask Pricing Psychology Calculator to work.
Claude and ChatGPT only need the Connector URL. Copy it once, add it in settings, and use Pricing Psychology Calculator from the conversation.
Choose your client
Live previewAdvanced clients IDE · CLI
Claude · Web + desktop
Connector URL · ready to paste
Streamable HTTPhttps://edge.vinkius.com/vk_preview_4yATPZAjua5MfTSM2CPV8pPfKoIxlL2YQaF5KIaE/mcp - Step 01
Open Connectors
In Claude Web or Claude Desktop, open Settings and choose Connectors.
- Step 02
Add the URL
Choose Add custom connector, name it Pricing Psychology Calculator, and paste the URL above.
- Step 03
Turn it on in chat
Select +, open Connectors, and enable Pricing Psychology Calculator for the conversation.
ChatGPT · Web + desktop
Connector URL · ready to paste
Streamable HTTPhttps://edge.vinkius.com/vk_preview_4yATPZAjua5MfTSM2CPV8pPfKoIxlL2YQaF5KIaE/mcp - Step 01
Open MCP settings
On desktop, open Settings and MCP servers. On web, open your workspace app or connector settings.
- Step 02
Add the URL
Choose Add server with Streamable HTTP, or create a custom MCP app, then paste the Pricing Psychology Calculator URL.
- Step 03
Save and start
Save the connection and enable Pricing Psychology Calculator in your conversation. Desktop may ask you to restart once.
Cursor · IDE configuration
Advanced setup
{
"mcpServers": {
"pricing-psychology-calculator": {
"url": "https://edge.vinkius.com/vk_preview_4yATPZAjua5MfTSM2CPV8pPfKoIxlL2YQaF5KIaE/mcp"
}
}
}- Step 01
Open MCP Settings
Press Cmd+Shift+P (macOS) or Ctrl+Shift+P (Windows/Linux) → search "MCP Settings"
- Step 02
Add the server config
Paste the JSON configuration above into the mcp.json file that opens
- Step 03
Save the file
Cursor will automatically detect the new Connector
- Step 04
Start using Pricing Psychology Calculator
Open Agent mode in chat and ask: "Using Pricing Psychology Calculator, help me...". 5 tools available
VS Code Copilot · IDE configuration
Advanced setup
{
"mcpServers": {
"pricing-psychology-calculator": {
"url": "https://edge.vinkius.com/vk_preview_4yATPZAjua5MfTSM2CPV8pPfKoIxlL2YQaF5KIaE/mcp"
}
}
}- Step 01
Create MCP config
Create a .vscode/mcp.json file in your project root
- Step 02
Add the server config
Paste the JSON configuration above
- Step 03
Enable Agent mode
Open GitHub Copilot Chat and switch to Agent mode using the dropdown
- Step 04
Start using Pricing Psychology Calculator
Ask Copilot: "Using Pricing Psychology Calculator, help me...". 5 tools available
Windsurf · IDE configuration
Advanced setup
{
"mcpServers": {
"pricing-psychology-calculator": {
"url": "https://edge.vinkius.com/vk_preview_4yATPZAjua5MfTSM2CPV8pPfKoIxlL2YQaF5KIaE/mcp"
}
}
}- Step 01
Open MCP Settings
Go to Settings → MCP Configuration or press Cmd+Shift+P and search "MCP"
- Step 02
Add the server
Paste the JSON configuration above into mcp_config.json
- Step 03
Save and reload
Windsurf will detect the new server automatically
- Step 04
Start using Pricing Psychology Calculator
Open Cascade and ask: "Using Pricing Psychology Calculator, help me...". 5 tools available
Cline · IDE configuration
Advanced setup
{
"mcpServers": {
"pricing-psychology-calculator": {
"url": "https://edge.vinkius.com/vk_preview_4yATPZAjua5MfTSM2CPV8pPfKoIxlL2YQaF5KIaE/mcp"
}
}
}- Step 01
Open Cline MCP Settings
Click the Connectors icon in the Cline sidebar panel
- Step 02
Add remote server
Click "Add Connector" and paste the configuration above
- Step 03
Enable the server
Toggle the server switch to ON
- Step 04
Start using Pricing Psychology Calculator
Ask Cline: "Using Pricing Psychology Calculator, help me...". 5 tools available
Claude Code · Terminal command
Advanced setup
claude mcp add pricing-psychology-calculator --transport http "https://edge.vinkius.com/vk_preview_4yATPZAjua5MfTSM2CPV8pPfKoIxlL2YQaF5KIaE/mcp"- Step 01
Install Claude Code
Run npm install -g @anthropic-ai/claude-code if not already installed
- Step 02
Add the Connector
Run the command above in your terminal
- Step 03
Verify the connection
Run claude mcp to list connected servers, or type /mcp inside a session
- Step 04
Start using Pricing Psychology Calculator
Ask Claude: "Using Pricing Psychology Calculator, show me...". 5 tools are ready
Where the request belongs
Work Pricing Psychology Calculator can move forward.
Marketing managers and retail analysts who need to justify pricing shifts to stakeholders. It's for the person who needs to prove that a $49.99 price point is actually better than $50.00.
Retail Pricing Analyst
Audits competitor pricing and internal tiers to find sweet spots in discount depth.
E-commerce Manager
Checks if new product bundles actually look like a good deal to customers.
Product Marketing Manager
Validates that installment plans and payment framing are lowering the barrier to entry for high-ticket items.
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Pricing Strategy Prover
An AI recommended '$29/month per seat' because that is what three competitors charge. No value metric analysis. seat count has nothing to do with value delivered. No WTP research. the price was copied, not discovered. No segmentation. enterprise pays the same as a 3-person startup. No unit economics. CAC was $380 and LTV at $29/month with 14-month retention was $406. LTV/CAC of 1.07x. The company grew revenue 12% while burning 40% of cash on acquisition. This capability forces value metric definition, WTP research, segment pricing, unit economics, and packaging design.
Bring your own AI
Change the model, client or framework. Keep Pricing Psychology Calculator connected.
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Claude -
ChatGPT -
Gemini -
Cursor -
VS Code -
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Cline -
Zed -
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Vercel AI SDK
Before you connect
Questions about Pricing Psychology Calculator.
The practical details behind the request, access and result.
What is the Pricing Psychology Calculator MCP for?
It is used to audit retail prices for psychological triggers like anchoring and charm pricing. It helps you understand how your pricing strategy affects customer behavior.
Can it help with my e-commerce bundles?
Yes, it assesses if your multi-item sets provide clear savings or if they are confusing to the customer, helping you optimize your bundle strategy.
How does it handle discount analysis?
It quantifies the psychological weight of your discounts based on the anchor price. This allows you to see if a sale feels significant to a shopper.
Does it work for installment plans?
Yes, it evaluates how splitting a total cost into payments affects the perceived cost of a purchase, which is great for high-ticket items.
Can it check my retail price endings?
It detects charm pricing like .99 endings and calculates the impact on the left-digit shift to help you maximize perceived value.
Is this for behavioral economics?
Yes, it uses behavioral economics principles to audit your marketing and retail pricing strategy, turning subjective vibes into objective data.
What is charm pricing?
It is the practice of ending prices with .99 or . .95 to influence consumer perception.
How does it validate a decoy?
The validate_decoy_effectiveness capability checks if the middle tier nudges users toward the premium option.
Can it analyze bundles?
Yes, use analyze_bundle_value to calculate savings and clarity scores.
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