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AdRoll MCP Server for OpenAI Agents SDKGive OpenAI Agents SDK instant access to 7 tools to Get Campaign, Get Report, List Adgroups, and more

Built by Vinkius GDPR 7 Tools SDK

The OpenAI Agents SDK enables production-grade agent workflows in Python. Connect AdRoll through Vinkius and your agents gain typed, auto-discovered tools with built-in guardrails. no manual schema definitions required.

Use with Your AI Agent

Ask AI about this App Connector for OpenAI Agents SDK

Open in ChatGPT Open in Claude Open in Perplexity

The AdRoll app connector for OpenAI Agents SDK is a standout in the Marketing Automation category — giving your AI agent 7 tools to work with, ready to go from day one.

Vinkius delivers Streamable HTTP and SSE to any MCP client

python
import asyncio
from agents import Agent, Runner
from agents.mcp import MCPServerStreamableHttp

async def main():
    # Your Vinkius token. get it at cloud.vinkius.com
    async with MCPServerStreamableHttp(
        url="https://edge.vinkius.com/[YOUR_TOKEN_HERE]/mcp"
    ) as mcp_server:

        agent = Agent(
            name="AdRoll Assistant",
            instructions=(
                "You help users interact with AdRoll. "
                "You have access to 7 tools."
            ),
            mcp_servers=[mcp_server],
        )

        result = await Runner.run(
            agent, "List all available tools from AdRoll"
        )
        print(result.final_output)

asyncio.run(main())
AdRoll
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Stream every event to Splunk, Datadog, or your own webhook in real-time

* Every MCP server runs on Vinkius-managed infrastructure inside AWS - a purpose-built runtime with per-request V8 isolates, Ed25519 signed audit chains, and sub-40ms cold starts optimized for native MCP execution. See our infrastructure

About AdRoll MCP Server

Connect your AdRoll account to any AI agent and take full control of your digital advertising operations and retargeting workflows through natural conversation.

The OpenAI Agents SDK auto-discovers all 7 tools from AdRoll through native MCP integration. Build agents with built-in guardrails, tracing, and handoff patterns. chain multiple agents where one queries AdRoll, another analyzes results, and a third generates reports, all orchestrated through Vinkius.

What you can do

  • Campaign Orchestration — List and manage all your advertising campaigns programmatically, retrieving detailed budget settings and high-fidelity operational status in real-time
  • Ad Group & Creative Intelligence — Access your complete directory of ad groups and creative assets to coordinate your visual marketing strategy across multiple channels
  • Performance Reporting — Programmatically retrieve real-time metrics including clicks, impressions, and high-fidelity spend data to optimize your ROI directly through your agent
  • Audience Segmentation — Access and manage your retargeting segments to ensure perfectly coordinated audience targeting and high-fidelity personalized experiences
  • Infrastructure Monitoring — Access advertisable profile metadata and verify account-level settings directly through your agent for instant operational reporting

The AdRoll MCP Server exposes 7 tools through the Vinkius. Connect it to OpenAI Agents SDK in under two minutes — no API keys to rotate, no infrastructure to provision, no vendor lock-in. Your configuration, your data, your control.

All 7 AdRoll tools available for OpenAI Agents SDK

When OpenAI Agents SDK connects to AdRoll through Vinkius, your AI agent gets direct access to every tool listed below — spanning retargeting, performance-marketing, ad-campaigns, and more. Every call is secured with network, filesystem, subprocess, and code evaluation entitlements inside a sandboxed runtime. Beyond a simple connection, you get a full AI Gateway with real-time visibility into agent activity, enterprise governance, and optimized token usage.

get_campaign

Get campaign details

get_report

Pass report criteria as a JSON string. Get performance report

list_adgroups

List ad groups for a campaign

list_ads

List all ads for an advertisable

list_advertisables

List all advertisable profiles

list_campaigns

List campaigns for an advertisable

list_segments

List audience segments

Connect AdRoll to OpenAI Agents SDK via MCP

Follow these steps to wire AdRoll into OpenAI Agents SDK. The entire setup takes under two minutes — your credentials stay safe behind the Vinkius.

01

Install the SDK

Run pip install openai-agents in your Python environment
02

Replace the token

Replace [YOUR_TOKEN_HERE] with your Vinkius token from cloud.vinkius.com
03

Run the script

Save the code above and run it: python agent.py
04

Explore tools

The agent will automatically discover 7 tools from AdRoll

Why Use OpenAI Agents SDK with the AdRoll MCP Server

OpenAI Agents SDK provides unique advantages when paired with AdRoll through the Model Context Protocol.

01

Native MCP integration via `MCPServerSse`, pass the URL and the SDK auto-discovers all tools with full type safety

02

Built-in guardrails, tracing, and handoff patterns let you build production-grade agents without reinventing safety infrastructure

03

Lightweight and composable: chain multiple agents and MCP servers in a single pipeline with minimal boilerplate

04

First-party OpenAI support ensures optimal compatibility with GPT models for tool calling and structured output

AdRoll + OpenAI Agents SDK Use Cases

Practical scenarios where OpenAI Agents SDK combined with the AdRoll MCP Server delivers measurable value.

01

Automated workflows: build agents that query AdRoll, process the data, and trigger follow-up actions autonomously

02

Multi-agent orchestration: create specialist agents. one queries AdRoll, another analyzes results, a third generates reports

03

Data enrichment pipelines: stream data through AdRoll tools and transform it with OpenAI models in a single async loop

04

Customer support bots: agents query AdRoll to resolve tickets, look up records, and update statuses without human intervention

Example Prompts for AdRoll in OpenAI Agents SDK

Ready-to-use prompts you can give your OpenAI Agents SDK agent to start working with AdRoll immediately.

01

"List all my active advertising campaigns for profil EID '123'."

02

"Show the performance report (clicks and spend) for last week."

03

"List the audience segments for advertisable '123'."

Troubleshooting AdRoll MCP Server with OpenAI Agents SDK

Common issues when connecting AdRoll to OpenAI Agents SDK through the Vinkius, and how to resolve them.

01

MCPServerStreamableHttp not found

Ensure you have the latest version: pip install --upgrade openai-agents
02

Agent not calling tools

Make sure your prompt explicitly references the task the tools can help with.

AdRoll + OpenAI Agents SDK FAQ

Common questions about integrating AdRoll MCP Server with OpenAI Agents SDK.

01

How does the OpenAI Agents SDK connect to MCP?

Use MCPServerSse(url=...) to create a server connection. The SDK auto-discovers all tools and makes them available to your agent with full type information.
02

Can I use multiple MCP servers in one agent?

Yes. Pass a list of MCPServerSse instances to the agent constructor. The agent can use tools from all connected servers within a single run.
03

Does the SDK support streaming responses?

Yes. The SDK supports SSE and Streamable HTTP transports, both of which work natively with Vinkius.