How do I find my Advertisable EID?

Use the `list_advertisables` tool. It will return a list of all advertiser accounts linked to your organization, each with its unique 22-character EID.

Can I see conversions and spend via the agent?

Yes! Use the `get_reporting` tool to retrieve performance metrics including total conversions, total spend, and cost per acquisition (CPA).

Does this support Facebook and Instagram campaigns?

Yes, if your AdRoll account is connected to social channels, the `list_campaigns` tool will include campaigns running on external networks like Facebook.

AdRoll MCP Server for Google ADK 5 tools — connect in under 2 minutes

Name: AdRoll
Availability: InStock
Author: Vinkius

google.github.io/adk-docs/tools/mcp-tools

Built by Vinkius GDPR 5 Tools SDK

Google Agent Development Kit (ADK) is Google's framework for building production AI agents. Add AdRoll as an MCP tool provider through Vinkius and your ADK agents can call every tool with full schema introspection.

Get MCP Server for AI Agents

ASK AI ABOUT THIS MCP SERVER

Open in ChatGPT Open in Claude Open in Perplexity

Vinkius supports streamable HTTP and SSE.

python

from google.adk.agents import Agent
from google.adk.tools.mcp_tool import McpToolset
from google.adk.tools.mcp_tool.mcp_session_manager import (
    StreamableHTTPConnectionParams,
)

# Your Vinkius token. get it at cloud.vinkius.com
mcp_tools = McpToolset(
    connection_params=StreamableHTTPConnectionParams(
        url="https://edge.vinkius.com/[YOUR_TOKEN_HERE]/mcp",
    )
)

agent = Agent(
    model="gemini-2.5-pro",
    name="adroll_agent",
    instruction=(
        "You help users interact with AdRoll "
        "using 5 available tools."
    ),
    tools=[mcp_tools],
)

Fully ManagedVinkius Servers

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High SecurityEnterprise-grade

IAMAccess control

EU AI ActCompliant

DLPData protection

V8 IsolateSandboxed

Ed25519Audit chain

<40msKill switch

Stream every event to Splunk, Datadog, or your own webhook in real-time

* Every MCP server runs on Vinkius-managed infrastructure inside AWS - a purpose-built runtime with per-request V8 isolates, Ed25519 signed audit chains, and sub-40ms cold starts optimized for native MCP execution. See our infrastructure

About AdRoll MCP Server

Connect your AdRoll (NextRoll) account to your AI agent to unlock professional e-commerce marketing and retargeting orchestration. From auditing your advertisable accounts to monitoring real-time campaign performance and managing creative ad assets, your agent handles your advertising ecosystem through natural conversation.

Google ADK natively supports AdRoll as an MCP tool provider. declare Vinkius Edge URL and the framework handles discovery, validation, and execution automatically. Combine 5 tools with Gemini's long-context reasoning for complex multi-tool workflows, with production-ready session management and evaluation built in.

What you can do

Campaign Management — List and retrieve details for active campaigns across multiple channels (Web, Facebook, etc.)
Account Auditing — List your 'Advertisables' (advertiser accounts) and retrieve technical metadata for each
Performance Reporting — Retrieve granular statistics on clicks, spend, and conversions to monitor your marketing ROI
Creative Asset Oversight — List and audit your ad creatives (banners, videos) to ensure your visual content is optimized
Strategy Insights — Quickly identify high-performing strategies and identify areas for budget optimization directly from chat

The AdRoll MCP Server exposes 5 tools through the Vinkius. Connect it to Google ADK in under two minutes — no API keys to rotate, no infrastructure to provision, no vendor lock-in. Your configuration, your data, your control.

How to Connect AdRoll to Google ADK via MCP

Follow these steps to integrate the AdRoll MCP Server with Google ADK.

Install Google ADK

Run pip install google-adk

Replace the token

Replace [YOUR_TOKEN_HERE] with your Vinkius token

Create the agent

Save the code above and integrate into your ADK workflow

Explore tools

The agent will discover 5 tools from AdRoll via MCP

Why Use Google ADK with the AdRoll MCP Server

Google ADK provides unique advantages when paired with AdRoll through the Model Context Protocol.

Google ADK natively supports MCP tool servers. declare a tool provider and the framework handles discovery, validation, and execution

Built on Gemini models, ADK provides long-context reasoning ideal for complex multi-tool workflows with AdRoll

Production-ready features like session management, evaluation, and deployment come built-in. not bolted on

Seamless integration with Google Cloud services means you can combine AdRoll tools with BigQuery, Vertex AI, and Cloud Functions

AdRoll + Google ADK Use Cases

Practical scenarios where Google ADK combined with the AdRoll MCP Server delivers measurable value.

Enterprise data agents: ADK agents query AdRoll and cross-reference results with internal databases for comprehensive analysis

Multi-modal workflows: combine AdRoll tool responses with Gemini's vision and language capabilities in a single agent

Automated compliance checks: schedule ADK agents to query AdRoll regularly and flag policy violations or configuration drift

Internal tool platforms: build self-service agent platforms where teams connect their own MCP servers including AdRoll

AdRoll MCP Tools for Google ADK (5)

These 5 tools become available when you connect AdRoll to Google ADK via MCP:

get_campaign_details

Get campaign metadata

get_performance_report

Filterable by EID and date. Get performance statistics

list_ads

List ad creatives

list_advertisables

List advertiser accounts

list_campaigns

List active campaigns

Example Prompts for AdRoll in Google ADK

Ready-to-use prompts you can give your Google ADK agent to start working with AdRoll immediately.

"List all active advertisable accounts in my AdRoll organization."

"Show me the performance of my Web Retargeting campaign for the last 7 days."

"List all ad creatives for advertisable EID 'AD1234567890'."

Troubleshooting AdRoll MCP Server with Google ADK

Common issues when connecting AdRoll to Google ADK through the Vinkius, and how to resolve them.

McpToolset not found

Update: pip install --upgrade google-adk

AdRoll + Google ADK FAQ

Common questions about integrating AdRoll MCP Server with Google ADK.

How does Google ADK connect to MCP servers?

Import the MCP toolset class and pass the server URL. ADK discovers and registers all tools automatically, making them available to your agent's tool-use loop.

Can ADK agents use multiple MCP servers?

Yes. Declare multiple MCP tool providers in your agent configuration. ADK merges all tool schemas and the agent can call tools from any server in a single turn.

Which Gemini models work best with MCP tools?

Gemini 2.0 Flash and Pro models both support function calling required for MCP tools. Flash is recommended for latency-sensitive use cases, Pro for complex reasoning.