How do I find my Amazon Ads API credentials?

You need to create a 'Login with Amazon' application in the Amazon Developer Console to get your Client ID and Client Secret. Then, you generate a Refresh Token. The agent will use these to obtain short-lived Access Tokens.

How do I choose the correct region?

Select the region that matches your target marketplace: **NA** (North America - US, CA, MX, BR), **EU** (Europe - UK, DE, FR, IT, ES, etc.), or **FE** (Far East - JP, AU, SG).

Why do reports take time to generate?

Amazon Ads reporting API is asynchronous. When you request a report using the `request_sp_report` tool, it returns a `reportId`. You must wait a few moments and use the `get_report_status` tool to download the data once it's ready.

Amazon Ads MCP Server for AutoGen 8 tools — connect in under 2 minutes

Name: Amazon Ads
Availability: InStock
Author: Vinkius

microsoft.github.io/autogen/docs/tools/mcp-tools

Built by Vinkius GDPR 8 Tools Framework

Microsoft AutoGen enables multi-agent conversations where agents negotiate, delegate, and execute tasks collaboratively. Add Amazon Ads as an MCP tool provider through Vinkius and every agent in the group can access live data and take action.

Get MCP Server for AI Agents

ASK AI ABOUT THIS MCP SERVER

Open in ChatGPT Open in Claude Open in Perplexity

Vinkius supports streamable HTTP and SSE.

python

import asyncio
from autogen_agentchat.agents import AssistantAgent
from autogen_ext.tools.mcp import McpWorkbench

async def main():
    # Your Vinkius token. get it at cloud.vinkius.com
    async with McpWorkbench(
        server_params={"url": "https://edge.vinkius.com/[YOUR_TOKEN_HERE]/mcp"},
        transport="streamable_http",
    ) as workbench:
        tools = await workbench.list_tools()
        agent = AssistantAgent(
            name="amazon_ads_agent",
            tools=tools,
            system_message=(
                "You help users with Amazon Ads. "
                "8 tools available."
            ),
        )
        print(f"Agent ready with {len(tools)} tools")

asyncio.run(main())

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Stream every event to Splunk, Datadog, or your own webhook in real-time

* Every MCP server runs on Vinkius-managed infrastructure inside AWS - a purpose-built runtime with per-request V8 isolates, Ed25519 signed audit chains, and sub-40ms cold starts optimized for native MCP execution. See our infrastructure

About Amazon Ads MCP Server

Connect your Amazon Ads account to your AI agent to unlock professional campaign orchestration and performance tracking. From auditing Sponsored Products and Sponsored Brands to generating asynchronous performance reports and managing keyword bids, your agent handles your e-commerce advertising strategy through natural conversation.

AutoGen enables multi-agent conversations where agents negotiate, delegate, and collaboratively use Amazon Ads tools. Connect 8 tools through Vinkius and assign role-based access. a data analyst queries while a reviewer validates, with optional human-in-the-loop approval for sensitive operations.

What you can do

Profile Oversight — Retrieve Amazon Ads profiles to manage campaigns across different global marketplaces
Campaign Orchestration — List and audit Sponsored Products and Sponsored Brands campaigns to monitor active budgets
Ad Group & Keyword Management — List ad groups and targeted keywords to ensure your products appear in the right search results
Performance Reporting — Request and retrieve asynchronous reports to analyze clicks, impressions, and ad spend
Advertising Insights — Quickly identify underperforming keywords or out-of-budget campaigns directly from your chat interface

The Amazon Ads MCP Server exposes 8 tools through the Vinkius. Connect it to AutoGen in under two minutes — no API keys to rotate, no infrastructure to provision, no vendor lock-in. Your configuration, your data, your control.

How to Connect Amazon Ads to AutoGen via MCP

Follow these steps to integrate the Amazon Ads MCP Server with AutoGen.

Install AutoGen

Run pip install "autogen-ext[mcp]"

Replace the token

Replace [YOUR_TOKEN_HERE] with your Vinkius token

Integrate into workflow

Use the agent in your AutoGen multi-agent orchestration

Explore tools

The workbench discovers 8 tools from Amazon Ads automatically

Why Use AutoGen with the Amazon Ads MCP Server

AutoGen provides unique advantages when paired with Amazon Ads through the Model Context Protocol.

Multi-agent conversations: multiple AutoGen agents discuss, delegate, and collaboratively use Amazon Ads tools to solve complex tasks

Role-based architecture lets you assign Amazon Ads tool access to specific agents. a data analyst queries while a reviewer validates

Human-in-the-loop support: agents can pause for human approval before executing sensitive Amazon Ads tool calls

Code execution sandbox: AutoGen agents can write and run code that processes Amazon Ads tool responses in an isolated environment

Amazon Ads + AutoGen Use Cases

Practical scenarios where AutoGen combined with the Amazon Ads MCP Server delivers measurable value.

Collaborative analysis: one agent queries Amazon Ads while another validates results and a third generates the final report

Automated review pipelines: a researcher agent fetches data from Amazon Ads, a critic agent evaluates quality, and a writer produces the output

Interactive planning: agents negotiate task allocation using Amazon Ads data to make informed decisions about resource distribution

Code generation with live data: an AutoGen coder agent writes scripts that process Amazon Ads responses in a sandboxed execution environment

Amazon Ads MCP Tools for AutoGen (8)

These 8 tools become available when you connect Amazon Ads to AutoGen via MCP:

get_report_status

Check report status

list_profiles

List advertiser profiles

list_sb_campaigns

List Sponsored Brands campaigns

list_sb_keywords

List SB keywords

list_sp_ad_groups

List SP ad groups

list_sp_campaigns

List Sponsored Products campaigns

list_sp_keywords

List SP keywords

request_sp_report

Request performance report

Example Prompts for Amazon Ads in AutoGen

Ready-to-use prompts you can give your AutoGen agent to start working with Amazon Ads immediately.

"List my Amazon Ads profiles."

"Show me the active Sponsored Products campaigns for profile ID '123456'."

"Request a campaign performance report for yesterday (Profile ID '123456')."

Troubleshooting Amazon Ads MCP Server with AutoGen

Common issues when connecting Amazon Ads to AutoGen through the Vinkius, and how to resolve them.

McpWorkbench not found

Install: pip install "autogen-ext[mcp]"

Amazon Ads + AutoGen FAQ

Common questions about integrating Amazon Ads MCP Server with AutoGen.

How does AutoGen connect to MCP servers?

Create an MCP tool adapter and assign it to one or more agents in the group chat. AutoGen agents can then call Amazon Ads tools during their conversation turns.

Can different agents have different MCP tool access?

Yes. AutoGen's role-based architecture lets you assign specific MCP tools to specific agents, so a querying agent has different capabilities than a reviewing agent.