Can I pause or enable campaigns directly through the AI agent?

Currently, the tools focus on investigative queries and performance analysis. To change the status of a campaign or ad group, please use the Google Ads UI to ensure full budget and policy compliance.

How can I check which keywords are driving the most conversions?

You can use the `getKeywordPerformance` tool for a specific ad group. It will return metrics like clicks, impressions, and CTR for each keyword, allowing the AI to identify your top contributors.

Does this integration support multiple client accounts under a manager account?

Yes! Use the `list_accessible_customers` tool to see all accounts your credentials have access to. You can then specify the target Customer ID when running performance queries.

Google Ads MCP Server for Google ADK 12 tools — connect in under 2 minutes

Name: Google Ads
Availability: InStock
Author: Vinkius

google.github.io/adk-docs/tools/mcp-tools

Built by Vinkius GDPR 12 Tools SDK

Google Agent Development Kit (ADK) is Google's framework for building production AI agents. Add Google Ads as an MCP tool provider through Vinkius and your ADK agents can call every tool with full schema introspection.

Get MCP Server for AI Agents

ASK AI ABOUT THIS MCP SERVER

Open in ChatGPT Open in Claude Open in Perplexity

Vinkius supports streamable HTTP and SSE.

python

from google.adk.agents import Agent
from google.adk.tools.mcp_tool import McpToolset
from google.adk.tools.mcp_tool.mcp_session_manager import (
    StreamableHTTPConnectionParams,
)

# Your Vinkius token. get it at cloud.vinkius.com
mcp_tools = McpToolset(
    connection_params=StreamableHTTPConnectionParams(
        url="https://edge.vinkius.com/[YOUR_TOKEN_HERE]/mcp",
    )
)

agent = Agent(
    model="gemini-2.5-pro",
    name="google_ads_agent",
    instruction=(
        "You help users interact with Google Ads "
        "using 12 available tools."
    ),
    tools=[mcp_tools],
)

Fully ManagedVinkius Servers

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High SecurityEnterprise-grade

IAMAccess control

EU AI ActCompliant

DLPData protection

V8 IsolateSandboxed

Ed25519Audit chain

<40msKill switch

Stream every event to Splunk, Datadog, or your own webhook in real-time

* Every MCP server runs on Vinkius-managed infrastructure inside AWS - a purpose-built runtime with per-request V8 isolates, Ed25519 signed audit chains, and sub-40ms cold starts optimized for native MCP execution. See our infrastructure

About Google Ads MCP Server

Connect your Google Ads account to your AI agent and gain real-time visibility into your advertising performance. Use natural language to audit campaigns, analyze keyword efficiency, and retrieve performance reports across your entire account.

Google ADK natively supports Google Ads as an MCP tool provider. declare Vinkius Edge URL and the framework handles discovery, validation, and execution automatically. Combine 12 tools with Gemini's long-context reasoning for complex multi-tool workflows, with production-ready session management and evaluation built in.

What you can do

Campaign Monitoring — List all active campaigns, check their status, and deep-dive into specific configuration settings
Ad Group & Ad Analysis — Explore ad groups and individual ads to understand your account structure and creative performance
Performance Reporting — Fetch detailed metrics (clicks, impressions, cost, conversions) for any date range through simple queries
Keyword Insights — Search for specific keywords and analyze their individual performance metrics to optimize your bidding strategy
Account Overviews — Get a high-level summary of your account's health and budget consumption across all accessible customers

The Google Ads MCP Server exposes 12 tools through the Vinkius. Connect it to Google ADK in under two minutes — no API keys to rotate, no infrastructure to provision, no vendor lock-in. Your configuration, your data, your control.

How to Connect Google Ads to Google ADK via MCP

Follow these steps to integrate the Google Ads MCP Server with Google ADK.

Install Google ADK

Run pip install google-adk

Replace the token

Replace [YOUR_TOKEN_HERE] with your Vinkius token

Create the agent

Save the code above and integrate into your ADK workflow

Explore tools

The agent will discover 12 tools from Google Ads via MCP

Why Use Google ADK with the Google Ads MCP Server

Google ADK provides unique advantages when paired with Google Ads through the Model Context Protocol.

Google ADK natively supports MCP tool servers. declare a tool provider and the framework handles discovery, validation, and execution

Built on Gemini models, ADK provides long-context reasoning ideal for complex multi-tool workflows with Google Ads

Production-ready features like session management, evaluation, and deployment come built-in. not bolted on

Seamless integration with Google Cloud services means you can combine Google Ads tools with BigQuery, Vertex AI, and Cloud Functions

Google Ads + Google ADK Use Cases

Practical scenarios where Google ADK combined with the Google Ads MCP Server delivers measurable value.

Enterprise data agents: ADK agents query Google Ads and cross-reference results with internal databases for comprehensive analysis

Multi-modal workflows: combine Google Ads tool responses with Gemini's vision and language capabilities in a single agent

Automated compliance checks: schedule ADK agents to query Google Ads regularly and flag policy violations or configuration drift

Internal tool platforms: build self-service agent platforms where teams connect their own MCP servers including Google Ads

Google Ads MCP Tools for Google ADK (12)

These 12 tools become available when you connect Google Ads to Google ADK via MCP:

get_account_summary

Get an overview of the account performance

get_ad_performance

Get performance metrics for ads in an ad group

get_campaign_details

Get detailed settings for a campaign

get_campaign_report

Fetch performance metrics for campaigns

get_change_status

Check recent changes in the account

get_keyword_performance

Get performance metrics for keywords in an ad group

list_accessible_customers

List accessible Google Ads customer accounts

list_ad_groups

List ad groups within a campaign

list_ads

List ads within an ad group

list_budgets

List account budgets

list_campaigns

List all Google Ads campaigns

search_keywords

Search for keywords and their performance

Example Prompts for Google Ads in Google ADK

Ready-to-use prompts you can give your Google ADK agent to start working with Google Ads immediately.

"List all my active campaigns and their current status."

"How many clicks and conversions did we get in the last 7 days?"

"Show me the top performing keywords in ad group 93021."

Troubleshooting Google Ads MCP Server with Google ADK

Common issues when connecting Google Ads to Google ADK through the Vinkius, and how to resolve them.

McpToolset not found

Update: pip install --upgrade google-adk

Google Ads + Google ADK FAQ

Common questions about integrating Google Ads MCP Server with Google ADK.

How does Google ADK connect to MCP servers?

Import the MCP toolset class and pass the server URL. ADK discovers and registers all tools automatically, making them available to your agent's tool-use loop.

Can ADK agents use multiple MCP servers?

Yes. Declare multiple MCP tool providers in your agent configuration. ADK merges all tool schemas and the agent can call tools from any server in a single turn.

Which Gemini models work best with MCP tools?

Gemini 2.0 Flash and Pro models both support function calling required for MCP tools. Flash is recommended for latency-sensitive use cases, Pro for complex reasoning.