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Google Analytics MCP Server for AutoGen 12 tools — connect in under 2 minutes

Built by Vinkius GDPR 12 Tools Framework

Microsoft AutoGen enables multi-agent conversations where agents negotiate, delegate, and execute tasks collaboratively. Add Google Analytics as an MCP tool provider through Vinkius and every agent in the group can access live data and take action.

Vinkius supports streamable HTTP and SSE.

python
import asyncio
from autogen_agentchat.agents import AssistantAgent
from autogen_ext.tools.mcp import McpWorkbench

async def main():
    # Your Vinkius token. get it at cloud.vinkius.com
    async with McpWorkbench(
        server_params={"url": "https://edge.vinkius.com/[YOUR_TOKEN_HERE]/mcp"},
        transport="streamable_http",
    ) as workbench:
        tools = await workbench.list_tools()
        agent = AssistantAgent(
            name="google_analytics_agent",
            tools=tools,
            system_message=(
                "You help users with Google Analytics. "
                "12 tools available."
            ),
        )
        print(f"Agent ready with {len(tools)} tools")

asyncio.run(main())
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About Google Analytics MCP Server

Connect your Google Analytics 4 (GA4) account to any AI agent and take full control of web and app analytics through natural conversation.

AutoGen enables multi-agent conversations where agents negotiate, delegate, and collaboratively use Google Analytics tools. Connect 12 tools through Vinkius and assign role-based access. a data analyst queries while a reviewer validates, with optional human-in-the-loop approval for sensitive operations.

What you can do

  • Custom Reports — Run reports with any combination of metrics (activeUsers, screenPageViews, sessions, eventCount) and dimensions (city, country, deviceCategory, channel grouping)
  • Realtime Data — Monitor what's happening on your site right now with live user counts, events, and traffic sources from the last 30-60 minutes
  • Batch Reports — Execute multiple report configurations in a single API call for efficient dashboard loading
  • Metadata Discovery — List all available metrics and dimensions for your property, including custom definitions
  • Compatibility Checks — Validate metric/dimension combinations before running reports to avoid errors
  • Audience Exports — List and monitor audience export jobs for user segmentation and activation
  • User Activity — Retrieve event history for specific users for journey analysis and support investigations
  • Funnel Analysis — Visualize user progression through conversion steps and identify drop-off points

The Google Analytics MCP Server exposes 12 tools through the Vinkius. Connect it to AutoGen in under two minutes — no API keys to rotate, no infrastructure to provision, no vendor lock-in. Your configuration, your data, your control.

How to Connect Google Analytics to AutoGen via MCP

Follow these steps to integrate the Google Analytics MCP Server with AutoGen.

01

Install AutoGen

Run pip install "autogen-ext[mcp]"

02

Replace the token

Replace [YOUR_TOKEN_HERE] with your Vinkius token

03

Integrate into workflow

Use the agent in your AutoGen multi-agent orchestration

04

Explore tools

The workbench discovers 12 tools from Google Analytics automatically

Why Use AutoGen with the Google Analytics MCP Server

AutoGen provides unique advantages when paired with Google Analytics through the Model Context Protocol.

01

Multi-agent conversations: multiple AutoGen agents discuss, delegate, and collaboratively use Google Analytics tools to solve complex tasks

02

Role-based architecture lets you assign Google Analytics tool access to specific agents. a data analyst queries while a reviewer validates

03

Human-in-the-loop support: agents can pause for human approval before executing sensitive Google Analytics tool calls

04

Code execution sandbox: AutoGen agents can write and run code that processes Google Analytics tool responses in an isolated environment

Google Analytics + AutoGen Use Cases

Practical scenarios where AutoGen combined with the Google Analytics MCP Server delivers measurable value.

01

Collaborative analysis: one agent queries Google Analytics while another validates results and a third generates the final report

02

Automated review pipelines: a researcher agent fetches data from Google Analytics, a critic agent evaluates quality, and a writer produces the output

03

Interactive planning: agents negotiate task allocation using Google Analytics data to make informed decisions about resource distribution

04

Code generation with live data: an AutoGen coder agent writes scripts that process Google Analytics responses in a sandboxed execution environment

Google Analytics MCP Tools for AutoGen (12)

These 12 tools become available when you connect Google Analytics to AutoGen via MCP:

01

batch_run_reports

Provide property_id and an array of report configurations. Each report can have different metrics, dimensions, and date ranges. This is efficient for dashboard loading or comparative analysis. The reports parameter should be a JSON array of report objects with metrics, dimensions, and dateRanges. Run multiple reports in a single API call

02

check_compatibility

Before running complex reports, use this to ensure compatibility between your chosen metrics and dimensions. This prevents errors and wasted API calls. Provide property_id and the metrics/dimensions you plan to use. Returns compatibility status and any conflicts that would prevent the report from running successfully. Check if metrics and dimensions can be combined in a report

03

get_audience_export

Audience exports allow you to extract user lists matching specific audience criteria. Use this to monitor the progress of audience extraction jobs. Provide property_id and the audience_export_id from list_audience_exports. Get status of a specific audience export

04

get_metadata

This includes both standard and custom metrics/dimensions with their descriptions, types, and compatibility information. Use this to discover what data is available before building reports. The propertyId is required and can be found in your GA4 admin settings. Get available metrics and dimensions for a GA4 property

05

get_property

Use the property_id obtained from list_properties to inspect property configuration. Get detailed information about a specific GA4 property

06

get_user_activity

This shows all interactions a user has had with your property, including pageviews, events, and conversions. Use this for user-level analysis, journey mapping, or support investigations. The userId must match the one sent with your tracking events. Get activity history for a specific user

07

list_accounts

This is the top-level container for properties. Each account can contain multiple properties. Use this to discover what accounts are available before drilling down into properties. List all Google Analytics accounts accessible to the user

08

list_audience_exports

Audience exports are used to extract user lists matching specific audience criteria for activation in other platforms. Shows status (CREATING, ACTIVE, FAILED) and configuration of each export job. List all audience export jobs for a property

09

list_properties

Properties represent individual websites, apps, or measurement streams. Each property has a unique ID needed for running reports. Use this to find the correct property_id for report queries. List all GA4 properties in an account

10

run_funnel_report

This helps identify where users drop off in conversion paths like checkout flows or signup processes. Provide property_id and a funnelSpec object defining the steps and breakdown settings. The funnelSpec should be a JSON object with steps array containing stepName, filterExpression, and optional breakdown settings. Run a funnel analysis report

11

run_realtime_report

Unlike standard reports, this shows what's happening on your site/app right now. Provide property_id and the metrics/dimensions you want to monitor in realtime. Common realtime metrics: activeUsers, eventCount, screenPageViews. Common realtime dimensions: city, country, deviceCategory, streamId. Get realtime analytics data (last 30-60 minutes)

12

run_report

You must provide the property_id, metrics (e.g., 'activeUsers', 'screenPageViews', 'eventCount'), and dimensions (e.g., 'city', 'pageTitle', 'sessionDefaultChannelGrouping'). Date ranges use YYYY-MM-DD format. Optional filter expression can narrow results. Common metrics: activeUsers, screenPageViews, sessions, eventCount, engagementRate, averageSessionDuration. Common dimensions: city, country, deviceCategory, sessionDefaultChannelGrouping, pageTitle, pagePath. Run a custom Google Analytics report

Example Prompts for Google Analytics in AutoGen

Ready-to-use prompts you can give your AutoGen agent to start working with Google Analytics immediately.

01

"Show me the number of active users and pageviews by country for the last 7 days for property 123456789."

02

"What's happening on the site right now? Show me realtime users by traffic source."

03

"Run a funnel analysis for our checkout flow: step 1 = viewed product, step 2 = added to cart, step 3 = started checkout, step 4 = completed purchase. Show me where users drop off."

Troubleshooting Google Analytics MCP Server with AutoGen

Common issues when connecting Google Analytics to AutoGen through the Vinkius, and how to resolve them.

01

McpWorkbench not found

Install: pip install "autogen-ext[mcp]"

Google Analytics + AutoGen FAQ

Common questions about integrating Google Analytics MCP Server with AutoGen.

01

How does AutoGen connect to MCP servers?

Create an MCP tool adapter and assign it to one or more agents in the group chat. AutoGen agents can then call Google Analytics tools during their conversation turns.
02

Can different agents have different MCP tool access?

Yes. AutoGen's role-based architecture lets you assign specific MCP tools to specific agents, so a querying agent has different capabilities than a reviewing agent.
03

Does AutoGen support human approval for tool calls?

Yes. Configure human-in-the-loop mode so agents pause and request approval before executing sensitive MCP tool calls.

Connect Google Analytics to AutoGen

Get your token, paste the configuration, and start using 12 tools in under 2 minutes. No API key management needed.