Smaily MCP for AI Agents. Manage your entire mailing list from conversation.
Smaily MCP automates your entire email marketing stack right from your AI agent. Manage subscribers, build campaigns, trigger autoresponders, and check performance metrics without leaving your chat window. It gives you full conversational control over your mailing list and automation workflows.
Give Claude and any AI agent real-world access
List, retrieve details for, add, or delete individual subscribers in your Smaily account.
Get detailed information about past and future email outreach efforts.
View configured autoresponders or trigger a specific automation sequence on demand.
Query the library of available email designs to choose the right look for your next send.
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What AI agents can do with Smaily With 11 Tools
Use these tools to manage every aspect of your mailing list: creating, updating, and tracking subscribers and campaigns.
Make your AI actually useful.
Add this MCP to Claude, Cursor, or Windsurf and your AI stops guessing. It gets real tools to look things up, take action, and handle the stuff you keep doing by hand.
Start using Smaily MCPDelete Subscriber
Removes a specific contact from your subscriber database.
Get Automation
Retrieves the full details for one automated workflow sequence.
Get Campaign
Gets all performance metrics and settings for a specific email campaign.
Get Template
Retrieves the structure and content of an individual message template.
Create Subscriber
Adds a brand new contact into your subscriber list with specified details.
Get Subscriber Details
Pulls all available metadata and history for one specific subscriber.
List Automations
Shows a comprehensive list of every active automated responder workflow configured in your account.
List Email Campaigns
Lists all historical and upcoming email campaigns you have run or scheduled.
List Subscribers
Retrieves a full list of all contacts currently in your subscriber database.
List Email Templates
Provides a catalog view of every message template available for use.
Send Automation Email
Immediately triggers an automated email sequence for a selected subscriber or group.
Security and governance baked right in.
Pick your AI client below to get set up. Just create a Vinkius account, subscribe, and you're instantly up and running. We handle the entire backend infrastructure, delivering out-of-the-box support for HTTPS Streamable, SSE, and OAuth2—zero messy routing required.
Choose How to Get Started
Build a custom MCP for your own tools, or connect a ready-made integration from our catalog.
Build Your Own
Turn any API into an MCP. Import a spec, define Agent Skills, or deploy with MCPFusion.
- Import from OpenAPI, Swagger, or YAML specs
- Create Agent Skills with progressive disclosure
- Deploy to edge with MCPFusion framework
- Built in DLP, auth, and compliance on each call
- Real time usage dashboard and cost metering
- Publish to catalog or keep private
Make Your AI Do More
Start with Smaily, then connect any of our 5,200+ other servers whenever your AI needs more. One click, no limits.
- Use this MCP plus 5,200+ others, all in one place
- Add new capabilities to your AI anytime you want
- Connections are secured and governed automatically
- Track usage and costs across all your servers
- Works with Claude, ChatGPT, Cursor, and more
- New servers added to the catalog weekly
Independent Platform Disclaimer: Vinkius is an independent platform and is not affiliated with, endorsed by, sponsored by, verified by, or otherwise authorized by Smaily. All third-party trademarks, logos, and brand names are the property of their respective owners. Their use on this website is strictly for informational purposes to identify service compatibility and interoperability.
VINKIUS INFRASTRUCTURE
Cloud Hosted
Managed infra
V8 Isolated
Sandboxed per request
Zero-Trust Proxy
No stored credentials
DLP Enforced
Policy on each call
GDPR Compliant
EU data residency
Token Compression
~60% cost reduction
The Pain of Marketing Ops Manual Work Solved with Vinkius AI Gateway
Today, running a simple audit means logging into your email platform. You open the subscriber list, download the CSV to check engagement rates in Excel. Then you switch to the campaigns tab to see what was sent and cross-reference tags manually against which workflows were supposed to run. It's constant clicking, downloading, and copy-pasting between tabs.
With this MCP, all that data lives conversationally. You just ask your agent to list subscribers or get campaign details. The agent pulls the relevant metrics instantly and gives you a clean summary without forcing you to touch any dashboards or spreadsheets.
Smaily MCP: Conversation-Driven Control
You never have to manually check every single workflow step again. Instead of going through the UI, you can ask your agent to list all configured responders and then trigger a specific one using `send_automation_email`. This saves time and eliminates the risk of forgetting a manual step.
It’s direct control. You manage subscribers, campaigns, and templates from a single chat interface—a massive shift from juggling five different browser tabs just to get your marketing work done.
What your AI can actually do with this
Connect your Smaily account via this MCP to manage every facet of your email marketing in a natural conversation. Instead of logging into the web interface, you talk to your agent about what needs doing—from auditing your subscriber base to triggering an emergency campaign.
Need to know who opened last week's newsletter? Just ask. Want to add 50 new contacts and tag them as 'VIP'? Done. You can query available message templates, list out every automated workflow running on your account, or even delete a problematic contact. This gives you granular control over subscriber data, campaign status, and automation logic.
When you connect this MCP through Vinkius, all these marketing functions—subscriber management, campaign controls, and autoresponder triggers—are available to any compatible AI client. It turns complex multi-step processes into simple conversations.
019dd161-6f25-7353-b2d8-6a8b750f507d Here's how it actually works
The bottom line is that instead of navigating menus, you talk to Smaily directly through your AI client.
Subscribe to this MCP and provide Smaily Subdomain, API User, and API Password credentials from your account settings.
Your AI agent authenticates the connection, establishing a secure link to your marketing account data.
You simply tell your agent what you need—for example, 'List all subscribers who haven't opened an email in 90 days,' and it executes the command.
Who is this actually for?
This MCP is for Marketing Operations Managers and Digital Marketers who are tired of jumping between the CRM, the campaign dashboard, and a separate spreadsheet just to run one simple marketing audit. If you manage email sequences or mailing lists, this saves hours of clicking.
You use it every day to ensure data cleanliness, running commands like list_subscribers and delete_subscriber to keep the database accurate before a major campaign launch.
When launching a new product, you ask your agent to check available email templates and then trigger an automation email using send_automation_email without touching the main interface.
You use it to list out all existing campaigns, allowing you to quickly compare historical performance data against current goals.
What Changes When You Connect
Instead of manually cross-referencing data, ask the agent to run list_subscribers and instantly get a clean dump of who is in your database. This saves you time before any campaign launch.
You can check historical performance by calling list_email_campaigns. The agent pulls up key metrics, letting you compare last month's results against this quarter's goals instantly.
Need to update a contact? Use get_subscriber_details first to see their full history, then use the necessary tools to refine or delete them. No more guesswork on data quality.
Forget manually testing sequences. You can list all configured responders using list_automations, and then trigger one with send_automation_email for immediate testing.
Every time you need a new campaign, use the MCP to query available designs via list_email_templates. It keeps your team aligned on brand standards without opening another tab.
See it in action
Auditing list health before Q4
The Marketing Manager asks the agent to run list_subscribers and then filter for inactive contacts. The agent pulls a list of users who haven't engaged in 120 days, allowing the manager to clean out stale data before sending a major holiday announcement.
Testing an urgent sequence
The PR team needs to immediately notify key clients about a service change. They ask the agent to trigger an automation email using send_automation_email for only the 'Enterprise' tag group, ensuring rapid deployment without manual list selection.
Reviewing campaign performance
The Content Lead asks for a comparison between last month's best-performing outreach and this quarter's scheduled campaigns. The agent runs list_email_campaigns and pulls up the top metrics, highlighting what worked.
Onboarding new partners
The Sales Ops team needs to onboard a batch of 50 leads. They ask the agent to run create_subscriber for each lead's email and necessary metadata in one go, instantly adding them to the active database.
The honest tradeoffs
What to watch out for, and the recommended way to handle each one.
Manual Data Reconciliation
Having to download subscriber reports into Excel, cross-reference tags manually, and then update a separate CRM record based on open rates.
Ask the agent to run list_subscribers first. Then use get_subscriber_details for specific users, giving you all the necessary metadata in one conversation instead of multiple spreadsheets.
Forgetting Workflow Steps
Assuming a campaign will automatically trigger the right follow-up email sequence when it hits certain metrics.
Use list_automations to review all active workflows, and if you need to test one manually, use send_automation_email. Don't assume the flow is live without checking.
Sending a Campaign Blindly
Hitting 'Send' on a campaign without confirming if the design or copy meets current brand standards.
First, check list_email_templates to see available options. Then, use get_template to confirm which specific template you need before planning the send.
When It Fits, When It Doesn't
Use this MCP if your primary bottleneck is moving data or executing marketing actions based on existing subscriber records and campaign history. If you need to add a new contact (create_subscriber), check performance metrics (get_campaign), or trigger an immediate communication (send_automation_email), this is the tool for you.
Don't use this MCP if your goal is purely analytics reporting (e.g., 'Show me a graph of growth over time'). For pure, passive data visualization, a dedicated BI dashboard might be better. Also, if you need to write complex content or generate copy from scratch, you still need an LLM; this MCP handles the sending and managing, not the writing itself.
Questions you might have
How do I list all my contacts using the Smaily MCP? +
You use list_subscribers. This tool retrieves a complete roster of every contact in your database, letting you see exactly who is subscribed and ready for communication.
Can I test an automated email sequence with the Smaily MCP? +
Yes. You use send_automation_email. This tool lets you bypass manual steps and immediately trigger a specific autoresponder workflow, perfect for testing or urgent communication.
What does the Smaily MCP do if I need to check campaign performance? +
You call list_email_campaigns. This tool pulls up detailed data on past and future campaigns, helping you analyze open rates, click-through rates, and total sends.
Is the Smaily MCP only for listing users? +
No. While list_subscribers gets the roster, you also have tools like create_subscriber to add people and get_subscriber_details to view their full history.
How do I know which templates are available in Smaily? +
You use list_email_templates. This tool provides a catalog of all the message designs, so you can choose the right look for your next marketing effort.