• TRENDS
  • KEYWORDS
  • ALERTS
  • HUMAN

How to analyze customer sentiment trends with your AI

Connect Medallia to your AI client once. From there, you can ask your agent to dig through survey data to find exactly what customers are feeling.

Ask AI about this page

Short answer

How can I use my AI to track sentiment in Medallia?

Your AI pulls survey responses from Medallia and scans them for specific keywords or emotional shifts. You get a clear view of what's driving customer satisfaction without reading every single entry. Here is how it works.

Insights and outcomes.

Where your data lands.

The AI processes the raw Medallia data and organizes it into these specific outcomes.

TRENDS

Identify shifting moods

The AI looks for patterns in how sentiment changes over time. You'll see if specific issues are getting better or worse.

KEYWORDS

Spot recurring themes

Your agent finds the specific words customers use most often. This highlights the exact topics causing friction.

ALERTS

Flag urgent issues

The AI isolates negative responses that hit specific triggers. You get a list of responses that need immediate attention.

HUMAN

Review critical feedback

The AI pulls the most relevant raw responses for you to read. You decide how to respond to the actual customers.

The workflow

What your AI does when the data arrives.

The AI handles the heavy lifting of reading through thousands of entries to find the signal in the noise.

  1. Gathering data

    Your agent pulls a list of recent survey entries to establish a baseline for analysis.

    list_responses

  2. Filtering for themes

    The AI searches through the text to find specific keywords or sentiment markers you care about.

    search_responses

  3. Deep dives

    Once a pattern is found, the agent pulls the full text of a specific response to understand the context.

    get_response

  4. Summarizing patterns

    The AI aggregates the findings into a concise report on current sentiment trends.

    search_responses

Try it

Copy these to start.

Paste these directly into your chat to begin analyzing Medallia data.

Starting points

These are ideas to get you moving. Swap out the bracketed text with your own specific keywords or timeframes.

Medallia Connector

You're all set. Choose your MCP client and follow the setup instructions.

Connector linkhttps://edge.vinkius.com/vk_preview_qKIyQLqLbK6UK3HlVzgLka1x6HXe5rZJcKHAb7Eh/mcp

Claude Desktop

Follow the steps below to connect in seconds.

  1. 1In Claude Desktop, open Settings → Connectors.
  2. 2Click “Add custom connector” and paste the connector link above as the remote MCP server URL.
  3. 3Click Add and start a new chat — Medallia capabilities are ready to use.
Configuration · claude_desktop_config.jsonCopy
{
  "mcpServers": {
    "medallia-mcp": {
      "url": "https://edge.vinkius.com/vk_preview_qKIyQLqLbK6UK3HlVzgLka1x6HXe5rZJcKHAb7Eh/mcp"
    }
  }
}
Copy into chat04

  • Search Medallia for any responses mentioning 'pricing' or 'cost' from the last week.

  • What are the main sentiment trends in my recent Medallia survey responses?

  • Find all negative responses in Medallia that mention 'shipping delays'.

  • List the most recent Medallia responses so I can see the latest feedback.

  • Claude
  • ChatGPT
  • Cursor
  • VS Code
  • Windsurf
  • Claude Code
  • JetBrains
  • Cline

Start here

Connect Medallia once, then ask.

Just follow the one-click setup to link your account. Your credentials stay encrypted, and you can start chatting with your data immediately.

Connect Medallia to your AI

FAQ

How this task behaves.

  • 01

    Can the AI change my Medallia survey settings?

    No. The AI can only read and search through existing responses.

  • 02

    Will the AI delete any customer feedback?

    No. This MCP is read-only. It cannot delete, edit, or modify any data in Medallia.

  • 03

    How does the AI find specific keywords?

    It uses the search tool to scan the text of your survey responses for the terms you provide.

  • 04

    Can I ask for a summary of all responses?

    Yes. You can ask your agent to look through the responses and summarize the general sentiment.

  • 05

    Does the AI handle the actual customer replies?

    No. The AI identifies the feedback, but you must handle the actual communication with customers.

  • More questions about Medallia? See everything the Medallia Connector can do

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