Basis Technologies MCP for AI Agents. Manage DSP Campaigns and Campaign Performance Data
Basis Technologies MCP lets your AI agent manage programmatic ad campaigns, tactics, and creative audits directly from natural conversation. You can list all media buying campaigns, check performance metrics for specific line items, and maintain a clear record of all brands managed in the Basis DSP.
Give Claude and any AI agent real-world access
Retrieves metadata and status updates for every campaign running in the Basis DSP.
Lists all digital advertising assets, letting you verify their current status across your portfolio.
Pulls real-time KPIs and delivery statistics for both full campaigns and specific tactics (line items).
Provides a clear overview of all advertisers, brands, and client accounts managed in the system.
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What AI agents can do with 10 Tools for Basis Technologies: Campaign Performance & Media Buying
Use these tools to list all campaigns, retrieve specific campaign data, check tactic performance, and audit every ad creative in your DSP account.
Make your AI actually useful.
Add this MCP to Claude, Cursor, or Windsurf and your AI stops guessing. It gets real tools to look things up, take action, and handle the stuff you keep doing by hand.
Start using Basis Technologies MCPGet Ad
Fetches specific details about a single ad creative asset.
List Brands
Retrieves a comprehensive list of all managed brands within the account.
Get Campaign Performance
Gets key performance metrics and data for an entire campaign structure.
Get Campaign
Retrieves specific metadata and details about a single, selected campaign.
Get Tactic Performance
Returns performance metrics for a specific line item or tactic configuration.
List Ads
Lists all available ad creatives, allowing you to audit your digital advertising portfolio.
Get Tactic
Retrieves specific details and setup information for a given tactic (line item).
List Campaigns
Generates a complete list of all media buying campaigns configured in the DSP.
List Clients
Provides a full directory listing of all client and advertiser accounts.
List Tactics
Generates a list of all configured tactics, or line items, used for media buying.
Security and governance baked right in.
Pick your AI client below to get set up. Just create a Vinkius account, subscribe, and you're instantly up and running. We handle the entire backend infrastructure, delivering out-of-the-box support for HTTPS Streamable, SSE, and OAuth2βzero messy routing required.
Choose How to Get Started
Build a custom MCP for your own tools, or connect a ready-made integration from our catalog.
Build Your Own
Turn any API into an MCP. Import a spec, define Agent Skills, or deploy with MCPFusion.
- Import from OpenAPI, Swagger, or YAML specs
- Create Agent Skills with progressive disclosure
- Deploy to edge with MCPFusion framework
- Built in DLP, auth, and compliance on each call
- Real time usage dashboard and cost metering
- Publish to catalog or keep private
Make Your AI Do More
Start with Basis Technologies, then connect any of our 5,200+ other servers whenever your AI needs more. One click, no limits.
- Use this MCP plus 5,200+ others, all in one place
- Add new capabilities to your AI anytime you want
- Connections are secured and governed automatically
- Track usage and costs across all your servers
- Works with Claude, ChatGPT, Cursor, and more
- New servers added to the catalog weekly
Independent Platform Disclaimer: Vinkius is an independent platform and is not affiliated with, endorsed by, sponsored by, verified by, or otherwise authorized by Basis Technologies. All third-party trademarks, logos, and brand names are the property of their respective owners. Their use on this website is strictly for informational purposes to identify service compatibility and interoperability.
VINKIUS CLOUD
Cloud Hosted
Managed infra
V8 Isolated
Sandboxed per request
Zero-Trust Proxy
No stored credentials
DLP Enforced
Policy on each call
GDPR Compliant
EU data residency
Token Compression
~60% cost reduction
Basis Technologies MCP: Streamlining Programmatic Ad Campaign Status Checks
Manual campaign auditing involves navigating complex DSP dashboards. You have to click through campaigns, then drill down into tactics, and finally check the ad creative statusβit's slow, prone to missing details, and requires constant context switching.
With this MCP, you simply ask your agent for a list of all active campaigns or request performance data using `get_campaign_performance`. You get an immediate, structured readout that tells you exactly what's running and how itβs performing right now.
Basis Technologies MCP: Auditing Line Item Performance with Campaign Data
Before this tool, understanding why a specific tactic underperformed required piecing together data from multiple sources: the campaign budget, the overall performance report, and the line item settings. It was an archaeological dig of tabs.
Now, you can run `get_tactic` followed by `get_tactic_performance`. You instantly see if a poor result is due to targeting issues or insufficient ad spendβthe diagnosis happens in seconds.
What Basis Technologies MCP for AI Agents MCP does for your AI
This MCP connects your account to any AI client, letting you orchestrate complex programmatic advertising workflows using simple chat commands. Instead of jumping through complicated dashboards, you talk to your agent about campaign status, performance gaps, or ad creative audits and get immediate answers. For example, you can ask the system to list all campaigns or retrieve real-time delivery statistics for a specific tactic.
Itβs built to handle everything from high-level client brand oversight down to verifying individual ad creatives. You just tell your agent what data you needβwhether it's campaign metadata or performance metricsβand it handles the retrieval. Since Vinkius hosts this MCP, your AI agent gets access right alongside thousands of other industry tools, making it a single source for all your marketing tech needs.
019d7558-e022-73eb-a295-4334c20ea525 How to set up Basis Technologies MCP for AI Agents MCP
The bottom line is you stop navigating dashboards and start talking directly to your ad platform data.
Subscribe to this MCP and provide your Basis DSP Access Token.
Connect the service to any compatible AI client or agent.
Ask your agent natural language questions, like 'What's the performance of my Q3 retargeting campaign?' and get immediate, structured data back.
Who uses Basis Technologies MCP for AI Agents MCP
This MCP is essential for Media Buyers who spend too much time clicking through complex DSP interfaces, AdOps teams needing rapid creative audits, or Account Managers who need instant performance reports during client calls. If your job involves checking ad pacing or auditing line items, you're in the right place.
Using this MCP, a media buyer can quickly check campaign statuses and pull detailed metadata without leaving their primary workflow.
The AdOps team uses the system to audit ad creatives and validate tactic configurations straight from their core workflow tools.
An account manager retrieves performance reports for multiple clients on demand, summarizing complex data points during meetings or for automated summaries.
Benefits of connecting Basis Technologies MCP for AI Agents MCP
Instantly check campaign status and pacing without needing to navigate complex, multi-layered DSP dashboards. Just ask your agent.
Audit ad creatives using the list_ads tool; verify statuses across every digital advertising asset in one chat session.
Get precise performance reports for both entire campaigns (get_campaign_performance) and individual tactics (get_tactic_performance), driving data-informed decisions instantly.
list_clients gives you a clear, immediate view of all advertisers and brands managed within your organization's portfolio.
The agent can retrieve detailed metadata using get_campaign or use get_tactic to understand targeting and bidding strategies without manual drill-down.
Basis Technologies MCP for AI Agents MCP use cases
Checking Pacing Across Multiple Campaigns
An Account Manager needs to know if the 'Summer Sale 2024' campaign is pacing correctly against its budget. Instead of checking three different tabs, they simply ask their agent, and it uses get_campaign_performance to deliver a concise status report.
Auditing Creative Assets Before Launch
The AdOps team needs to make sure all new ads are ready. They use the system to run list_ads, quickly verifying the active status and metadata for dozens of creatives before a major campaign launch.
Investigating Poor Tactic Performance
A Media Buyer notices one specific line item is underperforming. They use get_tactic and get_tactic_performance to pull detailed metrics, determining whether the problem lies with targeting or bidding strategy.
Getting an Overview of All Clients
An Account Manager needs a list of all active clients for a quarterly review. They use list_clients and then reference specific brands using list_brands, generating the necessary data points in minutes.
Basis Technologies MCP for AI Agents MCP tradeoffs
What to watch out for, and the recommended way to handle each one.
Trying to find campaign status manually
A user opens the DSP, clicks on 'Campaigns,' filters by date range, and then has to click into each of the 15 active campaigns one by one to check spending.
Instead, ask your agent to list_campaigns and then request performance metrics for specific IDs using get_campaign_performance. It pulls all that data in a single query.
Confusing client lists with brands
A user sees names and assumes they are the same thing, leading to incorrect reporting on who is paying for what campaigns.
Always use list_clients first to get the list of advertisers. Then, if you need a breakdown of assets, run list_brands to accurately separate client ownership from brand assets.
Overlooking ad creative metadata
An AdOps specialist assumes an ad is live just because the campaign is running, but fails to check if the individual creative asset itself was approved or flagged.
Always run list_ads when auditing. This guarantees you see the true status of every single ad creative, not just the campaign wrapper.
When to use Basis Technologies MCP for AI Agents MCP
Use this MCP if your primary job involves tracking performance metrics and managing assets within a large programmatic DSP environment. It's perfect for anyone who needs to routinely compare campaign data against tactic-level results or audit creatives across multiple campaigns. Don't use it if you only need general marketing analytics that don't tie directly back to specific ad line items; those might be better handled by dedicated BI tools. Also, avoid using this MCP just to view a single brand listβuse list_brands for that, or use an alternative CRM tool for managing contact records.
Frequently asked questions about Basis Technologies MCP for AI Agents MCP
How does the Basis Technologies MCP help me track campaign performance data? +
It lets your AI agent retrieve real-time KPIs and delivery statistics for any campaign or tactic. Instead of manual dashboard checks, you just ask for a report, and it delivers the exact numbers you need.
Can I use Basis Technologies MCP to audit my ad creatives? +
Yes. You can list all your current ad assets and check their status (Active, Draft, Archived) instantly. This is crucial for making sure nothing drops out of rotation unexpectedly.
Does this help me manage multiple clients' data in one place? +
The MCP provides tools to list all managed brands and client accounts. You can centralize the overview, allowing you to compare performance metrics across different advertisers easily.
I need to know how my line items are doing; is that possible with Basis Technologies MCP? +
Absolutely. The MCP lets you query specific tactics (line items) and pull detailed performance metrics, helping you pinpoint if the issue is targeting or bidding strategy.
Is this better than using my DSP dashboard directly for reports? +
Yes. It takes the data out of the complex platform interface and puts it into a simple chat conversation. You get structured, concise answers without having to click through multiple pages.