Infobip MCP. Send messages, update profiles, and track delivery status.
Infobip (Omnichannel Communications) connects your AI agent to global messaging, customer profiles, and communication logs. Send verified SMS, WhatsApp Business, or HTML emails from one conversation thread. Manage audience data in the People CDP, check delivery reports for accuracy, and ensure compliance with GDPR deletions.
Give Claude and any AI agent real-world access
Create, update, or retrieve detailed customer records within the People CDP to personalize outreach.
Dispatch verified WhatsApp messages using professional session parameters through your agent.
Send high-priority, international SMS messages directly from a natural language prompt.
Generate and send structured, formatted emails using the Infobip API.
Review logs of sent SMS messages and track detailed delivery reports for performance monitoring.
Execute irreversible data erasure requests on specific customer profiles to meet GDPR standards.
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What AI agents can do with Infobip (Omnichannel Communications) 10 Tools
These ten tools let your agent manage full-cycle communication: sending multi-channel messages, updating user records, and auditing delivery logs.
Make your AI actually useful.
Add this MCP to Claude, Cursor, or Windsurf and your AI stops guessing. It gets real tools to look things up, take action, and handle the stuff you keep doing by hand.
Start using Infobip (Omnichannel Communications) MCPUpsert Crm Person
Creates or updates a customer profile in the CDP by adding structured data attributes.
Delete Crm Person
Permanently deletes a specific customer profile from the CDP to ensure privacy...
Get Delivery Reports
Retrieves deep internal metrics, showing how messages moved through various global...
Get Person Details
Fetches complete structural details for a specific person's profile within the CDP.
List Sms Logs
Retrieves a log of all sent SMS messages over a defined period, including message...
List Crm People
Lists and enumerates existing structured customer profiles to identify target audiences.
Dispatch Html Email
Sends a formatted email message using the Infobip API structure.
Dispatch Sms Message
Routes and provisions an SMS payload for secure international delivery via Infobip.
Dispatch Whatsapp Message
Sends a message to Meta WhatsApp APIs after validating the recipient's routing space.
Update Person Name
Changes specific web CRM parameters for an existing person record in the CDP.
Security and governance baked right in.
Pick your AI client below to get set up. Just create a Vinkius account, subscribe, and you're instantly up and running. We handle the entire backend infrastructure, delivering out-of-the-box support for HTTPS Streamable, SSE, and OAuth2—zero messy routing required.
Choose How to Get Started
Build a custom MCP for your own tools, or connect a ready-made integration from our catalog.
Build Your Own
Turn any API into an MCP. Import a spec, define Agent Skills, or deploy with MCPFusion.
- Import from OpenAPI, Swagger, or YAML specs
- Create Agent Skills with progressive disclosure
- Deploy to edge with MCPFusion framework
- Built in DLP, auth, and compliance on each call
- Real time usage dashboard and cost metering
- Publish to catalog or keep private
Make Your AI Do More
Start with Infobip (Omnichannel Communications), then connect any of our 5,200+ other servers whenever your AI needs more. One click, no limits.
- Use this MCP plus 5,200+ others, all in one place
- Add new capabilities to your AI anytime you want
- Connections are secured and governed automatically
- Track usage and costs across all your servers
- Works with Claude, ChatGPT, Cursor, and more
- New servers added to the catalog weekly
Independent Platform Disclaimer: Vinkius is an independent platform and is not affiliated with, endorsed by, sponsored by, verified by, or otherwise authorized by Infobip. All third-party trademarks, logos, and brand names are the property of their respective owners. Their use on this website is strictly for informational purposes to identify service compatibility and interoperability.
VINKIUS CLOUD
Cloud Hosted
Managed infra
V8 Isolated
Sandboxed per request
Zero-Trust Proxy
No stored credentials
DLP Enforced
Policy on each call
GDPR Compliant
EU data residency
Token Compression
~60% cost reduction
Keeping up with global communication rules is a nightmare.
Right now, sending an international update means logging into your CRM to find the customer ID. Then you open a separate email tool and write the content; if that fails, you have to switch tabs to use WhatsApp or SMS, manually pasting contact numbers. It’s a painful sequence of clicks, copy-pastes, and error messages.
With this MCP, your agent handles the entire lifecycle in one conversation. You tell it the goal—'Alert these 50 people about the outage.' The agent pulls the audience list using `list_crm_people`, personalizes the message, sends it across WhatsApp, SMS, and email, and even gives you a report showing exactly which ones failed to deliver.
Send messages and manage profiles with Infobip (Omnichannel Communications)
The tedious parts that vanish are the manual profile lookups, the cross-platform switching, and writing basic logging scripts. You don't have to manually run checks like `get_delivery_reports` or write a multi-step API script just to update one field.
You simply ask your agent. It handles the complexity of routing messages globally, updating records in the People CDP (`upsert_crm_person`), and ensuring you stay compliant—all without ever leaving your chat interface.
What Infobip MCP does for your AI
Need to communicate globally but hate switching between CRM dashboards, email clients, and messaging platforms? This MCP lets your AI agent handle all of it using natural conversation. You'll manage customer profiles across multiple channels—like updating a person’s name or creating a new marketing record—and dispatch messages instantly. Whether you need high-priority SMS to an international number, a professional WhatsApp update, or a formatted email blast, it works seamlessly from your AI client.
It also gives you deep visibility into how those messages perform; check real-time delivery reports and inspect logs to confirm everything reached its target carrier. Plus, if privacy laws change, the agent executes irreversible data erasure requests right in the People CDP. Connect this MCP through Vinkius and stop treating communications as a series of siloed tasks.
019d75b9-5e5f-7071-b17d-3c4502378dbf How to set up Infobip MCP
The bottom line is you talk to your AI client like a human and it handles all the complex communication routing and profile management behind the scenes.
First, subscribe to this MCP and provide your Infobip Base URL and API Key.
Next, tell your AI client the task: 'Send a WhatsApp message to X' or 'Update the email for user Y'.
The agent executes the command using the appropriate tool, sending the message or updating the record immediately.
Who uses Infobip MCP
Marketing Operations teams who spend too much time checking delivery dashboards. Support Leads tired of manually sending incident updates via multiple channels. Any developer needing to test omnichannel message flows without writing a single script.
Uses the agent during an active outage to rapidly send critical customer status updates via WhatsApp or SMS.
Runs audience checks, listing all people in the CDP, and then sends personalized email campaigns based on profile traits.
Tests message payloads across different channels (SMS, WhatsApp) and retrieves detailed proxy logs to validate routing logic.
Benefits of connecting Infobip MCP
Centralized Communication: You don't need separate tools for SMS, WhatsApp, or email. Your agent handles all three channels from one conversation, keeping your workflow focused.
Real-Time Delivery Visibility: The get_delivery_reports tool tracks message handoffs across global carriers, so you know exactly when and why a message fails to deliver.
Data Governance: Need GDPR compliance? Use delete_crm_person to permanently erase profiles. Or use upsert_crm_person to build out structured records for marketing segments.
Efficiency Boost: Instead of manually writing API calls or running scripts, you simply ask your agent to perform actions like sending a WhatsApp message or listing people using natural language.
Deep Profiling: The system lets you go beyond simple name changes. You can use get_person_details and list_crm_people to pull complex, nested traits for hyper-personalized communication.
Infobip MCP use cases
Handling a High-Priority Incident Alert
A support lead needs to notify 50 clients about an outage. Instead of mass emailing and hoping they see it, the agent first uses list_crm_people to pull the affected audience list, then dispatches rapid updates via dispatch_whatsapp_message or high-priority SMS.
Running a Targeted Re-engagement Campaign
The marketing team wants to reach users who haven't logged in. The agent uses list_crm_people to find the target group, then dispatches tailored HTML emails and updates their profile status using upsert_crm_person.
Auditing a Failed Campaign
A campaign failed partially. The agent reviews the results by calling get_delivery_reports to see which numbers were rejected, and then uses list_sms_logs to pull exact failure IDs for follow-up.
Maintaining Data Integrity Post-Exit
A customer requests account deletion. The agent immediately executes the delete_crm_person tool, guaranteeing irreversible data erasure and keeping compliance logs accurate.
Infobip MCP tradeoffs
What to watch out for, and the recommended way to handle each one.
Treating it like a general messaging API
Trying to use this MCP just to send simple text messages without tracking or profile context.
Always start by defining the recipient using list_crm_people and confirm their details with get_person_details. This ensures your communication is targeted, not just broadcasted.
Ignoring compliance needs
Sending messages to an old profile without checking if the customer opted out or requested deletion.
Before sending any message, check for retention flags and use delete_crm_person when required. This keeps your communication queue clean and compliant.
Relying on single-channel updates
Sending a critical update only via email because it's easiest, missing the user who relies solely on WhatsApp for alerts.
Use your agent to coordinate communications across multiple channels. Dispatch an HTML email and follow up with a high-priority SMS message in one go.
When to use Infobip MCP
Use this MCP if your primary pain point is coordinating communications across diverse, regulated channels—SMS, WhatsApp, Email—while simultaneously managing the source data (profiles/CDP). You need to know who you're talking to and if it's okay to talk to them. Don't use this if you just need a simple SMS sender; that’s too narrow. If your goal is simply logging or tracking without profile management, consider dedicated analytics tools. This MCP excels when the message dispatch (e.g., dispatch_whatsapp_message) must be informed by the customer record (get_person_details) and validated for compliance (delete_crm_person).
Frequently asked questions about Infobip MCP
How does Infobip (Omnichannel Communications) MCP handle GDPR deletion? +
It handles it by executing the delete_crm_person tool. This function permanently vaporizes specific CDP profiles, ensuring you meet data erasure requirements.
Can I send multiple types of messages with Infobip (Omnichannel Communications) MCP? +
Yes, your agent can coordinate across channels. You can dispatch SMS using dispatch_sms_message, professional WhatsApp updates via dispatch_whatsapp_message, and formatted HTML emails.
What if I need to check the history of sent SMS messages? +
You use the list_sms_logs tool. It retrieves explicit cloud logging, allowing you to track what was sent, when it was sent, and its message ID.
Is Infobip (Omnichannel Communications) MCP only for marketing? +
No. You can use the CDP functions (get_person_details, list_crm_people) to manage customer profiles for any purpose, including support or operational alerts.
Does this MCP help me update a user's name? +
Yes. You use the update_person_name tool to mutate global Web CRM parameters and modify specific people identifiers in the CDP.