Supercharge your AI with Smaily Alternative. Manage subscribers, campaigns, and automation runs instantly.
Works with every AI agent you already use
…and any MCP-compatible client
Connect to your AI in seconds.
Smaily Alternative manages your entire email marketing stack through natural conversation. Use this server to list, add, delete subscribers, inspect templates, and trigger campaigns directly from your AI client.
You get full control over complex automation workflows without touching the dashboard.
What your AI can do
Add update subscriber
Adds a new contact to your mailing list or modifies existing details for an active subscriber.
Delete subscriber
Removes a specific user from your Smaily contact lists entirely.
Get campaign
Retrieves detailed information, including status and content, for one specified campaign ID.
Add new contacts, update fields for existing users, or delete records from your mailing list.
Get specific data on campaigns—like their ID or status—or list all active and archived campaigns available to send.
List your defined automation workflows and trigger them instantly for any specified subscriber, starting lead nurturing immediately.
View details of saved email templates to ensure consistent branding and correct content before scheduling a send.
Execute an entire campaign send immediately, bypassing the standard web dashboard flow.
Ask an AI about this
Compatible AI Apps
OAuth 2.0 CompatibleWaiting for input…
Smaily Alternative: 10 Tools for Marketing Automation
Use these tools to perform all core marketing actions—from managing subscribers to triggering full campaigns—all through your chat interface.
Make your AI actually useful.
Add this MCP to Claude, Cursor, or Windsurf and your AI stops guessing. It gets real tools to look things up, take action, and handle the stuff you keep doing by hand.
Start using Smaily on VinkiusAdd Update Subscriber
Adds a new contact to your mailing list or modifies existing details for an active subscriber.
Delete Subscriber
Removes a specific user from your Smaily contact lists entirely.
Get Campaign
Retrieves detailed information, including status and content, for one specified...
Get Template
Fetches the specific details of a saved email template by its name or ID.
List Automations
Shows you a comprehensive list of all automated workflows currently set up in your...
List Campaigns
Returns a list containing the IDs and names of every campaign you've created.
List Subscribers
Pulls a report listing all active subscribers in your contact database.
List Templates
Provides an overview of all the email templates you have saved and available to use.
Send Campaign
Immediately sends a selected campaign out to your audience, bypassing scheduling...
Trigger Automation
Manually kicks off an automation workflow for one or more specific subscribers.
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Choose How to Get Started
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Build Your Own
Turn any API into an MCP. Import a spec, define Agent Skills, or deploy with MCPFusion.
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Start with Smaily, then connect any of our 5,000+ other servers whenever your AI needs more. One click, no limits.
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Works with Claude, ChatGPT, Cursor, and more
The Model Context Protocol standardizes how applications expose capabilities to LLMs. Instead of operating in isolation, your AI gains direct access to external platforms, live data, and real-world actions through secure, standardized connections.
This connection provides 10 powerful capabilities that interface natively with Claude, ChatGPT, Cursor, and other compatible AI platforms. No middleware. No custom integration required.
Managing email campaigns shouldn't require jumping between six different dashboard tabs.
Today, updating a subscriber list means logging into your CRM, switching to the Smaily tab, finding the contact record, clicking 'edit,' and saving. If you have 50 leads to process, that's at least an hour of repetitive clicks and copy-pasting.
With this MCP server, you tell your agent: 'Add these 10 addresses.' The agent runs `add_update_subscriber` in the background. You get a clean confirmation message—and it’s done. No clicking required.
The `send_campaign` tool gets campaigns out faster than manual scheduling.
Normally, sending an email requires you to select the campaign from a list, review its status, hit 'draft,' and then find the 'send now' button—a process prone to accidental delays or double-sends. It’s complex just for a quick blast.
Now, your AI client runs `send_campaign`. You ask it to send Campaign ID 102. The agent handles the entire communication protocol. That campaign goes out immediately, without you ever having to navigate the 'Send' menu.
What your AI can actually do with this
This Smaily Alternative MCP Server gives you total hands-on control of your entire email marketing stack. You connect it to your AI client and manage everything—from updating a single contact record to firing off complex automation sequences—all through natural conversation. Forget digging through dashboards; here’s how you run the show.
Subscribers Management
When you need to handle contacts, you've got three tools ready: use list_subscribers to pull a report showing every active contact in your database. You can add new people using add_update_subscriber, or if someone's details change, you just run add_update_subscriber again to modify their existing record. If you need to wipe a user from the list completely, delete_subscriber handles that for you.
Template Inspection
Before you hit send on anything, you gotta check your messaging. Use list_templates to get an overview of every email template saved in your account. If you want to deep-dive into a specific design or make sure the branding is perfect, run get_template, which fetches all the details for a template by its name or ID.
Campaign Control and Sending
Managing campaigns means knowing exactly what's going out and when. You can view every campaign you’ve set up—whether it's active or archived—by calling list_campaigns. To check the status, content, or performance data for one specific send, run get_campaign using its unique ID. When it's time to blast an email out, use send_campaign to fire off a selected campaign immediately, bypassing any scheduled queues on the web interface.
Automation Workflows
For lead nurturing and complex sequences, you rely on automations. First, see what’s built by running list_automations to get a comprehensive list of every workflow defined in your account. If a specific subscriber needs that automated process kicked off right now, just use trigger_automation, passing the ID of the automation and the target subscriber's details.
This lets you start lead nurturing instantly without manual intervention.
019e38ee-b690-71c0-800c-3e9b098b60a6 Here's how it actually works
The bottom line is: your AI client talks directly to Smaily's backend, handling all the API calls so you don't have to leave your chat window.
First, subscribe to this server and enter your Smaily Subdomain, API Username, and API Password.
Next, talk to your AI client. You'll ask it to perform an action—for instance, 'List all my campaigns.'
The agent runs the necessary tool (like list_campaigns) and hands you a clean list of results or confirmation that the task was completed.
Who is this actually for?
This setup is for marketing ops engineers and content managers who are tired of dashboard hopping. If your job involves running campaigns or updating lead lists, this server lets you do it from a single chat interface.
Checks campaign statuses, runs newsletters via send_campaign, and reviews performance data without logging into the main dashboard.
Adds new leads to specific automation workflows or manually updates subscriber details when a prospect moves down the sales funnel.
Integrates email triggers and subscriber list management into custom scripts or testing environments using the various tools.
What Changes When You Connect
Stop dashboard hopping. You can list all campaigns using list_campaigns and get their full details with get_campaign, keeping your workflow inside the chat window.
Instant lead action. Instead of going through a funnel UI, you use add_update_subscriber and immediately follow up by running trigger_automation for that specific user.
Template consistency is guaranteed. Before sending anything, check your message with list_templates or get_template to confirm the branding hasn't slipped.
Control complex flows directly. You can list all available workflows with list_automations and kick them off immediately using trigger_automation, regardless of their original schedule.
Real-time data access. Querying campaign performance or subscriber lists via list_subscribers gives you the necessary stats without needing to run a separate report export.
See it in action
The Quarterly Review
A marketing manager needs to know if last quarter's 'Holiday Sale' campaign actually went out. Instead of logging into the dashboard and searching through archives, they ask their agent: 'What is the status of Campaign ID 105?' The agent runs get_campaign, confirming it was sent successfully.
The Cold Lead Conversion
An SDR gets a promising cold lead. They can't wait for the manual process. They ask their agent to 'Add test@example.com and put them in the welcome sequence.' The agent uses add_update_subscriber followed by trigger_automation, getting the lead started instantly.
The Emergency Send
A sudden product launch requires an immediate announcement email, bypassing the usual review process. A team member tells their agent: 'Send out the Product Launch campaign right now.' The agent executes send_campaign immediately.
The Cleanup Crew
Your team identifies a list of inactive or bounced emails that need to be removed from the master list. They instruct their agent: 'Delete these 50 subscribers.' The agent runs delete_subscriber, keeping your contact list clean and compliant.
The honest tradeoffs
Trying to manually update a user.
The developer tries to write complex, multi-step API calls just to change one field on one subscriber record, resulting in messy code and multiple failure points.
Use the add_update_subscriber tool. It handles both adding new records and updating specific fields for existing subscribers in a single call.
Relying only on list views.
The marketer runs list_campaigns but doesn't know which one is ready to go. They have to leave the chat and click through campaign details one by one.
First, check available campaigns using list_campaigns. Then, use get_campaign on the specific ID you need before attempting a send.
Forgetting automation steps.
The team thinks that listing automations (list_automations) is enough. They forget they have to specifically run one for the user, so the lead never gets nurtured.
Always follow list_automations with a targeted action using trigger_automation, specifying which workflow and which subscriber.
When It Fits, When It Doesn't
Use this server if your core marketing function is managing sequences of actions: listing resources, updating contacts, or triggering predefined workflows. If you need to manually check campaign status (get_campaign) or modify a user's record (add_update_subscriber), this is the right tool.
Don't use it if your primary need is general analytics that requires deep database joins (you might need a dedicated BI connector). Also, don't rely on it for content brainstorming; you still have to write the copy. This server is an action engine, not a creative partner.
Questions you might have
How do I check which campaigns are available? (list_campaigns) +
You run list_campaigns. This returns a list of all campaign IDs and names, letting you know exactly what's ready to go or needs updating.
What if I need to change someone’s email? (add_update_subscriber) +
Use add_update_subscriber. You just provide the user's ID and the new field data. It handles both adding a brand-new contact and modifying an existing one.
Can I manually restart a nurture sequence? (trigger_automation) +
Yes, use trigger_automation. You specify the workflow ID and the subscriber's email. The agent fires the automation, restarting the welcome flow immediately.
Where do I find my saved message layouts? (list_templates) +
Run list_templates. This gives you a full inventory of all your reusable templates so you can confirm they're up-to-date before writing a new campaign.
How do I use `delete_subscriber` to clean up old or inactive contacts? +
The delete_subscriber tool permanently removes a contact from your list. When you run this, remember it’s irreversible data cleanup—it won't just deactivate them; they're gone from Smaily.
What specific performance metrics does the `get_campaign` tool return? +
It returns deep details on a single campaign, including its current status, send history, and key performance indicators (KPIs). This is better than just listing campaigns because you get the actual data.
If I need to know my total audience size, how should I use `list_subscribers`? +
Running list_subscribers retrieves a comprehensive list of every contact in your system. This allows you and your agent to count the current roster or prepare bulk data for export.
What limitations should I be aware of when executing a send via `send_campaign`? +
The send_campaign tool executes sends immediately. For massive audience lists, watch out for potential API rate limits imposed by Smaily to ensure your agent doesn't fail halfway through.
Can I add a new subscriber with custom fields using the AI? +
Yes! Use the add_update_subscriber tool. You can provide the email and a JSON string for the fields parameter to include custom data like names or preferences.
How do I trigger an automated email for a specific user? +
Simply use the trigger_automation tool by providing the automation_id and the subscriber's email. This will immediately start the workflow for that contact.
Is it possible to see the content of my email templates? +
Yes, you can use list_templates to find the ID and then get_template to retrieve the full details and structure of a specific email template.
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