Vinkius

UTM Campaign Builder MCP. Stop Building Broken Tracking Links.

UTM Campaign Builder generates flawless marketing tracking links by safely encoding UTM parameters into any base URL. Stop manually building complex links and risking broken Google Analytics routing. This MCP lets your agent handle all the tricky parts of query string management, ensuring every link works perfectly for accurate data attribution.

UTM Campaign Builder MCP is compatible with Claude Claude
UTM Campaign Builder MCP is compatible with ChatGPT ChatGPT
UTM Campaign Builder MCP is compatible with Cursor Cursor
UTM Campaign Builder MCP is compatible with Gemini Gemini
UTM Campaign Builder MCP is compatible with Windsurf Windsurf
UTM Campaign Builder MCP is compatible with VS Code VS Code
UTM Campaign Builder MCP is compatible with JetBrains JetBrains
UTM Campaign Builder MCP is compatible with Vercel Vercel
See Vinkius in Action

Give Claude and any AI agent real-world access

Generate Encoded Tracking URLs

Provides all necessary base URL, source, medium, and optional campaign tags to build a fully encoded, functional marketing tracking link.

Waiting for input…

AI Agent
UTM Campaign Builder

What AI agents can do with UTM Campaign Builder: 1 Tool Available

Use the build_utm_url tool to construct, encode, and validate perfect marketing campaign links for reliable data attribution.

Make your AI actually useful.

Add this MCP to Claude, Cursor, or Windsurf and your AI stops guessing. It gets real tools to look things up, take action, and handle the stuff you keep doing by hand.

Start using UTM Campaign Builder MCP

Build Utm Url

Constructs a complete marketing UTM tracking URL by safely encoding all parameters into the base link.

Security and governance baked right in.

Pick your AI client below to get set up. Just create a Vinkius account, subscribe, and you're instantly up and running. We handle the entire backend infrastructure, delivering out-of-the-box support for HTTPS Streamable, SSE, and OAuth2—zero messy routing required.

UTM Campaign Builder MCP is compatible with Claude

Claude AI

1

Open Claude Settings

Go to claude.ai, click your profile icon, then navigate to Customize → Connectors.

2

Add Custom Connector

Click the "+" button and select Add custom connector. Paste your Vinkius endpoint URL:

https://edge.vinkius.com/[YOUR_TOKEN_HERE]/mcp

Replace [YOUR_TOKEN_HERE] with your token from cloud.vinkius.com. For OAuth-protected servers, expand Advanced settings to add credentials.

3

Start a conversation

Open a new chat. The UTM Campaign Builder integration is available immediately — no restart needed.

Choose How to Get Started

Build a custom MCP for your own tools, or connect a ready-made integration from our catalog.

Build Your Own

Turn any API into an MCP. Import a spec, define Agent Skills, or deploy with MCPFusion.

  • Import from OpenAPI, Swagger, or YAML specs
  • Create Agent Skills with progressive disclosure
  • Deploy to edge with MCPFusion framework
  • Built in DLP, auth, and compliance on each call
  • Real time usage dashboard and cost metering
  • Publish to catalog or keep private
Start building

Make Your AI Do More

Start with UTM Campaign Builder, then connect any of our 5,200+ other servers whenever your AI needs more. One click, no limits.

  • Use this MCP plus 5,200+ others, all in one place
  • Add new capabilities to your AI anytime you want
  • Connections are secured and governed automatically
  • Track usage and costs across all your servers
  • Works with Claude, ChatGPT, Cursor, and more
  • New servers added to the catalog weekly
UTM Campaign Builder MCP server cover

Independent Platform Disclaimer: Vinkius is an independent platform and is not affiliated with, endorsed by, sponsored by, verified by, or otherwise authorized by Node URL. All third-party trademarks, logos, and brand names are the property of their respective owners. Their use on this website is strictly for informational purposes to identify service compatibility and interoperability.

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No stored credentials

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Policy on each call

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The Headache of Broken Links

Today, building a campaign link means copy-pasting a base URL, then remembering which parameters are needed. You have to add the source, medium, and maybe two more tags. Then you hit the inevitable problem: do you use an ampersand (&)? Does the platform need encoding for spaces? If your agent messes up one character, your data attribution breaks immediately. You spend time debugging broken analytics dashboards because of a single misplaced query string.

With this MCP, you simply tell your agent what needs tracking—the source, the medium, and the base URL. It handles all the messy rules under the hood using build_utm_url. You get back one single link that is guaranteed to work across platforms, giving you confidence in every click.

The UTM Campaign Builder MCP: Flawless Link Generation

You don't have to worry about forgetting which tags need encoding or if a link already has parameters that conflict with your new inputs. You don't have to manually check for double query markers or invalid characters.

The result is simple: you get reliable, perfectly encoded tracking URLs every time. Your marketing data stays clean and actionable.

What UTM Campaign Builder MCP does for your AI

When you're drafting a social media post or an email campaign, your AI client needs to add tracking data—the UTM parameters. The problem is that LLMs are notoriously bad at building these links correctly; they often hallucinate broken query strings, mess up URL encoding for spaces, or drop existing parameters entirely.

This ruins your analytics and makes it impossible to track where traffic actually came from. This MCP fixes that whole headache.

It safely merges source, medium, campaign, and other tags into any link you provide, using strict browser-grade encoding every time. Because this MCP is hosted on Vinkius, you connect once through your preferred AI client—whether it's Claude or Cursor—and gain access to the entire catalog of specialized tools, including this one.

You just tell your agent what data points you need tracked and let it generate a guaranteed working link.

Built · Hosted · Managed by Vinkius UTM Campaign Builder - Generate Tracking Links with AI
Server ID 019e3905-7e5b-71db-9bf2-7c8320598ca1
Vinkius Inspector
Compliance Grade A+
Score 100/100
Vinkius Inspector Badge — Score 100/100

Frequently asked questions about UTM Campaign Builder MCP

How does the UTM Campaign Builder MCP fix broken links? +

It uses strict browser-grade encoding to build the URL. This prevents common errors like double ampersands or improper encoding of spaces that usually break analytics tracking.

Can I use the build_utm_url tool if my link already has parameters? +

Yes. The tool is designed to safely merge new UTM tags onto existing URLs without overwriting or corrupting any data points that are already present in the base link.

What kind of platforms work with this MCP? +

Because it generates standard URL parameters, the generated links work anywhere—Google Analytics, Facebook Ads, email marketing services, and more.

Does UTM Campaign Builder only generate Google Analytics tags? +

No. While optimized for Google Analytics attribution, it handles all core UTM parameters (source, medium, campaign, etc.) required by most major analytics platforms.