How to Use the AdRoll MCP in OpenAI Agents SDK

Connect AdRoll to your OpenAI Agents SDK project to automate ad performance tracking and campaign management.

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Connect AdRoll MCP to OpenAI Agents SDK

Create your Vinkius account to connect AdRoll to OpenAI Agents SDK and route execution through our secure gateway. The platform manages server hosting, runtime updates, and security layers. Configuration requires no manual server provisioning.

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Setup AdRoll with OpenAI Agents SDK

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Pull AdRoll campaign data into OpenAI Agents SDK

Your agent fetches live campaign metadata instantly using `get_campaign_details`. It skips the dashboard login and grabs exactly what you need to feed your logic. This MCP Server provides the raw input your agent requires for decision-making. You get structured data ready for your Python logic without manual parsing.

Track performance metrics with OpenAI Agents SDK

Call `get_performance_report` to pull specific EID and date-filtered stats directly into your workflow. Your agent processes these numbers to identify trends in real-time. You avoid the overhead of custom API wrappers. The tool returns the raw performance figures your agent uses to adjust bid strategies or budget pacing.

Manage ad creatives in OpenAI Agents SDK

Use `list_ads` and `list_advertisables` to audit your active marketing assets. Your agent maintains a clear view of every creative running across your accounts. This keeps your agent informed about current inventory. You spend less time searching for IDs and more time letting your agent handle the administrative heavy lifting.

Setup guide

Set up AdRoll MCP in OpenAI Agents SDK

Prerequisites

Python 3.10+ installed
openai-agents package (pip install openai-agents)
Active Vinkius subscription with a valid endpoint token

1

Install the SDK

Run pip install openai-agents to install the OpenAI Agents SDK. The MCP integration is built-in — no extra dependencies needed.
2

Connect via SSE transport

Use MCPServerSse with your Vinkius endpoint URL. Replace [YOUR_TOKEN_HERE] with your token from cloud.vinkius.com. The SDK auto-discovers all AdRoll tools at runtime.
3

Create your Agent

Pass the MCP to Agent(mcp_servers=[server]). The agent receives AdRoll tools as native definitions — JSON schemas resolve automatically.
4

Run the agent

Call Runner.run(agent, prompt) to execute. The agent invokes the appropriate AdRoll tools and returns structured results. Copy the full example on the right to get started.

agent.py

import asyncio
from agents import Agent, Runner
from agents.mcp import MCPServerSse

async def main():
    async with MCPServerSse(
        url="https://edge.vinkius.com/[YOUR_TOKEN_HERE]/mcp"
    ) as server:
        agent = Agent(
            name="AdRoll Agent",
            instructions="You have access to AdRoll tools.",
            mcp_servers=[server],
        )
        result = await Runner.run(agent, "List recent transactions")
        print(result.final_output)

asyncio.run(main())

Get your connection token →

Independent Platform Disclaimer: Vinkius is an independent platform and is not affiliated with, endorsed by, sponsored by, verified by, or otherwise authorized by AdRoll. All third-party trademarks, logos, and brand names are the property of their respective owners. Their use on this website is strictly for informational purposes to identify service compatibility and interoperability.

Why Choose Vinkius

Vinkius connects your tools to AI with real-time monitoring and automatic cost savings — all from one dashboard.

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Common questions about AdRoll MCP in OpenAI Agents SDK

Install the SDK and plug in the server URL via the MCPServerStreamableHttp class. Your agent auto-discovers the tools, letting you call them as standard Python functions.

Currently, this server focuses on reading performance and metadata. You can use it to monitor your accounts, but it does not support write actions.

Yes. Since the tools are exposed to your agent, the built-in guardrails validate every request before the server executes the call. It prevents your agent from making unauthorized queries.

The data moves directly from the API to your local agent memory. We do not store your campaign records or ad metrics on Vinkius servers.

You authenticate via a single endpoint token managed by Vinkius. Your agent only sees the specific campaign IDs and performance metrics you authorize.

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