Can I trigger an API campaign for a specific user?

Yes! Use the `trigger_campaign` tool with the Campaign ID and a JSON array of recipient objects (e.g., `[{"external_user_id":"123"}]`).

How do I update a user's custom attribute?

Simply ask the agent to `track_user` and provide the External ID along with the new attributes in JSON format (e.g., `{"favorite_color":"blue"}`).

Does the integration allow permanently deleting a user for GDPR compliance?

Yes. Use the `delete_user` mutation with the user's External ID. This will permanently remove their profile and data from your Braze dashboard.

Braze MCP Server for Claude Desktop 10 tools — connect in under 2 minutes

Name: Braze
Availability: InStock
Author: Vinkius

modelcontextprotocol.io/quickstart/user

Built by Vinkius GDPR 10 Tools IDE

Claude Desktop is Anthropic's native application for interacting with Claude AI models on macOS and Windows. It was the first consumer application to ship with built-in MCP support, making it the reference implementation for the Model Context Protocol standard.

Get MCP Server for AI Agents

ASK AI ABOUT THIS MCP SERVER

Open in ChatGPT Open in Claude Open in Perplexity

Vinkius supports streamable HTTP and SSE.

RecommendedModern Approach — Zero Configuration

Vinkius Desktop App

The modern way to manage MCP Servers — no config files, no terminal commands. Install Braze and 2,500+ MCP Servers from a single visual interface.

Download Free Open SourceNo signup required

Classic Setup·json

{
  "mcpServers": {
    "braze": {
      // Your Vinkius token — get it at cloud.vinkius.com
      "url": "https://edge.vinkius.com/[YOUR_TOKEN_HERE]/mcp"
    }
  }
}

Fully ManagedVinkius Servers

60%Token savings

High SecurityEnterprise-grade

IAMAccess control

EU AI ActCompliant

DLPData protection

V8 IsolateSandboxed

Ed25519Audit chain

<40msKill switch

Stream every event to Splunk, Datadog, or your own webhook in real-time

* Every MCP server runs on Vinkius-managed infrastructure inside AWS - a purpose-built runtime with per-request V8 isolates, Ed25519 signed audit chains, and sub-40ms cold starts optimized for native MCP execution. See our infrastructure

About Braze MCP Server

Connect your Braze customer engagement platform to any AI agent and orchestrate your marketing automation and user tracking workflows through natural conversation.

Claude Desktop is the definitive way to connect Braze to your AI workflow. Add the Vinkius Edge URL to your config, restart the app, and Claude immediately exposes all 10 tools in the chat interface — ask a question, Claude calls the right tool, and you see the answer. Zero code, zero context switching.

What you can do

User Orchestration — Track new user attributes and events, identify anonymous users, or permanently delete user profiles for compliance.
Campaign Management — List all your marketing campaigns, retrieve detailed metadata, and instantly trigger API-based campaign sends to specific users.
Canvas (Journey) Control — List and inspect multi-step Canvases, and trigger users to enter specific Canvas workflows.
Data Export — Programmatically export user profile data by their external IDs.

The Braze MCP Server exposes 10 tools through the Vinkius. Connect it to Claude Desktop in under two minutes — no API keys to rotate, no infrastructure to provision, no vendor lock-in. Your configuration, your data, your control.

How to Connect Braze to Claude Desktop via MCP

Follow these steps to integrate the Braze MCP Server with Claude Desktop.

Open Claude Desktop Settings

Go to Settings → Developer → Edit Config to open claude_desktop_config.json

Add the MCP Server

Paste the configuration above into the mcpServers section

Restart Claude Desktop

Close and reopen Claude Desktop to load the new server

Start using Braze

Look for the 🔌 icon in the chat — your 10 tools are now available

Why Use Claude Desktop with the Braze MCP Server

Claude Desktop by Anthropic provides unique advantages when paired with Braze through the Model Context Protocol.

Claude Desktop is the reference MCP client — it was designed alongside the protocol itself, ensuring the most complete and stable MCP implementation available

Zero-code configuration: add a server URL to a JSON file and Claude instantly discovers and exposes all available tools in the chat interface

Claude's extended thinking capability lets it reason through multi-step tool usage, chaining multiple API calls to answer complex questions

Enterprise-grade security with local config storage — your tokens never leave your machine, and connections go directly to the Vinkius Edge network

Braze + Claude Desktop Use Cases

Practical scenarios where Claude Desktop combined with the Braze MCP Server delivers measurable value.

Interactive data exploration: ask Claude to query DNS records, look up WHOIS data, and cross-reference results in a single conversation

Ad-hoc security audits: type a domain name and let Claude enumerate subdomains, check DNS history, and flag configuration anomalies — all through natural language

Executive briefings: generate comprehensive domain intelligence reports by asking Claude to compile findings into a formatted summary

Learning and training: new team members can explore API capabilities conversationally without needing to read documentation

Braze MCP Tools for Claude Desktop (10)

These 10 tools become available when you connect Braze to Claude Desktop via MCP:

delete_user

Delete a user by external ID

export_user_ids

Export profile data for specific users

get_campaign_details

Get details of a specific campaign

get_canvas_details

Get details of a specific Canvas

identify_user

Identify a user (merge alias to external ID)

list_campaigns

List all campaigns

list_canvases

List all Canvases

track_user

Track user attributes or events

trigger_campaign

Trigger an API-triggered campaign

trigger_canvas

Trigger a Canvas journey

Example Prompts for Braze in Claude Desktop

Ready-to-use prompts you can give your Claude Desktop agent to start working with Braze immediately.

"List all active campaigns in Braze."

"Track user 'usr_992' with attribute {'loyalty_tier':'Gold'}."

"List all Canvases configured in the workspace."

Troubleshooting Braze MCP Server with Claude Desktop

Common issues when connecting Braze to Claude Desktop through the Vinkius, and how to resolve them.

Server not appearing after restart

Ensure the JSON is valid (no trailing commas). Check the file path: ~/Library/Application Support/Claude/claude_desktop_config.json (macOS) or %APPDATA%\\Claude\\ (Windows).

Authentication error

Verify your Vinkius token is correct. Go to cloud.vinkius.com to regenerate it if needed.

Tools not showing in chat

Click the 🔌 icon at the bottom of the chat input. If it shows 0 tools, the server may still be connecting — wait a few seconds.

Braze + Claude Desktop FAQ

Common questions about integrating Braze MCP Server with Claude Desktop.

How does Claude Desktop discover MCP tools?

When Claude Desktop starts, it reads the claude_desktop_config.json file and connects to each configured MCP server. It calls the tools/list endpoint to fetch the schema for every available tool, then surfaces them as clickable options in the chat interface via the 🔌 icon.

What happens if the MCP server is temporarily unavailable?

Claude Desktop handles disconnections gracefully — if the server is unreachable at startup, the tools simply won't appear. Once the server becomes available again, restarting Claude Desktop will re-establish the connection. There is no timeout penalty or error loop.

Can I connect multiple MCP servers simultaneously?

Yes. You can add as many servers as you need in the mcpServers section of the config file. Each server appears as a separate tool provider, and Claude can use tools from multiple servers in a single conversation turn.

Is there a limit on the number of tools per server?

Claude Desktop can handle hundreds of tools per server. However, for optimal LLM performance, Vinkius servers are designed to expose focused, well-documented tool sets rather than overwhelming the model with too many options.

Does Claude Desktop support Streamable HTTP transport?

Yes. Claude Desktop supports both SSE (Server-Sent Events) and the newer Streamable HTTP transport that Vinkius uses. Simply provide the server URL — Claude auto-negotiates the transport protocol.