How to Use the Google Analytics 4 MCP in Claude

Q: How do I connect Google Analytics 4 to my Claude Desktop app?

Open your claudedesktopconfig.json file and add this MCP server configuration under the mcpServers key. Once you save the file and restart Claude Desktop, the analytics tools will show up under the hammer icon in your chat window.

Q: Can Claude Desktop run batch queries against Google Analytics 4?

Yes, you can run multiple queries simultaneously using the batchrunreports tool. Claude Desktop parses the complex nested JSON arrays automatically, so you get clean, readable tables of your traffic data right in your chat history.

Q: What is the easiest way to pull raw conversion data in Claude Desktop?

Use the getconversions tool to instantly pull all active event conversions for your specified property ID. Your agent will fetch the exact counts and event names, bypassing the need to build custom reports inside the GA4 web console.

Run custom traffic reports and pull live conversion metrics directly inside Claude Desktop using this Google Analytics 4 MCP Server.

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Connect Google Analytics 4 MCP to Claude Desktop

Create your Vinkius account to connect Google Analytics 4 to Claude Desktop and route execution through our secure gateway. The platform manages server hosting, runtime updates, and security layers. Configuration requires no manual server provisioning.

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Setup Google Analytics 4 with Claude Desktop

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Query real-time traffic spikes inside Claude Desktop

`run_realtime_report` pulls active visitor counts and active event triggers into your Claude Desktop chat window right as they happen. You don't have to open the browser tab or wait for the standard 24-hour processing delay when monitoring a product launch. Your agent compares live hits against historical baselines on command. By using the `get_traffic_sources` tool, you can instantly see which campaigns or referrers are driving the current traffic surge. Claude Desktop displays these raw metrics directly in your workspace, letting you spot broken tracking or sudden viral loops before they ruin your daily attribution.

Analyze device and demographic performance via MCP Server

`get_device_breakdown` pulls mobile, desktop, and tablet performance data directly into your Claude Desktop workspace. You avoid the manual exporting hassle because your agent queries the Google Analytics Data API directly to pinpoint where conversion rates are dropping. Combine that breakdown with `get_user_demographics` to map exactly where your paying customers live and what language they speak. Claude Desktop processes these JSON payloads locally to help you refine your ad targeting parameters in seconds.

Run complex batch reports in your desktop chat

`batch_run_reports` lets you bundle multiple GA4 dimension queries into a single request to save API quota. Claude Desktop handles these structured payloads natively, allowing you to cross-reference page views and custom conversion events without making repetitive manual calls. If you aren't sure which dimensions are valid together, `check_compatibility` checks your custom schema before execution. This prevents broken queries and keeps your analysis moving inside the Claude Desktop interface.

Setup guide

Set up Google Analytics 4 MCP in Claude Web or Desktop

1

Open Claude Settings

Go to claude.ai, click your profile icon, then navigate to Customize → Connectors.
2

Add Custom Connector

Click the "+" button and select Add custom connector. Paste your Vinkius endpoint URL: https://edge.vinkius.com/[YOUR_TOKEN_HERE]/mcp Replace [YOUR_TOKEN_HERE] with your token from cloud.vinkius.com. For OAuth-protected servers, expand Advanced settings to add credentials.
3

Start a conversation

Open a new chat. The Google Analytics 4 MCP tools are available immediately — no restart needed.

Endpoint URL

https://edge.vinkius.com/[YOUR_TOKEN_HERE]/mcp

No configuration file needed — paste the URL directly in the Claude web interface.

Available on Free (1 connector), Pro, Max, Team, and Enterprise plans.

Prerequisites

Claude Desktop installed (macOS or Windows)
Active Vinkius subscription with a valid endpoint token

1

Open Claude Desktop Settings

Click the menu icon at the top-left corner, go to Settings → Developer → Edit Config. This opens claude_desktop_config.json in your default text editor.
2

Paste the Google Analytics 4 MCP configuration

Copy the JSON snippet on the right into the mcpServers object. Replace [YOUR_TOKEN_HERE] with your endpoint token from cloud.vinkius.com.
3

Restart Claude Desktop

Close and reopen the application. Claude needs a full restart to load new MCPs — refreshing a conversation is not enough.
4

Verify the connection

Open a new conversation. Click the 🔌 icon at the bottom of the message input. You should see tools listed under google-analytics-4-mcp.

json

{
  "mcpServers": {
    "google-analytics-4-mcp": {
      "url": "https://edge.vinkius.com/[YOUR_TOKEN_HERE]/mcp"
    }
  }
}

Get your connection token →

Independent Platform Disclaimer: Vinkius is an independent platform and is not affiliated with, endorsed by, sponsored by, verified by, or otherwise authorized by Google Analytics 4. All third-party trademarks, logos, and brand names are the property of their respective owners. Their use on this website is strictly for informational purposes to identify service compatibility and interoperability.

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Common questions about Google Analytics 4 MCP in Claude Desktop

Open your `claude_desktop_config.json` file and add this MCP server configuration under the `mcpServers` key. Once you save the file and restart Claude Desktop, the analytics tools will show up under the hammer icon in your chat window.

Yes, you can run multiple queries simultaneously using the `batch_run_reports` tool. Claude Desktop parses the complex nested JSON arrays automatically, so you get clean, readable tables of your traffic data right in your chat history.

The server routes requests directly to the GA4 API, meaning you are bound by standard Google developer quotas. You can use the `check_compatibility` tool to check your dimension combinations before running reports, which saves you from wasting your daily API limits on failed queries.

Use the `get_conversions` tool to instantly pull all active event conversions for your specified property ID. Your agent will fetch the exact counts and event names, bypassing the need to build custom reports inside the GA4 web console.

No, your Google credentials and sensitive GA4 data remain secure. This server runs within Vinkius's zero-trust V8 sandbox, passing raw traffic metrics and demographic payloads directly to your local Claude Desktop app without storing your property data anywhere.

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