Later MCP. Schedule content and analyze performance across all your profiles.
Works with every AI agent you already use
…and any MCP-compatible client
Just plug in your AI agents and start using Vinkius.
Later (Social Media Management) MCP Server gives your AI client full control over your visual social media planning. Schedule posts, access your media library, and analyze performance across Instagram, TikTok, Pinterest, and LinkedIn, all from natural conversation.
Manage content calendars and audit profiles without jumping between multiple dashboards.
What your AI agents can do
Create post
Schedules a brand new post to one of your connected social media accounts.
Delete post
Removes a scheduled post that has not been published from your social media accounts.
Get analytics
Retrieves aggregated profile performance data over a specific date range.
Creates and schedules brand new posts across multiple platforms (Instagram, TikTok, Pinterest, LinkedIn) using custom captions and specific times.
Removes a scheduled post that has not yet been published from your social accounts.
Retrieves aggregated performance data (impressions, reach, interactions) for a profile over a specific date range.
Generates a global view of scheduled content across all connected social profiles for a given date range.
Lists and retrieves images and videos from your central media library, including metadata labels.
Lists all connected social profiles (Instagram, TikTok, Pinterest, etc.) and retrieves core workspace details.
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Supported MCP Clients
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Later (Social Media Management) MCP Server: 10 Tools
Use these tools to create, delete, list, and analyze social media content and profiles through natural conversation.
019d75c4create post
Schedules a brand new post to one of your connected social media accounts.
019d75c4delete post
Removes a scheduled post that has not been published from your social media accounts.
019d75c4get analytics
Retrieves aggregated profile performance data over a specific date range.
019d75c4get calendar
Shows the global content schedule for all your connected profiles over a given date range.
019d75c4get me
Retrieves your user details and overall workspace information within Later.
019d75c4list labels
Lists the metadata labels currently applied to your media library assets.
019d75c4list media
Lists all media assets available in your central media library, handling pagination.
019d75c4list profiles
Lists every social media profile (Instagram, TikTok, Pinterest, etc.) connected to your Later account.
019d75c4list published posts
Lists posts that have already been published, including basic performance metrics for each.
019d75c4list scheduled posts
Lists all pending posts scheduled for a specific social media profile.
Choose How to Get Started
Build a custom MCP for your own tools, or connect a ready-made integration from our catalog.
Build Your Own
Turn any API into an MCP. Import a spec, define Agent Skills, or deploy with MCPFusion.
- Import from OpenAPI, Swagger, or YAML specs
- Create Agent Skills with progressive disclosure
- Deploy to edge with MCPFusion framework
- Built in DLP, auth, and compliance on every call
- Real time usage dashboard and cost metering
- Publish to catalog or keep private
Make Your AI Do More
Start with Later (Social Media Management), then connect any of our 4,700+ other servers whenever your AI needs more. One click, no limits.
- Use this MCP plus 4,700+ others, all in one place
- Add new capabilities to your AI anytime you want
- Every connection is secured and compliant automatically
- Track usage and costs across all your servers
- Works with Claude, ChatGPT, Cursor, and more
- New servers added to the catalog every week
What you can do with this MCP connector
You'll give your AI client full control over all your visual social media planning. You can schedule posts, access your media library, and analyze performance across Instagram, TikTok, Pinterest, and LinkedIn, all just by talking to your agent. You'll manage your content calendar and audit your profiles without having to jump between a bunch of different dashboards.
Schedule Posts
create_post lets your agent schedule a brand new post to any connected social account. You can write custom captions and pick a specific time for the post. delete_post removes a scheduled post that hasn't gone live yet.
Manage Media Assets
list_media shows every image and video in your central media library, and it handles pagination so you can get everything. You can also use list_labels to see the metadata labels attached to your media assets. list_profiles lists every single social media account—Instagram, TikTok, Pinterest, and LinkedIn—connected to your Later account.
View Content and Performance
get_calendar shows a global view of scheduled content for all your connected profiles over a date range. list_scheduled_posts lists all pending posts for a specific profile. You can list_published_posts to see posts that already went up, along with basic performance metrics for each. To check how a profile did, get_analytics pulls together performance data like impressions, reach, and interactions for a specific date range.
Audit Your Account
get_me pulls your user details and overall workspace info inside Later. You can also list_profiles to see which social media accounts you've connected.
How Later MCP Works
- 1 Subscribe to this server and enter your Later API Token.
- 2 Your AI client authenticates the connection to your Later workspace.
- 3 You send a natural language command (e.g., 'Show me last month's Instagram reach'). The agent runs the appropriate tool and returns the data.
The bottom line is you manage your entire social media presence by talking to your AI client, not by clicking through dashboards.
Who Is Later MCP For?
This is for the content strategist who needs a full bird's-eye view of multiple brand profiles. It’s for the digital agency running accounts for five different clients who can't afford to context-switch. It’s for the creator who needs to pull media assets and post data without opening five different web tabs.
Schedules weekly content and tracks performance metrics across multiple channels without leaving the chat interface.
Manages media assets and audits publication history across different social networks directly from their workspace.
Audits global content calendars and manages social profiles for multiple client accounts efficiently.
What Changes When You Connect
- Manage posts without context switching. Use
create_postto schedule content, andlist_scheduled_poststo see exactly what's pending—all in the chat. - Audit your entire social footprint.
get_calendargives you a global view of content across all profiles, helping you spot publication gaps. - Track real performance data.
get_analyticspulls aggregated metrics (impressions, reach, interactions) for any date range, letting you prove ROI. - Handle media in one spot.
list_medialets you browse and retrieve assets from your central bank, knowing exactly what you're working with. - Control your publishing queue. You can use
list_scheduled_poststo see pending content ordelete_postto pull a post before it goes live. - Audit your setup.
get_meretrieves workspace and user details, giving you a clean record of who's managing what.
Real-World Use Cases
Need to plan a cross-platform campaign.
A brand needs to launch a campaign across Instagram, TikTok, and LinkedIn. Instead of logging into three different sites, the user asks the agent to get_calendar. The agent pulls the global content view, showing which platforms are weak, and the user then runs create_post three times, specifying custom captions for each platform.
Need to fix a mistake before it goes live.
A team member schedules a post with the wrong date. The user doesn't need to navigate to the post and delete it. They run list_scheduled_posts for that profile, find the incorrect post, and use delete_post to pull it immediately.
Need to see if last month's effort paid off.
The marketing manager wants to justify last month's budget. They ask the agent to get_analytics for the last 30 days. The agent returns total impressions, reach, and interaction counts, which they use in their report.
Need to gather all assets for a new campaign.
A content creator starts a new project. They use list_media to browse the central media bank, check the labels using list_labels, and pull the exact images needed before drafting the copy.
The Tradeoffs
Listing all posts manually
The user tries to figure out what's scheduled next by visiting the profile dashboard, clicking the 'Content' tab, and scrolling through dozens of posts, hoping to find the right one.
→
Just ask the agent to run list_scheduled_posts for the specific profile. It gives you the list instantly, sorted, and ready for review.
Updating a post's copy
The user sees a scheduled post needs a caption change. They can't edit it, so they have to copy the image, manually recreate the post, and reschedule it, losing all the original metadata.
→
While there's no dedicated update_post tool, you must use the list_scheduled_posts tool first to get the post ID, then re-run create_post with the updated caption and original media ID.
Checking profile connections
The user assumes the agent knows all the connected accounts and tries to schedule content, only to get an error because they missed a profile (like TikTok).
→
Start by running list_profiles. This confirms every connected social account (Instagram, TikTok, Pinterest, etc.) is visible to the agent before you try scheduling.
When It Fits, When It Doesn't
Use this server if your workflow requires coordinating content across multiple social platforms (Instagram, TikTok, Pinterest, LinkedIn) and you need data metrics alongside content management. You need a single source of truth for your entire content calendar.
Don't use this if your process is highly specialized—like running video processing or deep SEO keyword research. For those tasks, you'll need a dedicated video ops tool or a keyword research API. If you only ever deal with one small account, the overhead of the multi-profile tools might be overkill, but even then, the convenience of list_profiles makes it worth it.
Independent Platform Disclaimer: Vinkius is an independent platform and is not affiliated with, endorsed by, sponsored by, verified by, or otherwise authorized by Later. All third-party trademarks, logos, and brand names are the property of their respective owners. Their use on this website is strictly for informational purposes to identify service compatibility and interoperability.
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Works with Claude, ChatGPT, Cursor, and more
The Model Context Protocol standardizes how applications expose capabilities to LLMs. Instead of operating in isolation, your AI gains direct access to external platforms, live data, and real-world actions through secure, standardized connections.
This server provides 10 capabilities that interface natively with Claude, ChatGPT, Cursor, and any MCP client. No middleware. No custom integration required.
Available Capabilities
Managing social content means jumping between dashboards.
Today, scheduling a campaign means opening Later, then clicking on the Instagram tab, switching to the TikTok view, and checking the Pinterest calendar. If you need to see the total reach or delete a post, you're forced to run a report in one place and then manually apply the change in another.
With the Later MCP Server, you just tell your agent what you need. It runs the necessary tools—like `get_calendar` or `get_analytics`—and presents the unified data right in the chat. You get a complete, actionable overview without leaving your workflow.
Later MCP Server: Schedule content and manage media
You no longer need to manually check which posts are pending or audit the entire media bank. The agent handles the checks. Use `list_scheduled_posts` to see the pending queue, and `list_media` to pull the assets, all without leaving your chat window.
What's different now is the separation of process and execution. The agent runs the tools—like `create_post`—and handles the API calls, letting you focus only on the content and the strategy.
Common Questions About Later MCP
How do I list all my connected social profiles using the Later MCP Server? +
Run the list_profiles tool. This immediately shows every connected account (Instagram, TikTok, Pinterest, etc.) and their IDs, so you know exactly what you're working with before scheduling.
Can I check the performance metrics for my Instagram profile using get_analytics? +
Yes, get_analytics pulls aggregated profile data. You just need to specify the profile name and the exact date range you want the metrics for.
How do I schedule a post for a specific date and time? +
Use the create_post tool. You pass the content, the media, and the desired date/time in a single prompt to the agent, and it handles the scheduling.
What is the difference between list_scheduled_posts and get_calendar? +
list_scheduled_posts shows pending posts for one specific profile, while get_calendar gives a global view of content planned across multiple connected profiles.
Can I retrieve media from my library and check its labels? +
Yes. First, run list_media to see the assets, then run list_labels to check the metadata applied to those assets.
How do I use `get_me` to verify my Later API token and workspace details? +
The get_me tool retrieves your authenticated user info and workspace details. This confirms that your connection is active and maps out your available social profile settings.
What can I do with `list_media` and how do I manage my media assets? +
list_media lets you browse your central media bank. You can access uploaded images and videos, including checking assigned metadata labels and taxonomic classifications.
If I need to remove a post, how does `delete_post` work? +
delete_post removes a scheduled post that hasn't gone live. You can audit your social media presence and selectively delete content before it publishes.
Can I schedule posts for different social networks at once? +
Yes. The create_post tool allows you to specify a profile ID. You can command your agent to create multiple posts targeting different profiles (e.g., Instagram and TikTok) sequentially using the same or different captions.
How do I see my upcoming scheduled content across all profiles? +
Use the get_calendar tool and provide a date range (start and end dates). Your agent will retrieve the global content calendar, identifying all structural post boundaries across your entire Later account.
Can my agent retrieve analytics for a specific time period? +
Absolutely. The get_analytics tool allows your agent to fetch rolled-up metrics like impressions and reach for a specific profile between two dates, providing a rapid summary of your social performance.
Use it with your favorite AI tools
Connect this server to Cursor, Claude, VS Code, and more.
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