Listrak MCP. Manage cross-channel campaigns (Email & SMS) via conversation.

This server gives your agent full control over every part of your cross-channel marketing stack—email and SMS. You'll use it to manage everything from listing historical campaigns to sending immediate, targeted broadcasts or handling critical transactional alerts using natural language commands.

List Campaign Status: Checking What's Running
You can read all active and past email campaigns using the list_email_campaigns tool; this shows you exactly what marketing goals are up and running. You don't need to guess what's happening with your outreach. For SMS, you get a complete roster of every phone number managed in your system when you call list_sms_contacts.

If you only have an email address but need specific details—like checking if that profile is active or getting associated data points—you use get_email_contact_details.

Building and Maintaining Contacts: Getting Data Ready
When it comes to building out your lists, the server lets you do a few things. You can add brand new contacts straight into your SMS database using create_sms_contact. If an existing contact needs to start receiving messages from you, you use subscribe_to_sms_list to manually opt them into a specific messaging list, handling that crucial consent status for you.

The agent keeps all your data accurate and ready to go.

Sending Messages: Executing the Outreach
When it's time to send stuff, there are two main ways this server handles it. If you gotta hit a large group of subscribed users immediately—like an urgent sale or a flash promotion—you trigger an instant bulk message using send_sms_broadcast. For emails that aren't marketing blasts but critical system notices (think order confirmations, password resets, or shipping alerts), you use send_transactional_email.

This tool sends those templated messages using pre-set templates and the specific data for the recipient. You never send a transactional email by hand; your agent handles it.

Basically, you'll use these tools to check what campaigns are live (list_email_campaigns), verify who you're talking to (get_email_contact_details or list_sms_contacts), add new people and manage their opt-in status (create_sms_contact and subscribe_to_sms_list), then hit them with either a massive SMS blast (send_sms_broadcast) or an official, templated email alert (send_transactional_email). It handles the whole cross-channel lifecycle for you.