Braze Connector for AI agents.
10 live capabilities
Manage Braze marketing campaigns and customer journeys through natural conversation.
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Why people use Braze
Braze for AI Agents: Stop manual campaign management
This Connector removes those hurdles. You can stay in your chat interface and tell your agent to find a campaign, update a user's status, or push them into a new journey. You get the results of a complex manual workflow in a single sentence.
What Vinkius changes
You get a conversational interface for your entire Braze marketing stack.
Use it from Claude, ChatGPT, Cursor or another AI client you already have.
One account · 5,900+ Connectors
- Real-world use case 01
Moving users into onboarding flows
A user signs up but doesn't finish their profile.
- Real-world use case 02
Real-time loyalty updates
A high-value user hits a spending milestone.
- Real-world use case 03
Quick campaign auditing
During a meeting, you need to know what's live.
Complete set · 10capabilities
The complete Braze capability set.
These are the exact actions your AI can choose when you ask it to work with Braze.
01—04
4 capabilities in this set.
Part of 10 available through Braze.
- 01 Capability
Get canvas details
Get specific details about a multi-step Canvas journey. Use this to inspect the logic of a specific flow.
- 02 Capability
Track user
Record new user attributes or specific events to your Braze account. This helps keep your user data current.
- 03 Capability
Trigger campaign
Start an API-triggered campaign for specific users immediately. It removes the need to manually launch sends.
- 04 Capability
Trigger canvas
Push a user into a specific Canvas workflow or journey. This is perfect for moving users into onboarding flows.
05—07
3 capabilities in this set.
Part of 10 available through Braze.
- 05 Capability
Delete user
Remove a user profile by their external ID for compliance or cleanup. Use this to manage your data footprint.
- 06 Capability
Export user ids
Pull profile data for specific users based on their external IDs. This helps you check user status quickly.
- 07 Capability
Get campaign details
Retrieve metadata and specifics for a single marketing campaign. Use this to verify campaign settings.
08—10
3 capabilities in this set.
Part of 10 available through Braze.
- 08 Capability
Identify user
Link an alias to an external ID to identify a specific user. This helps merge duplicate profiles.
- 09 Capability
List campaigns
See a full list of all marketing campaigns in your Braze account. Use this to audit your active content.
- 10 Capability
List canvases
View all the multi-step Canvases configured in your workspace. This helps you find the right journey IDs.
Set up in minutes
One URL. Then ask Braze to work.
Claude and ChatGPT only need the Connector URL. Copy it once, add it in settings, and use Braze from the conversation.
Choose your client
Live previewAdvanced clients IDE · CLI
Claude · Web + desktop
Connector URL · ready to paste
Streamable HTTPhttps://edge.vinkius.com/vk_preview_8FpimOz5P1KXhLVCf7kC47clzHlJh469M0ulSFIP/mcp - Step 01
Open Connectors
In Claude Web or Claude Desktop, open Settings and choose Connectors.
- Step 02
Add the URL
Choose Add custom connector, name it Braze, and paste the URL above.
- Step 03
Turn it on in chat
Select +, open Connectors, and enable Braze for the conversation.
ChatGPT · Web + desktop
Connector URL · ready to paste
Streamable HTTPhttps://edge.vinkius.com/vk_preview_8FpimOz5P1KXhLVCf7kC47clzHlJh469M0ulSFIP/mcp - Step 01
Open MCP settings
On desktop, open Settings and MCP servers. On web, open your workspace app or connector settings.
- Step 02
Add the URL
Choose Add server with Streamable HTTP, or create a custom MCP app, then paste the Braze URL.
- Step 03
Save and start
Save the connection and enable Braze in your conversation. Desktop may ask you to restart once.
Cursor · IDE configuration
Advanced setup
{
"mcpServers": {
"braze": {
"url": "https://edge.vinkius.com/vk_preview_8FpimOz5P1KXhLVCf7kC47clzHlJh469M0ulSFIP/mcp"
}
}
} - Step 01
Open MCP Settings
Press Cmd+Shift+P (macOS) or Ctrl+Shift+P (Windows/Linux) → search "MCP Settings"
- Step 02
Add the server config
Paste the JSON configuration above into the mcp.json file that opens
- Step 03
Save the file
Cursor will automatically detect the new Connector
- Step 04
Start using Braze
Open Agent mode in chat and ask: "Using Braze, help me...". 10 tools available
VS Code Copilot · IDE configuration
Advanced setup
{
"mcpServers": {
"braze": {
"url": "https://edge.vinkius.com/vk_preview_8FpimOz5P1KXhLVCf7kC47clzHlJh469M0ulSFIP/mcp"
}
}
} - Step 01
Create MCP config
Create a .vscode/mcp.json file in your project root
- Step 02
Add the server config
Paste the JSON configuration above
- Step 03
Enable Agent mode
Open GitHub Copilot Chat and switch to Agent mode using the dropdown
- Step 04
Start using Braze
Ask Copilot: "Using Braze, help me...". 10 tools available
Windsurf · IDE configuration
Advanced setup
{
"mcpServers": {
"braze": {
"url": "https://edge.vinkius.com/vk_preview_8FpimOz5P1KXhLVCf7kC47clzHlJh469M0ulSFIP/mcp"
}
}
} - Step 01
Open MCP Settings
Go to Settings → MCP Configuration or press Cmd+Shift+P and search "MCP"
- Step 02
Add the server
Paste the JSON configuration above into mcp_config.json
- Step 03
Save and reload
Windsurf will detect the new server automatically
- Step 04
Start using Braze
Open Cascade and ask: "Using Braze, help me...". 10 tools available
Cline · IDE configuration
Advanced setup
{
"mcpServers": {
"braze": {
"url": "https://edge.vinkius.com/vk_preview_8FpimOz5P1KXhLVCf7kC47clzHlJh469M0ulSFIP/mcp"
}
}
} - Step 01
Open Cline MCP Settings
Click the Connectors icon in the Cline sidebar panel
- Step 02
Add remote server
Click "Add Connector" and paste the configuration above
- Step 03
Enable the server
Toggle the server switch to ON
- Step 04
Start using Braze
Ask Cline: "Using Braze, help me...". 10 tools available
Claude Code · Terminal command
Advanced setup
claude mcp add braze --transport http "https://edge.vinkius.com/vk_preview_8FpimOz5P1KXhLVCf7kC47clzHlJh469M0ulSFIP/mcp" - Step 01
Install Claude Code
Run npm install -g @anthropic-ai/claude-code if not already installed
- Step 02
Add the Connector
Run the command above in your terminal
- Step 03
Verify the connection
Run claude mcp to list connected servers, or type /mcp inside a session
- Step 04
Start using Braze
Ask Claude: "Using Braze, show me...". 10 tools are ready
Where the request belongs
Work Braze can move forward.
This is for growth marketers and CRM operations engineers who are tired of manual data entry and dashboard fatigue. If you spend your day clicking through menus to trigger one-off actions, this capability is for you.
Growth Marketer
Uses this to quickly trigger personalized campaigns when a user hits a specific milestone.
CRM Ops Engineer
Uses this to manage user profiles and ensure data consistency across different platforms.
Lifecycle Manager
Uses this to move users into the correct onboarding journeys based on real-time behavior.
Build the capability set
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Bring your own AI
Change the model, client or framework. Keep Braze connected.
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Claude -
ChatGPT -
Gemini -
Cursor -
VS Code -
Windsurf -
ZCode -
Cline -
Zed -
Continue -
Kiro -
Roo Code -
Zencoder -
Goose -
Void -
Augment Code -
Amp -
Qodo -
Tabnine -
Pieces -
Sourcegraph Cody -
JetBrains -
Warp -
Amazon Q -
Antigravity -
BoltAI -
Raycast -
Jan -
LM Studio -
AnythingLLM -
Open WebUI -
Msty -
Cherry Studio -
LibreChat -
TypingMind -
Chorus -
5ire -
n8n -
LangChain -
LlamaIndex -
CrewAI -
Vercel AI SDK
Before you connect
Questions about Braze.
The practical details behind the request, access and result.
Can I use Braze MCP to send marketing messages?
Yes, you can use this Connector to trigger specific campaigns for users. This allows your AI agent to launch targeted sends based on real-time actions or data updates.
How do I update user information with Braze MCP?
You can update user attributes or track new events just by asking your agent. It will use the tracking capabilities to keep your Braze profiles current without any manual entry.
Can Braze MCP handle my onboarding journeys?
Absolutely. You can use it to move users into specific Canvas workflows or check the details of your existing journeys to see how they are structured.
Is Braze MCP good for CRM cleanup?
Yes, it's great for this. You can use it to identify and merge duplicate profiles or delete specific user records by their external ID to keep your data clean.
How do I trigger a specific campaign via my AI?
Just tell your agent which campaign to run and for which user. The Connector will handle the API request to Braze to launch that specific marketing action immediately.
Can I trigger an API campaign for a specific user?
Yes! Use the trigger_campaign capability with the Campaign ID and a JSON array of recipient objects (e.g., [{"external_user_id":"123"}]).
How do I update a user's custom attribute?
Simply ask the agent to track_user and provide the External ID along with the new attributes in JSON format (e.g., {"favorite_color":"blue"}).
Does the integration allow permanently deleting a user for GDPR compliance?
Yes. Use the delete_user mutation with the user's External ID. This will permanently remove their profile and data from your Braze dashboard.
One connection away
Give your agent a direct line to Braze.
Connect Braze once. Keep it beside 5,900+ managed Connectors when the next task needs more.
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