Howuku MCP for AI. Analyze real user behavior and site performance data.
Works with every AI agent you already use
…and any MCP-compatible client








Connect to your AI in seconds.
Howuku analyzes user behavior from your website. Your AI agent connects to this MCP to view heatmaps, track session recordings, list conversion funnels, and check for user feedback across multiple projects.
It lets you understand exactly how people interact with your site without manually sifting through analytics dashboards.
What your AI can do
Get me
Provides basic information about the currently authenticated user making the request.
Get project
Retrieves specific details for a single, named project site within Howuku.
List events
Lists all custom tracking events that have been set up for a given project.
Your agent can retrieve full session recordings and visualize heatmaps to pinpoint areas where users struggle or spend too much time.
You can list custom tracking events, which helps you monitor critical interactions that aren't covered by standard analytics.
The MCP allows listing conversion funnels to see where users enter and where they usually get stuck before completing a goal.
It can list visual feedback items and surveys, giving you immediate access to what actual users are telling you about the site.
You can list all projects under your account, ensuring you analyze data from every website you manage.
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Howuku: 10 Tools for Behavioral Data Analysis
Use these tools to gather deep insights into user journeys by listing projects, checking custom events, and retrieving session recordings.
Make your AI actually useful.
Add this MCP to Claude, Cursor, or Windsurf and your AI stops guessing. It gets real tools to look things up, take action, and handle the stuff you keep doing by hand.
Start using Howuku on VinkiusGet Me
Provides basic information about the currently authenticated user making the request.
Get Project
Retrieves specific details for a single, named project site within Howuku.
List Events
Lists all custom tracking events that have been set up for a given project.
List Feedback
Retrieves visual feedback items submitted by users on the site, like comments or...
List Funnels
Lists the defined conversion funnels for a project to track step-by-step user...
List Heatmaps
Retrieves and lists available heatmaps, showing where users click or scroll on a page.
List Organizations
Lists all corporate organizations associated with the current account.
List Projects
Provides a list of every project (website) linked to your Howuku account.
List Recordings
Lists recent session recordings, allowing you to review how real users interacted...
List Surveys
Retrieves a list of surveys configured for a project, used to gather qualitative...
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Choose How to Get Started
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Build Your Own
Turn any API into an MCP. Import a spec, define Agent Skills, or deploy with MCPFusion.
- Import from OpenAPI, Swagger, or YAML specs
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Make Your AI Do More
Start with Howuku, then connect any of our 5,100+ other servers whenever your AI needs more. One click, no limits.
- Use this MCP plus 5,100+ others, all in one place
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- Works with Claude, ChatGPT, Cursor, and more
- New servers added to the catalog every week
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Works with Claude, ChatGPT, Cursor, and more
The Model Context Protocol standardizes how applications expose capabilities to LLMs. Instead of operating in isolation, your AI gains direct access to external platforms, live data, and real-world actions through secure, standardized connections.
This connection provides 10 powerful capabilities that interface natively with Claude, ChatGPT, Cursor, and other compatible AI platforms. No middleware. No custom integration required.
Sifting through pages of raw user data takes forever.
Today, finding out why users drop off is a mess. You have to hop between the recording dashboard, the funnel visualization tool, and the heatmap viewer. You're copying metrics from one place, pasting them into a spreadsheet, and manually cross-referencing which recordings correspond to which funnels. It’s tedious, it takes hours, and you always feel like you missed something.
With this MCP, your agent handles the heavy lifting. Instead of manual dashboard hopping, you just ask: 'Show me all projects where users dropped off between step A and step B.' The agent pulls together recordings, funnels, and heatmaps instantly. You get a cohesive answer without leaving your chat window.
Howuku MCP gives you full behavioral context.
The manual effort of checking user complaints meant manually reviewing submissions in the feedback portal, cross-referencing those comments with conversion funnels to see if the complaint was related to a drop-off point. This required three different logins and hours of correlation work.
Now, you just ask the agent to check `list_feedback` against the most recent `list_funnels`. It shows you the exact user comment *and* the funnel stage they were on when they submitted it. That context is everything.
What your AI can actually do with this
Trying to figure out why users drop off? You don't need guesswork; you need concrete data. This MCP connects your agent directly to Howuku, giving it access to deep behavioral insights from your web properties. Instead of opening dozens of tabs and piecing together reports, your AI client can pull everything into a single context.
It retrieves session recordings so you can watch exactly what users did. You can also map out conversion funnels or check custom tracking events for specific actions. Because this MCP is hosted on Vinkius, your agent gets access to all these powerful tools in one place, making deep UX analysis available via simple conversation.
019d75b3-a602-7099-a6ed-1b3b59a429f9 Here's how it actually works
The bottom line is you get deep, multi-faceted UX research data without leaving your chat interface.
Tell your agent which site or project needs analyzing using the listing tools.
Ask the agent to pull specific behavioral data, like a list of recordings or heatmaps, for that identified project.
The MCP processes the request and returns structured data, giving your AI client immediate insights into user behavior.
Who is this actually for?
UX researchers and Product Managers who are sick of spending half their day clicking between Amplitude, Google Analytics, and Figma. This MCP gets the raw behavioral data you need directly into your workflow.
Uses this to correlate observed user flow patterns with business goals, determining if a site feature is actually helping conversions.
Runs deep diagnostic checks by pulling specific session recordings and listing feedback items to validate hypotheses about user pain points.
Checks for anomalies by comparing custom tracking events against historical funnels to spot drops in usage that need investigating.
What Changes When You Connect
You stop guessing about product adoption. By checking the list_recordings, your agent lets you watch actual sessions, seeing exactly where users fail or get confused.
No more siloed reports. You can compare data points—like running a list_funnels against specific custom tracking events from list_events—to pinpoint exact drop-off causes.
Gathering user opinions is easier. Your agent pulls together feedback by checking the list_feedback and listing available surveys, giving you immediate qualitative context.
Manage multiple sites effortlessly. Instead of logging into separate dashboards, use list_projects to scope your analysis across every site under one roof.
Pinpoint interaction weaknesses immediately. Running a query for list_heatmaps shows where users are clicking most, letting you validate design decisions without manually drawing the heat map yourself.
See it in action
Investigating low checkout completion rates
The agent first uses list_projects to select the e-commerce site. Then, it requests a view of the conversion funnels via list_funnels. If the data is inconclusive, the agent pulls recent recordings using list_recordings so you can watch users failing at the payment page.
Testing new feature adoption
A Product Manager asks the agent to list all custom tracking events (list_events) for the new signup flow. This immediately confirms if the necessary milestones are being recorded and tracked, saving hours of manual API querying.
Understanding user frustration points
You run a query that combines list_heatmaps with recent feedback data from list_feedback. The agent shows you that users are clicking on an unresponsive element, which the heat map confirms and the feedback items explain.
Analyzing overall site health
The agent starts by getting user info using get_me to confirm access. It then uses list_organizations to ensure it's checking all relevant company properties before pulling data from the main project listing.
The honest tradeoffs
Asking for 'general site performance'
The user asks, 'What is my general site performance?' This query is too vague; it could mean anything and yields no actionable data.
Be specific. Ask the agent to list_funnels for Project X or check list_heatmaps for the checkout page. Always reference a project ID.
Assuming all metrics are visible
The user assumes that just because they know an event exists, the agent can pull its data without specifying which project it belongs to.
Always start by listing projects using list_projects. Then, use get_project with the correct ID before running any specialized function like list_events.
Confusing recordings with feedback
A user asks for 'user complaints,' which might get them a list of events or heatmaps, neither of which are direct complaints.
You need to explicitly ask the agent to list_feedback and check available surveys using list_surveys. That’s where you find direct quotes.
When It Fits, When It Doesn't
Use this MCP if your primary problem is understanding why users behave a certain way—the 'how' and the 'where.' If you need to know how many times a button was clicked, use list_heatmaps. If you need to know what the user said about it, check list_feedback. Don't use this if your goal is pure backend data retrieval (e.g., pulling raw database records). For that, an API dedicated to structured data storage is better. This tool is for behavioral analysis; it's not a billing or CRM connector. Never confuse general site performance with specific conversion funnel tracking. Always verify the project scope using list_projects before running any deep diagnostic tools.
Questions you might have
How do I find all my websites for Howuku MCP? +
You use list_projects. This tool pulls a comprehensive list of every site connected to your account, so you know exactly what data is available before analyzing anything.
What is the difference between `list_recordings` and `list_heatmaps`? +
list_recordings lets you watch a user's actual actions in real-time. list_heatmaps, by contrast, shows where users tend to click or scroll across an entire group of sessions.
Can I check custom events using list_events? +
Yep, you run list_events for a specific project. This tool tells you what custom actions (like 'downloaded report' or 'clicked help button') are being tracked beyond the standard analytics.
How do I find out what users think about my site? +
You check list_feedback and run through available surveys using list_surveys. These tools gather direct, qualitative input from your audience.
What information does `get_me` return about my current account? +
It immediately returns your authenticated user details. This is useful for scoping other requests, letting you ensure that subsequent calls to list projects or organizations are filtered correctly by your associated profile.
How can I check out defined conversion paths using `list_funnels`? +
The tool pulls a list of established funnels for a project. This allows you to visualize the intended user journey and identify specific steps where users might be dropping off during checkout or sign-up.
If I want to see what questions users answered, should I use `list_surveys`? +
Yes, it retrieves all active surveys tied to a project. You can then analyze the completion rates and structure of those specific data collection forms.
What parameters do I need when using `get_project`? +
You must provide the unique ID of the project you want details for. This function returns comprehensive metrics and configuration specifics for that exact website instance, going deeper than a simple list.
Is this the same as VWO? +
Howuku was acquired by VWO. This MCP uses the Howuku API which is now part of the VWO ecosystem.
How do I get my Howuku API Key? +
You can find your API key in your Howuku/VWO dashboard under Account Settings > API Keys.
Can I see session recordings? +
The list_recordings tool provides metadata and links to view session recordings for your projects.
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