How to Use the Criteo Marketing API MCP in Vercel AI SDK

Q: How do I connect the Criteo Marketing API to Vercel AI SDK?

Run npm install ai @ai-sdk/mcp in your project. Then set up your client with createMCPClient using the Vinkius endpoint URL. Pass the returned tools directly into streamText.

Q: How do I close the connection after fetching ad sets?

Always call mcpClient.close() when your route handler finishes. Leaving connections open will drain your connection limits unnecessarily.

Fetch Criteo campaign stats and audience data directly into your Next.js UI using the Vercel AI SDK.

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Connect Criteo Marketing API MCP to Vercel AI SDK

Create your Vinkius account to connect Criteo Marketing API to Vercel AI SDK and route execution through our secure gateway. The platform manages server hosting, runtime updates, and security layers. Configuration requires no manual server provisioning.

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Setup Criteo Marketing API with Vercel AI SDK

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Pull Live Campaign Stats via MCP Server

Hook up `get_marketing_statistics` to your React frontend. As the user asks about ad performance, the Vercel AI SDK streams the real-time spend and conversion data straight into your UI components. No loading spinners needed while the agent fetches the numbers. You get instant visibility into what is working. Call `list_marketing_campaigns` to populate a dashboard, then let the user click through to see the exact numbers without waiting for a massive payload to resolve.

Surface Creative and Audience Details

Stop forcing your marketing team to log into another dashboard. Your AI client can grab everything from `list_ad_creatives` to `list_audiences` and render it right in your custom portal. When a user wants to know who saw a specific video ad, the agent pulls `get_ad_set_details` and `list_audience_segments`. The SDK pushes those segments into your Svelte or Vue frontend as they arrive over the wire.

Track Budgets in Real-Time

Keep a close eye on your ad spend. By calling `list_marketing_budgets`, your application continuously monitors active allocations across all your Criteo accounts. If an account manager needs to check pacing, they just ask the chat interface. The system runs `list_advertisers` and the budget list, streaming the exact dollar amounts remaining before the response even finishes generating.

Setup guide

Set up Criteo Marketing API MCP in Vercel AI SDK

Prerequisites

Node.js 18+ and a TypeScript project
ai + @modelcontextprotocol/sdk packages
Active Vinkius subscription with a valid endpoint token

1

Install dependencies

Run npm install ai @modelcontextprotocol/sdk plus your preferred model provider (e.g. @ai-sdk/openai).
2

Create the Streamable HTTP transport

Use StreamableHTTPClientTransport with your Vinkius endpoint URL. Replace [YOUR_TOKEN_HERE] with your token from cloud.vinkius.com.
3

Discover and use tools

Call mcpClient.tools() to auto-discover all Criteo Marketing API tools. Pass them directly to generateText() or streamText() — no manual schema definitions needed.
4

Works with any model provider

Swap openai("gpt-4o") for any AI SDK provider — Anthropic, Google, Mistral. The MCP tools work identically across all supported models.

index.ts

import { experimental_createMCPClient as createMCPClient } from "ai";
import { StreamableHTTPClientTransport } from "@modelcontextprotocol/sdk/client/streamableHttp";
import { generateText } from "ai";
import { openai } from "@ai-sdk/openai";

const transport = new StreamableHTTPClientTransport(
  new URL("https://edge.vinkius.com/[YOUR_TOKEN_HERE]/mcp")
);

const mcpClient = await createMCPClient({ transport });
const tools = await mcpClient.tools();

const { text } = await generateText({
  model: openai("gpt-4o"),
  tools,
  prompt: "List recent Criteo Marketing API transactions",
});

console.log(text);
await mcpClient.close();

Get your connection token →

Independent Platform Disclaimer: Vinkius is an independent platform and is not affiliated with, endorsed by, sponsored by, verified by, or otherwise authorized by Criteo Marketing. All third-party trademarks, logos, and brand names are the property of their respective owners. Their use on this website is strictly for informational purposes to identify service compatibility and interoperability.

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Common questions about Criteo Marketing API MCP in Vercel AI SDK

Run `npm install ai @ai-sdk/mcp` in your project. Then set up your client with `createMCPClient` using the Vinkius endpoint URL. Pass the returned tools directly into `streamText`.

Yes, the SDK handles the streaming out of the box. When your agent calls the statistics tool, the JSON response flows directly into your Next.js frontend as it arrives.

It works perfectly on the edge. Just configure your MCP client to use the HTTP transport type. Vinkius handles the actual execution remotely, keeping your edge functions fast.

Always call `mcpClient.close()` when your route handler finishes. Leaving connections open will drain your connection limits unnecessarily.

Vinkius routes your requests through an ephemeral V8 Isolate Sandbox. Your campaign statistics and budget numbers pass through memory and vanish the moment the Vercel AI SDK finishes streaming the response. Nothing gets stored.

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