Instagram (Social Media & Business) MCP Server
Manage your Instagram presence via AI — publish photos and reels, analyze insights, and manage comments.
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What is the Instagram MCP Server?
The Instagram MCP Server gives AI agents like Claude, ChatGPT, and Cursor direct access to Instagram via 10 tools. Manage your Instagram presence via AI — publish photos and reels, analyze insights, and manage comments. Powered by the Vinkius - no API keys, no infrastructure, connect in under 2 minutes.
Built-in capabilities (10)
Tools for your AI Agents to operate Instagram
Ask your AI agent "Publish this photo to Instagram with caption 'Enjoying the sunset! #vibes': https://example.com/photo.jpg" and get the answer without opening a single dashboard. With 10 tools connected to real Instagram data, your agents reason over live information, cross-reference it with other MCP servers, and deliver insights you would spend hours assembling manually.
Works with Claude, ChatGPT, Cursor, and any MCP-compatible client. Powered by the Vinkius - your credentials never touch the AI model, every request is auditable. Connect in under two minutes.
Why teams choose Vinkius
One subscription gives you access to thousands of MCP servers - and you can deploy your own to the Vinkius Edge. Your AI agents only access the data you authorize, with DLP that blocks sensitive information from ever reaching the model, kill switch for instant shutdown, and up to 60% token savings. Enterprise-grade infrastructure and security, zero maintenance.
Build your own MCP Server with our secure development framework →Vinkius works with every AI agent you already use
…and any MCP-compatible client
Instagram (Social Media & Business) MCP Server capabilities
10 toolsRequires a comment_id. Delete an Instagram comment
Requires a media_id — get it from instagram.media first. To reply to a comment, use instagram.comment.reply. To delete a comment, use instagram.comment.delete. Get comments on an Instagram post — text, username, timestamp, like count, and reply count
Requires a media_id — get it from instagram.media first. Only works for Business and Creator accounts. Returns: impressions (total views including repeats), reach (unique accounts), likes, comments, shares, saves. Get performance insights for an Instagram post: impressions, reach, likes, comments, shares, saves, and total interactions
Returns media_type, caption, permalink, like_count, comments_count, timestamp. For post performance metrics, use instagram.insights with the media_id. For comments, use instagram.comments with the media_id. Get recent Instagram posts — images, videos, reels, carousels — with like and comment counts
Requires a media_id. Get all photos/videos within an Instagram carousel album
Returns: username, display name, biography, followers, following, post count, website, profile picture, account type. For posts/media, use instagram.media. For post performance, use instagram.insights. Get the authenticated Instagram account profile: username, bio, follower count, following, post count, website
The image_url MUST be a publicly accessible HTTPS URL — Instagram fetches it directly. Only works for Business and Creator accounts. For videos/reels, use instagram.publish.reel. ALWAYS confirm with the user before publishing. This action is irreversible. Publish a photo to Instagram — provide a public image URL and caption
The video_url MUST be a publicly accessible HTTPS URL pointing to an MP4 file. Only works for Business and Creator accounts. For photos, use instagram.publish.photo. ALWAYS confirm with the user before publishing. This action is irreversible. Publish a Reel to Instagram — provide a public video URL and caption
Can be called any time after the token has been active for at least 24 hours. After refreshing, ALWAYS show the new access token and instruct the user to update their INSTAGRAM_ACCESS_TOKEN credential in Vinkius. The old token becomes invalid. Refresh your Instagram access token — extends validity for another 60 days
Requires a comment_id. Reply to an Instagram comment
What the Instagram (Social Media & Business) MCP Server unlocks
Connect your Instagram Business account to any AI agent and take full control of your social media content and audience engagement through natural conversation.
What you can do
- Content Publishing — Dispatch professional photos and high-impact reels directly from your agent, including custom captions and automated scheduling flows
- Audience Insights — Query deep performance metrics for your posts and stories to understand reach, impressions, and engagement trends in real-time
- Comment Management — List, retrieve, and respond to customer comments on your media items to maintain a high-touch social presence effortlessly
- Media Inventory — Enumerate your published content library and extract detailed metadata, including permalinks and media types (IMAGE, VIDEO, CAROUSEL)
- Profile Audit — Access your Business account profile data and monitor follower counts and account biographies securely
- Token Management — Refresh long-lived access tokens directly through your agent to ensure uninterrupted service connectivity
How it works
1. Subscribe to this server
2. Enter your Instagram Access Token and Business Account ID
3. Start managing your Instagram presence from Claude, Cursor, or any MCP-compatible client
Who is this for?
- Social Media Managers — publish content and monitor engagement metrics through natural conversation without jumping between mobile and desktop apps
- Marketing Operations — audit account insights and manage high-volume comment responses across multiple business profiles
- Business Owners — get rapid summaries of recent post performance and respond to top customer queries efficiently
Frequently asked questions about the Instagram (Social Media & Business) MCP Server
Can I publish a Reel using my AI agent?
Yes. Use the publish_reel tool. You just need to provide a public URL for the video and your caption. Your agent will handle the container creation and final publishing to your Instagram Business profile instantly.
How do I see performance metrics for a specific post?
Ask your agent to get_media_insights for a specific Media ID. You'll receive deep metrics like reach, impressions, saved counts, and engagement rate directly in your chat interface.
Can my agent help me respond to comments?
Absolutely. Use the get_media_comments tool to list recent feedback, and then use reply_to_comment to send your response. This allows you to manage community interaction without opening the Instagram app.
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Connect Instagram (Social Media & Business) with your favorite client
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Give your AI agents the power of Instagram MCP Server
Production-grade Instagram (Social Media & Business) MCP Server. Verified, monitored, and maintained by Vinkius. Ready for your AI agents — connect and start using immediately.