How to Use the Microsoft Ads MCP in OpenAI Agents SDK

Q: Can my agent compare multiple accounts?

Yes. Your agent can run getmsaccountinfo across different account IDs to compare performance metrics side-by-side.

Q: How is my Microsoft Ads budget data secured during execution?

Your budget data, retrieved via listmsbudgets, never touches external logging servers. Vinkius runs this MCP Server in an isolated, ephemeral sandbox that destroys all session data the moment your agent finishes its run.

Run guardrailed Microsoft Ads optimizations directly from your OpenAI Agents SDK workflows using this MCP Server.

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Connect Microsoft Ads MCP to OpenAI Agents SDK

Create your Vinkius account to connect Microsoft Ads to OpenAI Agents SDK and route execution through our secure gateway. The platform manages server hosting, runtime updates, and security layers. Configuration requires no manual server provisioning.

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Setup Microsoft Ads with OpenAI Agents SDK

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Campaign Discovery with OpenAI Agents SDK

The `list_ms_campaigns` tool lets your agent pull active campaigns directly into your OpenAI Agents SDK runtime. This means your agent can inspect live performance metrics and identify budget bottlenecks without manual exports. By combining this with `search_ms_campaigns`, your agent can isolate specific product runs. The OpenAI telemetry dashboard tracks every API call, giving you a complete audit log of what your agent looked at.

Budget Control and Guardrails

This MCP Server exposes `list_ms_budgets` to let your agent verify remaining ad spend limits before proposing changes. It prevents the agent from making decisions blindly or exceeding your daily caps. Because OpenAI Agents SDK supports strict handoffs, you can route budget checks to a specialized, read-only agent. That agent uses `get_ms_account_info` to verify account standing before passing control back.

Targeting and Keyword Audits

Use `list_ms_keywords` to feed search terms directly into your OpenAI Agents SDK analysis loops. Your agent checks keyword performance against target metrics and flags low-performing ad groups automatically. This MCP integration lets your agent analyze geographical settings using `list_ms_targeting_settings`. If a campaign targets the wrong region, the agent catches it early and logs the anomaly.

Setup guide

Set up Microsoft Ads MCP in OpenAI Agents SDK

Prerequisites

Python 3.10+ installed
openai-agents package (pip install openai-agents)
Active Vinkius subscription with a valid endpoint token

1

Install the SDK

Run pip install openai-agents to install the OpenAI Agents SDK. The MCP integration is built-in — no extra dependencies needed.
2

Connect via SSE transport

Use MCPServerSse with your Vinkius endpoint URL. Replace [YOUR_TOKEN_HERE] with your token from cloud.vinkius.com. The SDK auto-discovers all Microsoft Ads tools at runtime.
3

Create your Agent

Pass the MCP to Agent(mcp_servers=[server]). The agent receives Microsoft Ads tools as native definitions — JSON schemas resolve automatically.
4

Run the agent

Call Runner.run(agent, prompt) to execute. The agent invokes the appropriate Microsoft Ads tools and returns structured results. Copy the full example on the right to get started.

agent.py

import asyncio
from agents import Agent, Runner
from agents.mcp import MCPServerSse

async def main():
    async with MCPServerSse(
        url="https://edge.vinkius.com/[YOUR_TOKEN_HERE]/mcp"
    ) as server:
        agent = Agent(
            name="Microsoft Ads Agent",
            instructions="You have access to Microsoft Ads tools.",
            mcp_servers=[server],
        )
        result = await Runner.run(agent, "List recent transactions")
        print(result.final_output)

asyncio.run(main())

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Independent Platform Disclaimer: Vinkius is an independent platform and is not affiliated with, endorsed by, sponsored by, verified by, or otherwise authorized by Microsoft Ads. All third-party trademarks, logos, and brand names are the property of their respective owners. Their use on this website is strictly for informational purposes to identify service compatibility and interoperability.

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Common questions about Microsoft Ads MCP in OpenAI Agents SDK

You pass your connection string to the MCPServerStreamableHttp constructor when initializing your agent. The SDK handles the handshake, letting your agent call tools like list_ms_campaigns immediately.

Yes, you can restrict tool access during agent initialization. For example, you can expose only get_ms_account_info and list_ms_budgets to keep the agent in a strictly analytical, read-only state.

The SDK relies on standard backoff strategies, but you should space out your agent's calls to list_ms_ads to avoid hitting API limits. You can monitor these calls directly in the OpenAI tracing dashboard.

Yes. Your agent can run get_ms_account_info across different account IDs to compare performance metrics side-by-side.

Your budget data, retrieved via list_ms_budgets, never touches external logging servers. Vinkius runs this MCP Server in an isolated, ephemeral sandbox that destroys all session data the moment your agent finishes its run.

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