Hootsuite MCP for AI. Orchestrate multi-platform content publishing.
Works with every AI agent you already use
…and any MCP-compatible client








Connect to your AI in seconds.
Hootsuite connects your social accounts (Twitter, Facebook, LinkedIn, Instagram) to your AI agent. Use this MCP to schedule posts across multiple networks, monitor brand mentions in real time, and manage team roles from one conversation interface.
What your AI can do
Create media upload
Generates an upload URL needed for posting rich image or video content across platforms.
Create message
Sends a new social media post, or schedules one, to multiple target profiles.
Delete scheduled message
Removes a scheduled message using its unique ID from the system's outbound list.
Retrieves a list of every social media account the team has permission to manage.
Sends or sets up a new message across multiple target social networks, optionally scheduling it for a future date.
Generates the necessary upload URL so your agent can post rich images and videos automatically.
Lists all teams, members, and organizational units to keep track of who runs what.
Pulls up a list of past and upcoming messages so you can audit content or delete failed posts.
Verifies the current AI agent's identity and what permissions it has within your organization.
Ask an AI about this
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Hootsuite: 10 Tools for Content & Media Management
Use these ten tools to list profiles, create content, delete messages, and audit organizational data all through your AI agent.
Make your AI actually useful.
Add this MCP to Claude, Cursor, or Windsurf and your AI stops guessing. It gets real tools to look things up, take action, and handle the stuff you keep doing by hand.
Start using Hootsuite on VinkiusCreate Media Upload
Generates an upload URL needed for posting rich image or video content across platforms.
Create Message
Sends a new social media post, or schedules one, to multiple target profiles.
Delete Scheduled Message
Removes a scheduled message using its unique ID from the system's outbound list.
Get Social Profile
Gets specific information about a single social media account, including its type...
List Organization Members
Pulls a list of all team members, providing their names, emails, and roles within...
List Organizations
Shows all the primary administrative units set up within the Hootsuite system.
List Outbound Messages
Retrieves a history of all messages that have been sent or are upcoming on the social calendar.
List Social Profiles
Lists every connected social media profile that your agent has permission to manage...
List Organization Teams
Lists groups used to organize both people and social profiles for collaborative...
Get Member Info
Retrieves details about the current user, confirming their identity and permissions...
Security and governance baked right in.
Pick your AI client below to get set up. Just create a Vinkius account, subscribe, and you're instantly up and running. We handle the entire backend infrastructure, delivering out-of-the-box support for HTTPS Streamable, SSE, and OAuth2—zero messy routing required.
Choose How to Get Started
Build a custom MCP for your own tools, or connect a ready-made integration from our catalog.
Build Your Own
Turn any API into an MCP. Import a spec, define Agent Skills, or deploy with MCPFusion.
- Import from OpenAPI, Swagger, or YAML specs
- Create Agent Skills with progressive disclosure
- Deploy to edge with MCPFusion framework
- Built in DLP, auth, and compliance on every call
- Real time usage dashboard and cost metering
- Publish to catalog or keep private
Make Your AI Do More
Start with Hootsuite, then connect any of our 5,100+ other servers whenever your AI needs more. One click, no limits.
- Use this MCP plus 5,100+ others, all in one place
- Add new capabilities to your AI anytime you want
- Every connection is secured and compliant automatically
- Track usage and costs across all your servers
- Works with Claude, ChatGPT, Cursor, and more
- New servers added to the catalog every week
Independent Platform Disclaimer: Vinkius is an independent platform and is not affiliated with, endorsed by, sponsored by, verified by, or otherwise authorized by Hootsuite. All third-party trademarks, logos, and brand names are the property of their respective owners. Their use on this website is strictly for informational purposes to identify service compatibility and interoperability.
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Works with Claude, ChatGPT, Cursor, and more
The Model Context Protocol standardizes how applications expose capabilities to LLMs. Instead of operating in isolation, your AI gains direct access to external platforms, live data, and real-world actions through secure, standardized connections.
This connection provides 10 powerful capabilities that interface natively with Claude, ChatGPT, Cursor, and other compatible AI platforms. No middleware. No custom integration required.
Juggling dashboards across every platform feels impossible.
Today, running a campaign means logging into Twitter to check status updates. Then you jump over to Facebook to draft the copy. Next, you switch tabs for LinkedIn to post the professional link. Finally, if you have an image, you open a fifth browser tab just to upload it. It’s endless clicking and constant context switching.
With this MCP, your AI agent handles the whole sequence. You tell it: 'Post this content.' The agent pulls the profile IDs, gets the media URL via `create_media_upload`, writes the post using `create_message`, and schedules it—all in one go. It just works.
Listing social profiles provides instant visibility.
Before, finding out which accounts were active or if a new client had been added meant wading through admin panels and reading documentation to confirm IDs. You’d waste time figuring out if the account was live or just listed as pending.
Now, you simply ask your agent for available profiles using `list_social_profiles`. It gives you a clean list of every connected network ready to receive content. That's it.
What your AI can actually do with this
Managing a brand's presence used to mean jumping between five different platform dashboards just to post an update or check engagement. Now, you control everything through your AI client. You can tell your agent exactly what needs posting—a thread for Twitter, a link drop on LinkedIn, and an image burst on Instagram—and it handles the scheduling across all of them.
It also keeps a clean history of every message sent and tracks which profiles belong to which team. If you're coordinating content or managing client accounts, this MCP lets your agent act like a dedicated social media manager for you, ensuring consistent branding without the manual effort. Connecting through Vinkius makes it simple: just link up and start orchestrating.
You never have to manually check another platform's dashboard again.
019dd104-eab8-722e-98e6-8fa86d51122a Here's how it actually works
The bottom line is you connect once, and your AI can manage all your social networks from a single place.
First, subscribe to this MCP and register a new application through the Hootsuite Developer Portal.
Next, obtain your OAuth 2.0 Access Token and provide it in the required field for connection.
Finally, start giving commands using any MCP-compatible client; your agent will use the connected data to perform tasks.
Who is this actually for?
This MCP is for anyone whose job involves maintaining more than one brand presence online. If you spend time cross-posting or managing multiple client accounts across Twitter, Facebook, and LinkedIn, this saves hours of clicking.
Uses the MCP to schedule content for all connected profiles and monitor which posts went out successfully.
Manages multiple client accounts by listing organizations and retrieving team member information to maintain client records.
Uses the MCP to create media upload URLs for videos and images, then schedules posts without leaving their drafting environment.
What Changes When You Connect
Saves time by letting your agent handle the details. Instead of manually logging into five separate social platforms, you give one command to schedule a post using create_message and it handles all targets.
Keeps everyone on the same page with detailed team management. You can use list_organization_members and see who's in charge of which client before making any posts.
Handles rich media posting effortlessly. To get a video up, you just call create_media_upload, and your agent uses that URL to post the content across platforms.
Maintains perfect oversight by tracking every outgoing piece of content. Use list_outbound_messages to view scheduled posts or check history before deleting something with delete_scheduled_message.
Provides a single source of truth for profiles. Never forget which network is connected; use list_social_profiles to see everything available in one list.
See it in action
Launching a Product Update
The marketing team needs to announce a new product feature across Twitter, LinkedIn, and Facebook. They ask their agent to schedule the post using create_message, specifying all three profile IDs, ensuring consistent timing and copy without logging into any platform.
Auditing a Client's History
A manager needs to confirm that last week’s posts were delivered. They ask their agent to run list_outbound_messages, which provides an immediate report of all sent and scheduled content, confirming no missed posts.
Onboarding a New Client
An agency employee needs to know which profiles they can work with. They use the agent to run list_social_profiles, instantly getting a list of all accessible accounts and who owns them.
Cleaning Up Old Posts
A user accidentally scheduled an incorrect announcement. Instead of finding it in five different drafts, they ask the agent to locate the post via list_outbound_messages and then use delete_scheduled_message to kill it immediately.
The honest tradeoffs
Trying to manage profiles by remembering names
A user tries to manually write out 'My LinkedIn, Twitter, and Facebook' in a prompt, risking typos or forgetting an ID.
First, run list_social_profiles. This gives your agent the definitive list of all available accounts. Then, reference those exact profile IDs when you tell it to use create_message.
Assuming a file is ready for posting
A user tries to prompt the agent with just a local video path and asks it to post it.
You must first generate a media upload URL using create_media_upload. This gives your agent the required asset link, which you then include when calling create_message.
Mixing up organizational units
A user needs to know if 'Client X' is managed by Team A or Team B and guesses based on memory.
Don't guess. Use list_organization_teams first. This shows the structure, confirming which members (list_organization_members) are assigned to the right group.
When It Fits, When It Doesn't
Use this MCP if your core job is content orchestration across multiple social platforms (Twitter, LinkedIn, Facebook). You need a single point of control for scheduling, monitoring mentions, and managing assets. Don't use it if you only need deep analytics on one platform—for example, if you just want to analyze the sentiment of comments on Instagram, that requires a different type of tool. If your main goal is simply writing draft copy or summarizing long documents, stick with pure language models; this MCP is for execution and multi-channel distribution.
Questions you might have
How do I schedule posts with the Hootsuite MCP? +
You use the create_message tool. You provide your message text, a list of target social profile IDs, and optionally include an ISO 8601 formatted date/time for scheduling.
What if I need to stop a scheduled post with Hootsuite MCP? +
You use the delete_scheduled_message tool. You must provide the unique message ID that you obtained when viewing your outbound messages list.
Can I see who works at my company using Hootsuite MCP? +
Yes, run the list_organization_members tool. This lists all members and includes their roles, helping you manage collaboration workflows.
Does the Hootsuite MCP help me post videos? +
The create_media_upload tool helps with rich media. You must call this first to get a secure upload URL before your agent can use it in a scheduled message.
What does using the `get_member_info` tool tell me about my account permissions with Hootsuite MCP? +
It confirms your current user identity and available roles. This is useful because it verifies that your AI client operates only within the boundaries of your established organization's access rights.
How does the `create_media_upload` tool help me prepare rich media content for posting? +
It generates a unique upload URL for images and videos. You use this link to host your media files before scheduling them across any connected social platform via the MCP.
Which profiles can I manage by calling `list_social_profiles` with Hootsuite MCP? +
This tool retrieves all accessible accounts you have permission to use. You get a clear list of connected platforms and their current connectivity status, so your agent knows where to post.
If I need to review past posts, can the Hootsuite MCP show me history using `list_outbound_messages`? +
Yes, this tool provides a detailed record of all sent and scheduled content. You review post status, delivery success, and timing directly through your AI client.
How do I find social profile IDs? +
You can use the list_social_profiles tool to retrieve a list of all connected social networks and their unique IDs.
Can I schedule posts for multiple profiles at once? +
Yes, the create_message tool accepts a comma-separated list of profile IDs to post or schedule to multiple networks simultaneously.
What is the correct time format for scheduling? +
You should use the ISO 8601 format (e.g., 2026-04-18T10:00:00Z) for the scheduledSendTime parameter.
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