How to Use the Salesforce Marketing Cloud MCP in Mastra AI
Build resilient Salesforce Marketing Cloud workflows and automated campaign routing with Mastra AI.
Works with every AI agent you already use
…and any MCP-compatible client
Connect Salesforce Marketing Cloud MCP to Mastra AI
Create your Vinkius account to connect Salesforce Marketing Cloud to Mastra AI — we handle the hosting, security, and runtime updates so you don't have to. No server setup required.
Key Capabilities
Automate campaign creation workflows in Mastra AI
`sf_create_campaign` acts as the trigger point for your automated marketing operations through this MCP Server. Your agent receives a request to launch a new trade show or public relations initiative. It maps the budget and dates, then executes the creation step. If the API hits a rate limit, Mastra automatically applies exponential backoff. Once the campaign exists, the workflow branches. The agent can immediately call `sf_add_campaign_member` to populate the new initiative with targeted leads, setting their initial status to "Sent".
Build resilient ROI reporting pipelines
`sf_campaign_performance` pulls aggregate metrics across all your marketing channels. Your workflow agent fetches the total leads generated, budgeted costs, and actual spend per campaign type. You can wrap this in a conditional logic tree. If the actual cost exceeds the budgeted cost, the agent triggers an alert. It then uses `sf_search_campaigns` to find the specific underperforming initiatives by name, extracting the exact lead conversion numbers before notifying your team.
Audit member engagement automatically
`sf_campaigns_by_status` grabs all "In Progress" or "Completed" campaigns along with their baseline conversion data. Your Mastra workflow runs this on a schedule to monitor active marketing efforts. The agent digs deeper using `sf_campaign_members`. It retrieves the specific leads and contacts tied to those campaigns. If a contact's status shows they registered but never attended, the workflow engine catches that condition and queues a follow-up action.
Set up Salesforce Marketing Cloud MCP in Mastra AI
Prerequisites
- Node.js 18+ and a TypeScript project
-
@mastra/mcp+@mastra/corepackages - Active Vinkius subscription with a valid endpoint token
- 1
Install dependencies
Run
npm install @mastra/mcp @mastra/coreplus your preferred model provider (e.g.@ai-sdk/openai). - 2
Configure the MCPClient
Create an
MCPClientwith your Vinkius endpoint as aURLobject. Replace[YOUR_TOKEN_HERE]with your token from cloud.vinkius.com. - 3
Discover and inject tools
Call
mcpClient.listTools()and spread the result into your agent'stoolsobject. All Salesforce Marketing Cloud tools become native Mastra tools. - 4
Run with any model
Swap
openai("gpt-4o")for any AI SDK-compatible provider. Callagent.generate()and the agent routes tool calls through MCP automatically.
import { MCPClient } from "@mastra/mcp";
import { Agent } from "@mastra/core/agent";
import { openai } from "@ai-sdk/openai";
const mcpClient = new MCPClient({
id: "salesforce-marketing-cloud-mcp-client",
servers: {
"salesforce-marketing-cloud-mcp": {
url: new URL(
"https://edge.vinkius.com/[YOUR_TOKEN_HERE]/mcp"
),
},
},
});
const agent = new Agent({
name: "Salesforce Marketing Cloud Agent",
model: openai("gpt-4o"),
instructions: "You have access to Salesforce Marketing Cloud tools.",
tools: {
...(await mcpClient.listTools()),
},
});
const result = await agent.generate(
"List recent Salesforce Marketing Cloud transactions"
);
console.log(result.text); Independent Platform Disclaimer: Vinkius is an independent platform and is not affiliated with, endorsed by, sponsored by, verified by, or otherwise authorized by Salesforce. All third-party trademarks, logos, and brand names are the property of their respective owners. Their use on this website is strictly for informational purposes to identify service compatibility and interoperability.
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60%
lower AI costs
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Common questions about Salesforce Marketing Cloud MCP in Mastra AI
Use it with your favorite AI tools
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