How do I get Criteo Retail Media API credentials?

Log in to the Criteo Developer Portal, create a new app specifically for Retail Media, and you will receive a Client ID and Client Secret.

What is the difference between Marketing and Retail Media APIs?

Marketing API focuses on off-site display and retargeting, while Retail Media API is designed for managing sponsored products and on-site advertising within retailer platforms.

Can I see keyword performance?

Yes, you can use the list_line_item_keywords tool to see which keywords are being targeted and request reports to see their conversion metrics.

Criteo Retail Media API MCP Server for Cursor 10 tools — connect in under 2 minutes

Name: Criteo Retail Media API
Availability: InStock
Author: Vinkius

docs.cursor.com/context/model-context-protocol

Built by Vinkius GDPR 10 Tools IDE

Cursor is an AI-first code editor built on VS Code that integrates LLM-powered coding assistance directly into the development workflow. Its Agent mode enables autonomous multi-step coding tasks, and MCP support lets agents access external data sources and APIs during code generation.

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Classic Setup·json

{
  "mcpServers": {
    "criteo-retail-media-api": {
      "url": "https://edge.vinkius.com/[YOUR_TOKEN_HERE]/mcp"
    }
  }
}

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About Criteo Retail Media API MCP Server

Integrate the Criteo Retail Media API directly into your AI workflow. Manage your retail advertising campaigns, monitor line item performance, and track product data across your retailer and advertiser accounts using natural language.

Cursor's Agent mode turns Criteo Retail Media API into an in-editor superpower. Ask Cursor to generate code using live data from Criteo Retail Media API and it fetches, processes, and writes. all in a single agentic loop. 10 tools appear alongside file editing and terminal access, creating a unified development environment grounded in real-time information.

What you can do

Retail Campaign Management — List and retrieve detailed settings for all your retail media campaigns.
Line Item Monitoring — Access real-time configuration and performance for your retail line items.
Retailer & Product Discovery — Explore retail partners and products associated with your advertiser accounts.
Keyword & Performance Insights — Audit targeted keywords and request performance reports via chat.

The Criteo Retail Media API MCP Server exposes 10 tools through the Vinkius. Connect it to Cursor in under two minutes — no API keys to rotate, no infrastructure to provision, no vendor lock-in. Your configuration, your data, your control.

How to Connect Criteo Retail Media API to Cursor via MCP

Follow these steps to integrate the Criteo Retail Media API MCP Server with Cursor.

Open MCP Settings

Press Cmd+Shift+P (macOS) or Ctrl+Shift+P (Windows/Linux) → search "MCP Settings"

Add the server config

Paste the JSON configuration above into the mcp.json file that opens

Save the file

Cursor will automatically detect the new MCP server

Start using Criteo Retail Media API

Open Agent mode in chat and ask: "Using Criteo Retail Media API, help me...". 10 tools available

Why Use Cursor with the Criteo Retail Media API MCP Server

Cursor AI Code Editor provides unique advantages when paired with Criteo Retail Media API through the Model Context Protocol.

Agent mode turns Cursor into an autonomous coding assistant that can read files, run commands, and call MCP tools without switching context

Cursor's Composer feature can generate entire files using real-time data fetched through MCP. no copy-pasting from external dashboards

MCP tools appear alongside built-in tools like file reading and terminal access, creating a unified agentic environment

VS Code extension compatibility means your existing workflow, keybindings, and extensions all work alongside MCP tools

Criteo Retail Media API + Cursor Use Cases

Practical scenarios where Cursor combined with the Criteo Retail Media API MCP Server delivers measurable value.

Code generation with live data: ask Cursor to generate a security report module using live DNS and subdomain data fetched through MCP

Automated documentation: have Cursor query your API's tool schemas and generate TypeScript interfaces or OpenAPI specs automatically

Infrastructure-as-code: Cursor can fetch domain configurations and generate corresponding Terraform or CloudFormation templates

Test scaffolding: ask Cursor to pull real API responses via MCP and generate unit test fixtures from actual data

Criteo Retail Media API MCP Tools for Cursor (10)

These 10 tools become available when you connect Criteo Retail Media API to Cursor via MCP:

get_retail_campaign_details

Get detailed settings for a specific retail campaign

get_retail_media_report

Request a performance report for retail media

list_account_products

List products associated with a specific retail account

list_advertiser_accounts

List advertiser accounts managed in retail media

list_line_item_keywords

List keywords targeted by a specific line item

list_line_items

List all line items (ad groups) for retail campaigns

list_retail_budgets

List active budgets for retail media campaigns

list_retail_campaigns

List all retail media campaigns in Criteo

list_retailers

List retail partners available in your account

search_retail_campaigns_by_name

Search for retail campaigns by name keyword

Example Prompts for Criteo Retail Media API in Cursor

Ready-to-use prompts you can give your Cursor agent to start working with Criteo Retail Media API immediately.

"List all retail media campaigns for advertiser account 'a8s9df7'."

"Show me the keywords being targeted in line item 'l123abc'."

"Get a performance report for all retail campaigns from yesterday."

Troubleshooting Criteo Retail Media API MCP Server with Cursor

Common issues when connecting Criteo Retail Media API to Cursor through the Vinkius, and how to resolve them.

Tools not appearing in Cursor

Ensure you are in Agent mode (not Ask mode). MCP tools only work in Agent mode.

Server shows as disconnected

Check Settings → Features → MCP and verify the server status. Try clicking the refresh button.

Criteo Retail Media API + Cursor FAQ

Common questions about integrating Criteo Retail Media API MCP Server with Cursor.

What is Agent mode and why does it matter for MCP?

Agent mode is Cursor's autonomous execution mode where the AI can perform multi-step tasks: reading files, editing code, running terminal commands, and calling MCP tools. Without Agent mode, Cursor operates in a simpler ask-and-answer mode that doesn't support tool calling. Always ensure you're in Agent mode when working with MCP servers.

Where does Cursor store MCP configuration?

Cursor looks for MCP server configurations in a mcp.json file. You can configure servers at the project level (.cursor/mcp.json in your project root) or globally (~/.cursor/mcp.json). Project-level configs take precedence.

Can Cursor use MCP tools in inline edits?

No. MCP tools are only available in Agent mode through the chat panel. Inline completions and Tab suggestions do not trigger MCP tool calls. This is by design. tool calls require user visibility and approval.

How do I verify MCP tools are loaded?

Open Settings → Features → MCP and look for your server name. A green indicator means the server is connected. You can also check Agent mode's available tools by clicking the tools dropdown in the chat panel.