What do I need to connect this MCP?

You will need your Criteo Client ID and Client Secret, which you can find in the Criteo Developer Portal.

Which AI clients can I use with this?

This MCP works with any compatible client, including Claude, Cursor, Windsurf, and VS Code.

Can I get performance data for specific dates?

Yes, you can ask your agent to request performance reports for specific timeframes, such as yesterday.

Does this MCP host the data?

No, the MCP connects your agent to the Criteo API. Vinkius hosts the MCP and manages the connection so it is ready to use immediately.

Can I manage budgets through the chat?

You can use the capability to list active budgets for your retail media campaigns to monitor spending.

How do I get Criteo Retail Media API credentials?

Log in to the Criteo Developer Portal, create a new app specifically for Retail Media, and you will receive a Client ID and Client Secret.

What is the difference between Marketing and Retail Media APIs?

Marketing API focuses on off-site display and retargeting, while Retail Media API is designed for managing sponsored products and on-site advertising within retailer platforms.

Can I see keyword performance?

Yes, you can use the list_line_item_keywords capability to see which keywords are being targeted and request reports to see their conversion metrics.

An astronaut overseeing a futuristic data hub

Download PDF Markdown Version

Connect Criteo Retail Media API to ChatGPT and Claude

Set it up once and it works in ChatGPT, Claude, Cursor, and any other client you love. It all runs safely in the background, so you can relax and focus on what really matters. Run and audit your retail advertising through natural language.

Ask AI about this Connector

Developed, maintained, and hosted by Vinkius.

MCP VERIFIED · PRODUCTION READY · VINKIUS GUARANTEED

Waiting for input…

Works with modern AI clients that support MCP, including ChatGPT, Claude, Cursor, and more.

Your AI does the work. We keep it safe and sound.

No other AI tool gives you this. Your workflow runs in the client you already love, your account stays protected, and you decide what the agent can and cannot do. It is the whole reason to make the switch.

Each Connector lives inside our infrastructure, the same place where your workflow runs. The three things below are already part of it, working quietly in the background so you never have to think about them. Nothing to add, nothing to set up, nothing to worry about.

V8 Isolate01

Each Connector runs inside its own sealed environment.

Each Connector runs inside its own sealed V8 runtime — no access to your files, your system, or other servers. A Connector never sees past its own request.

Kill Switch02

One switch stops every agent. Instantly.

One action deactivates every Connector, revokes every token, and ends every session at once. AI Governance keeps the record.

FinOps per User03

Spending limits that pause instead of surprise.

Every user keeps their own connections and credentials, isolated from everyone else. Anything that would cross your spending limit is held for your approval, not billed.

Three controls, built into the layer your AI connects through.

Curated set · 10 capabilities

We ship only the actions that matter.

Capability set01 / 03

01-04

4 capabilities in this set.

Part of 10 available through Criteo Retail Media.

01
List account products
Get a list of all products linked to a specific retail account.
02
Search retail campaigns by name
Use this to find specific retail campaigns using a keyword from their name.
03
Get retail campaign details
Use this to pull the exact settings and configurations for a single retail campaign.
04
Get retail media report
This capability requests a specific performance report for your retail media activity.

Capability set02 / 03

05-07

3 capabilities in this set.

Part of 10 available through Criteo Retail Media.

05
List advertiser accounts
This capability returns a list of all advertiser accounts managed within your retail media setup.
06
List line item keywords
Use this to see the specific keywords being targeted by a particular line item.
07
List line items
This capability pulls all line items, or ad groups, associated with your retail campaigns.

Capability set03 / 03

08-10

3 capabilities in this set.

Part of 10 available through Criteo Retail Media.

08
List retail budgets
Get a list of all active budgets currently assigned to your retail media campaigns.
09
List retail campaigns
This capability retrieves every retail media campaign active in your Criteo account.
10
List retailers
This capability shows you all the retail partners available in your account.

Real work

What teams actually run

Rapid Performance Checks

Ask your agent for yesterday's ROAS to quickly gauge if a campaign needs adjustment.

Keyword Optimization

Identify which keywords in a line item are actually converting to refine your targeting.

Account Audits

Verify the product lists and retailer settings for an advertiser account in seconds.

Budget Oversight

Check active budgets across multiple campaigns to prevent overspending.

Automate a task

Put Criteo Retail Media to work on one thing.

Step-by-step automations your AI runs through this Connector: the workflow, the prompts to start with, and the exact capabilities behind each move.

One connector, every AI

Criteo Retail Media works with the most popular AI clients.

These are the most popular clients, each with a step-by-step guide: one link, set up once, with governance and visibility built in. And because everything runs on the MCP standard, the same connection also works in any other compatible client — nothing to rebuild.

Building your own app? The connector is yours to use.

You don't need a client to put Criteo Retail Media to work: the same hosted connection plugs into your own applications and agent code, with the same governance on every request. Build with it, chat with it — one connection for both.

Observed, not estimated

908ms average. Fast in production.

Criteo Retail Media is checked daily against the live service.

Daily averagePeak 1081ms

Oct 3Today

Fastest day: 696ms
Slowest day: 1081ms
14-day trend: Improving-6%

Connect your client

One URL. Every client.

Activate the Connector, copy your link, and paste it into the client you already use. 10 capabilities arrive ready to run.

Preview access · not provider authentication

The vk_preview_* token belongs to Vinkius preview infrastructure. It lets Claude discover and display the capabilities of Criteo Retail Media, so you can see the experience inside your AI.

It does not authenticate your account with Criteo Retail Media. Actions requiring credentials or live account data may not run until you activate the Connector and authorize the service.

Criteo Retail Media Connector

You're all set. Choose your MCP client and follow the setup instructions.

Connector linkhttps://edge.vinkius.com/vk_preview_qtPpJSC7GTEDZSik9q9m4eUnfMsPnfKBbxx9nfih/mcp

Claude Desktop

Follow the steps below to connect in seconds.

1In Claude Desktop, open Settings → Connectors.
2Click “Add custom connector” and paste the connector link above as the remote MCP server URL.
3Click Add and start a new chat — Criteo Retail Media capabilities are ready to use.

Configuration · claude_desktop_config.jsonCopy

{
  "mcpServers": {
    "criteo-retail-media-api-mcp": {
      "url": "https://edge.vinkius.com/vk_preview_qtPpJSC7GTEDZSik9q9m4eUnfMsPnfKBbxx9nfih/mcp"
    }
  }
}

Claude
ChatGPT
Cursor
VS Code
Windsurf
Claude Code
JetBrains
Cline

Step-by-step instructions for each client are in the guide. How to connect

Guided setup for Claude? Set up Criteo Retail Media in Claude and other AIs

See all the AI clients this connector works with ↑

Who it's for

Built for the work Criteo Retail Media owners hand off.

This MCP is built for professionals managing large scale retail advertising across multiple partners.

01
Retail Media Managers
They use the agent to check campaign statuses and retailer settings on the fly.
02
E-commerce Specialists
They hand off the task of auditing product placements and line item performance to the agent.
03
Account Executives
They use the agent to track advertiser accounts and retail partners during planning.

FAQ

Questions Criteo Retail Media owners ask.

01
What do I need to connect this MCP?
You will need your Criteo Client ID and Client Secret, which you can find in the Criteo Developer Portal.
02
Which AI clients can I use with this?
This MCP works with any compatible client, including Claude, Cursor, Windsurf, and VS Code.
03
Can I get performance data for specific dates?
Yes, you can ask your agent to request performance reports for specific timeframes, such as yesterday.
04
Does this MCP host the data?
No, the MCP connects your agent to the Criteo API. Vinkius hosts the MCP and manages the connection so it is ready to use immediately.
05
Can I manage budgets through the chat?
You can use the capability to list active budgets for your retail media campaigns to monitor spending.
06
How do I get Criteo Retail Media API credentials?
Log in to the Criteo Developer Portal, create a new app specifically for Retail Media, and you will receive a Client ID and Client Secret.
07
What is the difference between Marketing and Retail Media APIs?
Marketing API focuses on off-site display and retargeting, while Retail Media API is designed for managing sponsored products and on-site advertising within retailer platforms.
08
Can I see keyword performance?
Yes, you can use the list_line_item_keywords capability to see which keywords are being targeted and request reports to see their conversion metrics.

Explore

More in Growth Engine

Connect Criteo Retail Media to Claude, Cursor, ChatGPT & more

Your AI does the work. We keep it safe and sound.

Each Connector runs inside its own sealed environment.

One switch stops every agent. Instantly.

Spending limits that pause instead of surprise.

We ship only the actions that matter.

01-04

List account products

Search retail campaigns by name

Get retail campaign details

Get retail media report

05-07

List advertiser accounts

List line item keywords

List line items

08-10

List retail budgets

List retail campaigns

List retailers

What teams actually run

Rapid Performance Checks

Keyword Optimization

Account Audits

Budget Oversight

Building your own app? The connector is yours to use.

Criteo Retail Media Connector

Claude Desktop

Retail Media Managers

E-commerce Specialists

Account Executives

What do I need to connect this MCP?

Which AI clients can I use with this?

Can I get performance data for specific dates?

Does this MCP host the data?

Can I manage budgets through the chat?

How do I get Criteo Retail Media API credentials?

What is the difference between Marketing and Retail Media APIs?

Can I see keyword performance?

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