How to Use the Criteo Retail Media API MCP in Google ADK

Q: Is Criteo Retail Media API reporting fast in Google ADK?

It is direct. You call getretailmediareport and the response arrives in your agent context for immediate processing.

Q: Can Google ADK filter Criteo Retail Media API tools?

You can use the toolnames filter in your toolset config. This restricts the agent to only the specific tools you want it to execute.

Connect the Criteo Retail Media API to your Google ADK infrastructure and act on enterprise data.

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Connect Criteo Retail Media API MCP to Google ADK

Create your Vinkius account to connect Criteo Retail Media API to Google ADK and route execution through our secure gateway. The platform manages server hosting, runtime updates, and security layers. Configuration requires no manual server provisioning.

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Setup Criteo Retail Media API with Google ADK

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Analyze Retail Campaigns with Google ADK

Use `search_retail_campaigns_by_name` to find specific initiatives within your Google ADK environment. This allows your agent to pivot between different retail strategies quickly. Once found, call `get_retail_campaign_details` to pull the precise configuration. Your Gemini models can now reason over these settings to suggest optimizations.

Automate Reporting with Google ADK

Fetch performance data using `get_retail_media_report` and pipe it directly into BigQuery. It keeps your reporting loop tight and data-driven. List your available partners with `list_retailers` to ensure your agent scopes its operations correctly. It prevents accidental cross-pollination of retail data.

Manage Line Items and Budgets

Run `list_retail_budgets` to monitor your spending limits in real-time. The agent gains immediate visibility into your financial constraints. Pair this with `list_line_items` to see which groups are consuming your budget. Your agent uses this information to make adjustments in the Google Cloud ecosystem.

Setup guide

Set up Criteo Retail Media API MCP in Google ADK

Prerequisites

Python 3.10+ installed
google-adk package (pip install google-adk)
Active Vinkius subscription with a valid endpoint token

1

Install Google ADK

Run pip install google-adk to install the Agent Development Kit. MCP support is included via the McpToolset class.
2

Connect via SSE transport

Use McpToolset.from_server() with SseServerParams pointing to your Vinkius endpoint. Replace [YOUR_TOKEN_HERE] with your token from cloud.vinkius.com.
3

Create an LlmAgent

Pass the returned mcp_tools list directly to LlmAgent(tools=mcp_tools). The ADK maps each MCP tool to a native Gemini function call — no manual schema definitions required.
4

Run with any Gemini model

The agent works with any Gemini model (gemini-2.0-flash, gemini-2.5-pro, etc.). Copy the full example on the right to get started with Criteo Retail Media API tools in your ADK agent.

agent.py

from google.adk.agents import LlmAgent
from google.adk.tools.mcp_tool.mcp_toolset import McpToolset
from google.adk.tools.mcp_tool.mcp_session_manager import SseServerParams

# Connect to the MCP via SSE
mcp_tools, exit_stack = await McpToolset.from_server(
    connection_params=SseServerParams(
        url="https://edge.vinkius.com/[YOUR_TOKEN_HERE]/mcp"
    )
)

# Create your agent with auto-discovered tools
agent = LlmAgent(
    name="Criteo Retail Media API_agent",
    model="gemini-2.0-flash",
    instruction="You have access to Criteo Retail Media API tools via MCP.",
    tools=mcp_tools,
)

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Independent Platform Disclaimer: Vinkius is an independent platform and is not affiliated with, endorsed by, sponsored by, verified by, or otherwise authorized by Criteo Retail Media. All third-party trademarks, logos, and brand names are the property of their respective owners. Their use on this website is strictly for informational purposes to identify service compatibility and interoperability.

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Common questions about Criteo Retail Media API MCP in Google ADK

You instantiate the McpToolset with the server URL. Then, your agent calls tools like `list_advertiser_accounts` to see the available data.

It is direct. You call `get_retail_media_report` and the response arrives in your agent context for immediate processing.

You can use the tool_names filter in your toolset config. This restricts the agent to only the specific tools you want it to execute.

It runs on the Vinkius platform as an ephemeral, isolated process. You connect via a secure endpoint without managing any infrastructure yourself.

We use a V8 isolate sandbox for every session. Your performance reports and line item configurations remain completely separated from other users.

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