Marketing ROI Calculator Connector for AI agents.
3 live capabilities
Get a clear picture of campaign profit and payback periods.
Waiting for input…
Why people use Marketing ROI Calculator
Marketing ROI Calculator for Accurate Campaign Profit Analysis
With this Connector, you just tell your agent what you need to know. It pulls the costs, applies the math, and gives you a finished report. You stop being a data entry clerk and start being a strategist who actually knows the numbers.
What Vinkius changes
You get a verified financial picture of your marketing performance instead of just guessing.
Use it from Claude, ChatGPT, Cursor or another AI client you already have.
One account · 5,900+ Connectors
- Real-world use case 01
Comparing Q1 performance
A growth lead asks the agent to compare three different launch campaigns to see which had the best ROI.
- Real-world use case 02
Budget justification
A manager needs to show the CFO how a specific summer sale actually paid for itself over six months.
- Real-world use case 03
Attribution audit
A team wants to see how much revenue is actually coming from organic vs paid using a Time-Decay model.
Complete set · 3capabilities
The complete Marketing ROI Calculator capability set.
These are the exact actions your AI can choose when you ask it to work with Marketing ROI Calculator.
01—03
3 capabilities in this set.
Part of 3 available through Marketing ROI Calculator.
- 01 Capability
Query marketing investment total
Get a verified total of all costs, including media spend and production overhead, for a specific campaign.
- 02 Capability
Calculate attributed revenue
Apply models like Time-Decay to raw revenue to see where credit actually belongs in the customer journey.
- 03 Capability
Compute rois metrics comparative
Generate a full dashboard of ROI, payback months, and efficiency for multiple campaigns at once.
Set up in minutes
One URL. Then ask Marketing ROI Calculator to work.
Claude and ChatGPT only need the Connector URL. Copy it once, add it in settings, and use Marketing ROI Calculator from the conversation.
Choose your client
Live previewAdvanced clients IDE · CLI
Claude · Web + desktop
Connector URL · ready to paste
Streamable HTTPhttps://edge.vinkius.com/vk_preview_cZQsnAsF9HQuMkPNncELniG1heEVfRZKOR5yRm3y/mcp - Step 01
Open Connectors
In Claude Web or Claude Desktop, open Settings and choose Connectors.
- Step 02
Add the URL
Choose Add custom connector, name it Marketing ROI Calculator, and paste the URL above.
- Step 03
Turn it on in chat
Select +, open Connectors, and enable Marketing ROI Calculator for the conversation.
ChatGPT · Web + desktop
Connector URL · ready to paste
Streamable HTTPhttps://edge.vinkius.com/vk_preview_cZQsnAsF9HQuMkPNncELniG1heEVfRZKOR5yRm3y/mcp - Step 01
Open MCP settings
On desktop, open Settings and MCP servers. On web, open your workspace app or connector settings.
- Step 02
Add the URL
Choose Add server with Streamable HTTP, or create a custom MCP app, then paste the Marketing ROI Calculator URL.
- Step 03
Save and start
Save the connection and enable Marketing ROI Calculator in your conversation. Desktop may ask you to restart once.
Cursor · IDE configuration
Advanced setup
{
"mcpServers": {
"marketing-roi-calculator": {
"url": "https://edge.vinkius.com/vk_preview_cZQsnAsF9HQuMkPNncELniG1heEVfRZKOR5yRm3y/mcp"
}
}
} - Step 01
Open MCP Settings
Press Cmd+Shift+P (macOS) or Ctrl+Shift+P (Windows/Linux) → search "MCP Settings"
- Step 02
Add the server config
Paste the JSON configuration above into the mcp.json file that opens
- Step 03
Save the file
Cursor will automatically detect the new Connector
- Step 04
Start using Marketing ROI Calculator
Open Agent mode in chat and ask: "Using Marketing ROI Calculator, help me...". 3 tools available
VS Code Copilot · IDE configuration
Advanced setup
{
"mcpServers": {
"marketing-roi-calculator": {
"url": "https://edge.vinkius.com/vk_preview_cZQsnAsF9HQuMkPNncELniG1heEVfRZKOR5yRm3y/mcp"
}
}
} - Step 01
Create MCP config
Create a .vscode/mcp.json file in your project root
- Step 02
Add the server config
Paste the JSON configuration above
- Step 03
Enable Agent mode
Open GitHub Copilot Chat and switch to Agent mode using the dropdown
- Step 04
Start using Marketing ROI Calculator
Ask Copilot: "Using Marketing ROI Calculator, help me...". 3 tools available
Windsurf · IDE configuration
Advanced setup
{
"mcpServers": {
"marketing-roi-calculator": {
"url": "https://edge.vinkius.com/vk_preview_cZQsnAsF9HQuMkPNncELniG1heEVfRZKOR5yRm3y/mcp"
}
}
} - Step 01
Open MCP Settings
Go to Settings → MCP Configuration or press Cmd+Shift+P and search "MCP"
- Step 02
Add the server
Paste the JSON configuration above into mcp_config.json
- Step 03
Save and reload
Windsurf will detect the new server automatically
- Step 04
Start using Marketing ROI Calculator
Open Cascade and ask: "Using Marketing ROI Calculator, help me...". 3 tools available
Cline · IDE configuration
Advanced setup
{
"mcpServers": {
"marketing-roi-calculator": {
"url": "https://edge.vinkius.com/vk_preview_cZQsnAsF9HQuMkPNncELniG1heEVfRZKOR5yRm3y/mcp"
}
}
} - Step 01
Open Cline MCP Settings
Click the Connectors icon in the Cline sidebar panel
- Step 02
Add remote server
Click "Add Connector" and paste the configuration above
- Step 03
Enable the server
Toggle the server switch to ON
- Step 04
Start using Marketing ROI Calculator
Ask Cline: "Using Marketing ROI Calculator, help me...". 3 tools available
Claude Code · Terminal command
Advanced setup
claude mcp add marketing-roi-calculator --transport http "https://edge.vinkius.com/vk_preview_cZQsnAsF9HQuMkPNncELniG1heEVfRZKOR5yRm3y/mcp" - Step 01
Install Claude Code
Run npm install -g @anthropic-ai/claude-code if not already installed
- Step 02
Add the Connector
Run the command above in your terminal
- Step 03
Verify the connection
Run claude mcp to list connected servers, or type /mcp inside a session
- Step 04
Start using Marketing ROI Calculator
Ask Claude: "Using Marketing ROI Calculator, show me...". 3 tools are ready
Where the request belongs
Work Marketing ROI Calculator can move forward.
Marketing managers who are tired of being grilled by the CFO about real profit. It's for the growth lead who needs to justify a bigger budget by showing actual margins, not just clicks.
Marketing Manager
Tracks campaign performance to see which channels actually drive profit.
Growth Lead
Analyzes payback periods to decide where to put the next dollar of spend.
Agency Owner
Provides clients with transparent, auditable reports on their return on investment.
Build the capability set
Add more capabilities.
Each Connector adds new actions and data without changing how you work.
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ROAS Calculator
Accurately determine your Return on Ad Spend (ROAS) across all channels, benchmark against industry standards, and calculate the break-even point to guide profitable ad spending.
Payback Period Calculator
Calculate the time required to recover customer acquisition costs (CAC) across different marketing channels and optimize budget distribution.
Bring your own AI
Change the model, client or framework. Keep Marketing ROI Calculator connected.
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Claude -
ChatGPT -
Gemini -
Cursor -
VS Code -
Windsurf -
ZCode -
Cline -
Zed -
Continue -
Kiro -
Roo Code -
Zencoder -
Goose -
Void -
Augment Code -
Amp -
Qodo -
Tabnine -
Pieces -
Sourcegraph Cody -
JetBrains -
Warp -
Amazon Q -
Antigravity -
BoltAI -
Raycast -
Jan -
LM Studio -
AnythingLLM -
Open WebUI -
Msty -
Cherry Studio -
LibreChat -
TypingMind -
Chorus -
5ire -
n8n -
LangChain -
LlamaIndex -
CrewAI -
Vercel AI SDK
Before you connect
Questions about Marketing ROI Calculator.
The practical details behind the request, access and result.
How does the Marketing ROI Calculator handle overhead?
It includes costs like production, headcount, and capabilities, not just your ad spend. This gives you a much more accurate picture of your true profit margins.
Can I use different attribution models with the Marketing ROI Calculator?
Yes, you can use models like Time-Decay to get a more accurate view of the customer journey instead of just relying on last-click data.
Will the Marketing ROI Calculator show me my payback period?
Yes, it calculates exactly how many months it takes for a campaign to pay for itself based on your total investment and attributed revenue.
Is the Marketing ROI Calculator good for small marketing budgets?
It works for any budget where you need to see the actual profit relative to your total investment. It helps you decide where to put your next dollar of spend.
How does this compare to standard marketing analytics?
It goes deeper by factoring in operational costs that standard platforms usually ignore, giving you a full financial analysis rather than just surface metrics.
Can I compare multiple campaigns at once using the Marketing ROI Calculator?
Yes, it generates a side-by-side comparison of ROI, payback months, and efficiency for as many campaigns as you need to analyze.
How does the system account for all types of spending?
The query_marketing_investment_total capability handles this by aggregating four distinct cost categories: media spend, production costs, headcount overhead, and capabilities expense. This ensures your total investment is accurate before any ROI calculation begins.
Which attribution model should I use for the most accurate revenue figure?
The calculate_attributed_revenue capability supports LAST_TOUCH, FIRST_TOUCH, and TIME_DECAY. We recommend starting with TIME_DECAY for complex B2B sales cycles as it provides the most weighted view of customer influence.
Can I compare multiple campaigns in one go?
Yes. The compute_rois_metrics_comparative capability is designed for this, allowing you to pass a list of campaign IDs and generate a side-by-side comparison of ROI, payback months, and efficiency metrics.
One connection away
Give your agent a direct line to Marketing ROI Calculator.
Connect Marketing ROI Calculator once. Keep it beside 5,900+ managed Connectors when the next task needs more.
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