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Vinkius

Marketing ROI Calculator Connector for AI agents.

3 live capabilities

Get a clear picture of campaign profit and payback periods.

Live agent request Marketing ROI Calculator / Connector

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AI Agent

Why people use Marketing ROI Calculator

Marketing ROI Calculator for Accurate Campaign Profit Analysis

With this Connector, you just tell your agent what you need to know. It pulls the costs, applies the math, and gives you a finished report. You stop being a data entry clerk and start being a strategist who actually knows the numbers.

  • Claude
  • ChatGPT
  • Gemini
  • Cursor
  • Visual Studio Code
  • Windsurf

What Vinkius changes

You get a verified financial picture of your marketing performance instead of just guessing.

Use it from Claude, ChatGPT, Cursor or another AI client you already have.

One account · 5,900+ Connectors

  1. Real-world use case 01

    Comparing Q1 performance

    A growth lead asks the agent to compare three different launch campaigns to see which had the best ROI.

  2. Real-world use case 02

    Budget justification

    A manager needs to show the CFO how a specific summer sale actually paid for itself over six months.

  3. Real-world use case 03

    Attribution audit

    A team wants to see how much revenue is actually coming from organic vs paid using a Time-Decay model.

Complete set · 3capabilities

The complete Marketing ROI Calculator capability set.

These are the exact actions your AI can choose when you ask it to work with Marketing ROI Calculator.

Capability set01 / 01

01—03

3 capabilities in this set.

Part of 3 available through Marketing ROI Calculator.

  1. 01 Capability

    Query marketing investment total

    Get a verified total of all costs, including media spend and production overhead, for a specific campaign.

  2. 02 Capability

    Calculate attributed revenue

    Apply models like Time-Decay to raw revenue to see where credit actually belongs in the customer journey.

  3. 03 Capability

    Compute rois metrics comparative

    Generate a full dashboard of ROI, payback months, and efficiency for multiple campaigns at once.

Set up in minutes

One URL. Then ask Marketing ROI Calculator to work.

Claude and ChatGPT only need the Connector URL. Copy it once, add it in settings, and use Marketing ROI Calculator from the conversation.

Choose your client

Live preview
Advanced clients IDE · CLI

Claude · Web + desktop

Official guide ↗

Connector URL · ready to paste

Streamable HTTP
https://edge.vinkius.com/vk_preview_cZQsnAsF9HQuMkPNncELniG1heEVfRZKOR5yRm3y/mcp
  1. Step 01

    Open Connectors

    In Claude Web or Claude Desktop, open Settings and choose Connectors.

  2. Step 02

    Add the URL

    Choose Add custom connector, name it Marketing ROI Calculator, and paste the URL above.

  3. Step 03

    Turn it on in chat

    Select +, open Connectors, and enable Marketing ROI Calculator for the conversation.

Where the request belongs

Work Marketing ROI Calculator can move forward.

Built around the request

Marketing managers who are tired of being grilled by the CFO about real profit. It's for the growth lead who needs to justify a bigger budget by showing actual margins, not just clicks.

01

Marketing Manager

Tracks campaign performance to see which channels actually drive profit.

02

Growth Lead

Analyzes payback periods to decide where to put the next dollar of spend.

03

Agency Owner

Provides clients with transparent, auditable reports on their return on investment.

Bring your own AI

Change the model, client or framework. Keep Marketing ROI Calculator connected.

  • Claude
  • ChatGPT
  • Gemini
  • Cursor
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Before you connect

Questions about Marketing ROI Calculator.

The practical details behind the request, access and result.

How does the Marketing ROI Calculator handle overhead?

It includes costs like production, headcount, and capabilities, not just your ad spend. This gives you a much more accurate picture of your true profit margins.

Can I use different attribution models with the Marketing ROI Calculator?

Yes, you can use models like Time-Decay to get a more accurate view of the customer journey instead of just relying on last-click data.

Will the Marketing ROI Calculator show me my payback period?

Yes, it calculates exactly how many months it takes for a campaign to pay for itself based on your total investment and attributed revenue.

Is the Marketing ROI Calculator good for small marketing budgets?

It works for any budget where you need to see the actual profit relative to your total investment. It helps you decide where to put your next dollar of spend.

How does this compare to standard marketing analytics?

It goes deeper by factoring in operational costs that standard platforms usually ignore, giving you a full financial analysis rather than just surface metrics.

Can I compare multiple campaigns at once using the Marketing ROI Calculator?

Yes, it generates a side-by-side comparison of ROI, payback months, and efficiency for as many campaigns as you need to analyze.

How does the system account for all types of spending?

The query_marketing_investment_total capability handles this by aggregating four distinct cost categories: media spend, production costs, headcount overhead, and capabilities expense. This ensures your total investment is accurate before any ROI calculation begins.

Which attribution model should I use for the most accurate revenue figure?

The calculate_attributed_revenue capability supports LAST_TOUCH, FIRST_TOUCH, and TIME_DECAY. We recommend starting with TIME_DECAY for complex B2B sales cycles as it provides the most weighted view of customer influence.

Can I compare multiple campaigns in one go?

Yes. The compute_rois_metrics_comparative capability is designed for this, allowing you to pass a list of campaign IDs and generate a side-by-side comparison of ROI, payback months, and efficiency metrics.

One connection away

Give your agent a direct line to Marketing ROI Calculator.

Connect Marketing ROI Calculator once. Keep it beside 5,900+ managed Connectors when the next task needs more.

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